Full Job Description
Leads the global go-to-market (GTM) strategy and commercialization of Visa Pay, driving product adoption, revenue growth, and market expansion across regions. Responsible for translating product capabilities into market-ready solutions, identifying new growth opportunities, and developing business cases, partnerships, and commercialization strategies that accelerate client engagement and payment volume growth. Acts as the bridge between Product, Regional Teams, Sales, Client Services, Marketing, and Technology to ensure successful market launches, client implementations, and ongoing business performance. Oversees strategic planning, portfolio economics, and market activation efforts while championing innovative payment experiences and emerging industry trends.
All roles require digital fluency, including the ability to leverage emerging technologies such as Generative AI tools (e.g., Microsoft Copilot, ChatGPT) to enhance decision-making, accelerate execution, and improve day-to-day productivity.
Key Responsibilities:
• Define and execute the global GTM strategy for Visa Pay, from product launch through market scale and commercialization.
• Identify new growth opportunities, client segments, use cases, and strategic partnerships to expand Visa Pay adoption and payment volume.
• Lead client implementation and activation efforts for Visa Pay, partnering with regional product, technology, client services, processors, and ecosystem partners to drive successful onboarding, launch readiness, time-to-market reduction, and transaction volume ramp-up.
• Develop business cases, pricing strategies, and commercialization frameworks that support revenue growth and market penetration objectives.
• Partner closely with Regional Product, Sales, Business Development, Marketing, and Client Services teams to drive client acquisition, implementation, and activation.
• Translate customer, market, and competitive insights into actionable product requirements, roadmap prioritization, and GTM strategies.
• Lead cross-functional initiatives to launch new Visa Pay capabilities, ensuring alignment with Visa's strategic objectives and brand positioning.
• Manage portfolio performance, including client adoption, engaged clients, transaction volume growth, revenue realization, and profitability targets.
• Develop and execute market-specific enablement programs, sales collateral, and customer value propositions to support regional growth.
• Influence ecosystem stakeholders, including issuers, acquirers, processors, fintechs, wallets, and strategic partners, to accelerate market deployment and scale.
• Promote industry-leading payment innovations, emerging technologies, and AI-driven capabilities to enhance Visa Pay competitiveness and client value.
Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager.
Qualifications
Basic Qualifications:
• 2 or more years of work experience with a Bachelor's Degree or an Advanced Degree (e.g. Masters, MBA, JD, MD, or PhD)
Preferred Qualifications:
• 3 or more years of work experience with a Bachelor's Degree or more than 2 years of work experience with an Advanced Degree (e.g. Masters, MBA, JD, MD)
• Experience in product strategy development and implementation.
• Experience in identifying business and market opportunities.
• Experience in creating business plans for new products.
• Experience in determining market requirements for products.
• Experience in ensuring product alignment with organizational objectives.
• Experience in cross-functional collaboration with systems, marketing, and sales.
• Experience in formulating long-term cost and profit control plans.
• Experience in promoting new technologies and industry trends.
• Experience in product leadership roles within financial services, preferably in money movement, payments, or related domains.
• Experience with money movement products and technologies, including B2B connect, Visa Direct, and Currency Cloud.
• Experience in risk and compliance practices within financial services.
• Experience in analytical and problem-solving for process improvements.
Information for US Applicants
For roles located in the US, the estimated salary range for this position is $123,000.00 to $ 190,900.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity.Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.
Work Hours
Varies upon the needs of the department.
Travel Requirements
This position requires travel 5-10% of the time.
Mental/Physical Requirements
This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.