NIKE, Inc

Principal, Women's Basketball Sports Marketing Field Rep

NIKE, Inc$90K — $120K *
Hospitality & Recreation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience in Sports Marketing or related field
  • 7+ years in Sports or Brand Marketing
  • Strong relationship-building skills for business success
  • Passion and understanding of Women's Basketball
  • Knowledge of NCAA, WNBA, and Grassroots Girls Basketball
  • Excellent negotiation and portfolio management skills
  • Ability to travel 30-40% of the time

Responsibilities

  • Cultivate relationships with athletes, agents, and industry partners
  • Drive Women's Basketball Sports Marketing strategy and talent identification
  • Ensure partnerships align with Nike's business and marketplace goals
  • Maintain athlete information and manage system updates
  • Execute budget with accuracy in forecasting
  • Foster collaboration and passion for key priorities

Benefits

  • Inclusive and dynamic team environment
  • Supportive of diversity and collaboration
  • Opportunities for personal and professional growth
  • Access to extensive industry networks and insights
  • Flexible work arrangements, including remote opportunities
Full Job Description
As part of our North America Women's Basketball Sports Marketing team, the Women's Basketball Sports Marketing Field Rep will execute on the strategic vision for Global Women's Basketball, elevating athlete service, athlete integration, and development of our Women's Basketball Portfolio. You'll leverage athlete and industry insights and partner with the brand and business to develop marketing plans, while ensuring product, service, marketing, and contractual fulfillments are met for all athletes and partners. You will also make recommendations and decisions to shape the future of our Women's basketball sports marketing portfolio, aligned to the vision and strategy of the Women's Basketball Sports Marketing team, across professional and NIL. The ideal candidate will be an inclusive, collaborative, strategically minded, highly effective teammate and be able to operate and drive clarity in a dynamic environment through critical thinking and problem-solving. WHAT YOU WILL WORK ON • Cultivate and maintain significant relationships and networks with athletes, agents, teams, and other industry strategic partners within the Women's Basketball community, as well as Nike Sports Marketing, Brand, and Business teams. • Help drive the Women's Basketball Sports Marketing strategy, including day-to-day relationship management, talent identification to inform invest/divest decisions for Nike's athlete portfolio, and the successful negotiation of endorsement contracts. • Partner with cross-functional internal partners to ensure our Women's Basketball partnerships align to strategic product, business, and marketplace priorities, and Nike garners maximum value from our athlete partnerships. • Maintain updated athlete information and manage periodic updates to systems. • Execute the budget with accountability around accurate forecasting and communication. • Lead with collaboration, a growth mindset, and remain passionate about key priorities. WHO YOU WILL WORK WITH You will report to the Senior Director of Global Women's Basketball Sports Marketing, partner closely with Basketball Sports Marketing teammates and work alongside the broader Sports Marketing organization. Additionally, you will work with Basketball Brand, Product Innovation, Marketplace, and Product Merchandising teams to ensure Sports Marketing efforts are in service of brand and business objectives. Externally you will work with athletes, agents, and team personnel among others. WHAT YOU BRING • Bachelor's degree or combination of relevant education, experience, and training • 7+ plus years proven experience in Sports Marketing, Brand Marketing, or closely related field • Proven ability to develop meaningful relationships that drive and achieve business objectives in conventional and innovative ways • True passion, understanding, and interest in Women's Basketball • Knowledge of the Women's Basketball landscape across Grassroots Girls Basketball, NCAA, and WNBA • Portfolio management, critical thinking, and negotiation skills • Ability to exercise independent judgement and decision making and communicate in a compelling manner to internal/external partners • Enterprise thinking, end-to-end business knowledge, and organizational and operational excellence • Ability to travel 30-40% of the time Preferred: • Familiarity with the brand marketing and sports marketing functions at NIKE • Established network of athlete, agent, coach, and industry contacts • Proficiency in MS Office, Keynote, and Nike systems We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.

About NIKE, Inc

Nike is a sporting goods company that designs, develops, and markets footwear, apparel, equipment, and accessory products. The company offers various categories of shoes including running, training, basketball, soccer, sport-inspired urban shoes, and kids' shoes. It also provides shoes for aquatic activities, baseball, football, cheerleading, golf, lacrosse, outdoor activities, skateboarding, tennis, volleyball, walking, wrestling, and various athletic and recreational uses. In addition, the company offers sports-inspired lifestyle apparel, athletic bags, and accessory items. Further, it provides a line of performance equipment including bags, socks, sports balls, eyewear, timepieces, electronic devices, bats, gloves, protective equipment, golf clubs, and various equipment designed for sports activities under the NIKE brand name, as well as markets apparel with licensed college and professional team and league logos. Additionally, it offers licenses to produce and sell NIKE brand swimwear, children's apparel, training equipment, eyewear, electronic devices, and golf accessories. The company also markets its products under the brand names of Converse, Chuck Taylor, All Star, One Star, Umbro, Jack Purcell, Cole Haan, Bragano, and Hurley. It sells its products to retail accounts through stores, independent distributors, and licensees, as well as through its Website, nikestore.com. As of May 31, 2009, Nike, Inc. operated 338 retail stores in the United States and 336 retail stores internationally. The company was founded in 1964 and is headquartered in Beaverton, Oregon.

Nike Careers

Join the dynamic world of Nike, Inc., a global leader in sports apparel and innovation, where your career can flourish in an environment that fosters diversity, leadership, and growth. At Nike, we believe in bringing out the best in our team members through continuous professional development and a culture that celebrates creativity and innovation. Work You’ll Do Become a part of Nike’s mission to inspire and innovate towards a better world. Engage in work that intersects with cutting-edge technology, market-leading strategies, and sustainable practices that define the future of the sports industry. Lead with us at the forefront of the global marketplace, where your skills in leadership, teamwork, and innovation can shine. Nike offers a unique position in the industry, combining deep industry expertise with a relentless pursuit of excellence. Collaborate with a diverse team of professionals who are pioneers in their fields. Nike, Inc. employs over 75,000 passionate and talented individuals worldwide, all dedicated to moving the world of sports forward. Introducing Nike’s Professional Growth and Development Opportunities We are committed to fostering an inclusive environment where every team member can succeed. Nike offers a variety of job opportunities, from in-store retail positions to corporate roles in design, marketing, and technology. Do Innovative Work Join us and contribute to our mission of bringing inspiration and innovation to every athlete* in the world. (*If you have a body, you are an athlete.) Deliver targeted solutions and drive innovation through your unique perspective and skills. At Nike, Inc., your work directly contributes to our global impact. Be Part of a Great Team Engage in meaningful work that connects with consumers and impacts millions worldwide. Our team benefits from unparalleled capabilities, a commitment to diversity training, and a culture that encourages professional growth and networking. Future-Proof Your Career Advance your career with Nike’s comprehensive benefits and support systems. We provide extensive training, development programs, and leadership courses to help you reach your full potential. Explore Discover how Nike is leading in sustainable innovation and pushing the boundaries of what’s possible in the sports industry. The Nike Employment Experience Our combined efforts in innovation, culture, and leadership make Nike, Inc. not just a place to work, but a place to grow a rewarding career. Clients and employees alike look to Nike for new strategies and impactful solutions in a rapidly evolving industry. Stay Connected Join Our Team Search for open positions that match your skills and interests. We are always on the lookout for curious, driven, creative, and solution-oriented team players. SEARCH NIKE JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding opportunities that await at Nike, Inc.
Learn more about NIKE, Inc
Size
73,300 employees
Market Cap
$184.6 billion
Industry
Net Income
$2.8 billion
Founded
1964
5 Year Trend
+6.3%
Revenue
$38.2 billion
NASDAQ

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