Performance Marketing Specialist

EMINENT, Inc.

$75K — $90K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required
  • Proficient in Excel and Microsoft Office
  • Strong analytical abilities with large datasets
  • Excellent written and verbal communication skills
  • Knowledge of luxury fashion brands
  • E-commerce experience in apparel is a plus

Responsibilities

  • Collaborate with manager to drive paid social and affiliate marketing strategy
  • Continuously analyze channel performance data for optimization
  • Source and adapt advertising assets from various departments
  • Conduct A/B tests on creative content and bidding strategies
  • Develop targeted advertising audiences using diverse data sets
  • Support Instagram Shop features and direct checkout integrations
  • Manage relationships with new and existing affiliates
  • Generate performance reports to assess marketing campaigns
  • Implement marketing pixels and product feeds

Benefits

  • Dynamic work environment with diverse daily tasks
  • Opportunity to work collaboratively with various departments
  • Encouragement for creative input and idea generation
  • Self-starter culture that promotes independence and initiative
  • Engagement in performance marketing within the fashion industry
Full Job Description
Major Responsibilities:

Essential Duties and Responsibilities include the following. Other duties may be assigned.
• Work with manager to execute strategy for paid social and affiliate marketing channels according to business KPIs and YOY growth goals
• Analyze performance and data of managed channels on an ongoing basis to ensure optimal performance
• Procure advertising assets from other departments and modify to ad spec if necessary
• A/B test creative and bid strategies
• Create relevant advertising audiences using 1st and 3rd party data
• Assist with Instagram Shop features and direct checkout platform
• Partner with new affiliates, review and approve applications, and cultivate relationships with existing ones
• Create reports and documents that track and provide critical feedback regarding the effectiveness of marketing campaigns, activities, and promotions
• Implement marketing pixels and product feeds

Required Competencies:

To perform the job successfully, an individual should demonstrate the following competencies:
• Highly organized and flexible with great attention to detail
• Ability to demonstrate critical thinking and problem solving skills
• Strong reporting analytical skills, both quantitative and qualitative, with strong attention to detail
• Excellent verbal, written and analytical skills
• Personable and able to work cross-functionally with many different people and departments
• Creative, imaginative and able to develop ideas quickly
• Able to collaborate in a fast-paced and changing environment
• Ability to multitask and work on multiple projects simultaneously with attention to detail and deadlines
• Effective organization, time management, planning and problem resolution skills
• Self-starter who doesnt need constant supervision or direction
• Passion for performance marketing

Minimum Qualifications:
• Bachelors degree required
• Strong analytical skills and ability to work with large datasets to cut data a variety of ways
• Proficiency in: Word, PowerPoint, and presentation skills
• Strong Excel skills required
• Strong writing and communication skills
• Knowledge of premium and luxury fashion brands
• E-commerce apparel experience a plus

A successful candidate works well in a dynamic environment with minimal supervision. At REVOLVE we all roll up our sleeves to pitch-in and do whatever it takes to get the job done. Each day is a little different, its what keeps us on our toes and excited to come to work every day.

For individuals assigned and/or hired to work in California, Revolve includes a reasonable estimate of the salary or hourly rate range for this role. This takes into account the wide range of factors that are considered in making compensation decisions; including but not limited to business or organizational needs, skill sets, experience and training, licensure, and certifications.

A reasonable estimate of the current base hourly range is $75,000- $90,000 per year.

ATTENTION:

After submitting your application, please check your spam folder for emails on your application status. Emails are sent from an ADP email address.

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