Constant Contact

Principal Product Manager - AI Assistant

Constant Contact$148K — $185K *
US-Anywhere
+ 2 other locationsRemote
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of product management experience, including 2 years with AI or ML products
  • Proven success in elevating products to 'best in class'
  • Fast-paced execution mindset for product launches
  • Strong understanding of small business customer needs
  • Ability to lead teams through uncertainty
  • Familiarity with LLMs, UX, and business outcomes
  • Data-driven decision maker with experience in Snowflake
  • Experience in mentoring other PMs
  • Excellent communication skills for diverse audiences

Responsibilities

  • Lead strategic roadmap for AI Assistant as a core platform capability
  • Own the full product lifecycle from feature definition to execution
  • Drive adoption and engagement metrics for SMB workflows
  • Partner with marketing, sales, and customer success to enhance product value
  • Define success metrics and build business cases for AI investments
  • Mentor other PMs on best practices for AI development
  • Represent the AI Assistant vision in company strategy sessions

Benefits

  • Health and welfare benefits including paid leave
  • Work flexibility with a hybrid work model
  • Access to company office locations for collaboration and training
  • Opportunity to work on a critical company initiative
Full Job Description
As the Principal Product Manager, AI Assistant, you are the strategic "Squad Leader" for one of our most critical company initiatives: leading the charge as we continue to evolve our AI Assistant, which will be central to how our customers work in the platform going forward. What we've built so far this year is far from a chatbot; it's truly a marketing companion who can create emails, turn them into social posts, analyze your data, and basically be your go-to as you grow your SMB. Now, we're looking for the next leader who can help it be the best in the industry.
What You'll Do
  • Lead the strategic roadmap for our AI Assistant as a core platform capability, positioning it as the industry-leading marketing companion
  • Own the full product lifecycle - define features, manage prioritization, and drive execution with engineering and design partners
  • Drive adoption and engagement metrics by understanding customer workflows and removing friction from how SMBs use AI in their marketing
  • Partner cross-functionally with marketing, sales, and customer success to articulate the AI Assistant's value and capture competitive differentiation
  • Define success metrics and build the business case for AI investments, ensuring ROI and impact on customer acquisition and retention
  • Mentor other PMs on AI building best practices
  • Represent the AI Assistant vision in company strategy sessions and ensure alignment with broader platform priorities
Who You Are
  • 8+ years of product management experience, with at least 2 years owning AI or ML powered products in production is required
  • Track record of taking a product from "good" to "best in class" in a competitive category, not just shipping features
  • A bias for shipping and learning fast over perfecting before launch
  • Deep intuition for your target customers: you understand their constraints, workflows, and what "good enough" actually means for a small business
  • Ability to drive the team through uncertainty or high stakes to achieve the goals
  • Comfortable operating at the intersection of LLMs, UX, and business outcomes; you don't need to write the models, but you know how they work and where they break
  • Strong opinions on what makes AI products feel magical vs. gimmicky, and you can articulate that clearly to engineers and executives alike
  • Data-driven decision maker who can go deep into our Snowflake environment with Claude to get to the core of why things work or don't work
  • Experience leading or mentoring other PMs; you make the team around you better
  • Excellent communicator who can translate technical AI capabilities into customer and business value for any audience
Nice to Haves
  • Experience with email marketing, marketing automation, or PLG (Product-Led Growth)
  • A technical background
  • Background in growth-focused initiatives (onboarding, monetization, or retention)

#LI-HK1 #LI-Remote

The specific salary offered to a candidate may be influenced by a variety of factors including the candidate's experience, their education and work location. In addition, some roles may be eligible for additional on target commission pay or bonus. The compensation package includes health and welfare benefits including paid leave.

Pay Transparency - All Full Time Employees

$148,782-$185,977 USD

At Constant Contact, we're all about work flexibility and are proud to serve our customers as a hybrid workforce. Our hybrid work model combines the convenience of remote work with access to our great office locations to collaborate in-person, participate in live trainings, and socialize with colleagues.

Application Deadline: 30 days. We may fill this job opening prior to the deadline if a candidate is selected by us.

Vision6 Pty Limited is an affiliate of Constant Contact, Inc. and a part of the Constant Contact group of brands.

About Constant Contact

Constant Contact is an email marketing company that provides online marketing tools to small businesses and non-profits. The company was founded in 1995 and is based in Waltham, Massachusetts. Constant Contact offers a variety of services, including email marketing, social media marketing, and event marketing. The company has over 700,000 customers worldwide and is known for its user-friendly platform and excellent customer support.
Learn more about Constant Contact
Size
1,100 employees
Industry
Founded
1998

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