Outside Sales Representative for Law Enforcement Vehicle Equipment

Dana Safety Supply

$120K — $150K *
Aerospace & Defense
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in outside sales, particularly in public safety or law enforcement sectors.
  • Strong understanding of law-enforcement environments and procurement processes.
  • Demonstrated ability to build and maintain client relationships effectively.
  • Familiarity with tactical and upfitting products for law enforcement vehicles.
  • Valid Driver's License with a clean driving record.

Responsibilities

  • Identify and engage potential law enforcement customers.
  • Sell a variety of upfitting products and tactical gear.
  • Build long-term partnerships with clients in public safety.
  • Conduct onsite visits and product demonstrations for clients.
  • Prepare quotes, bids, and proposals in response to inquiries.
  • Collaborate with technicians and project managers to satisfy client needs.
  • Stay informed on industry trends and compliance standards.

Benefits

  • Company vehicle and gas card provided.
  • Comprehensive medical, dental, and vision insurance.
  • 401(k) Roth Retirement Plans.
  • Flexible Spending Account (FSA).
  • Paid Time Off (PTO) and Paternity Leave.
  • Employee Rewards & Recognition program.
  • Ongoing professional development and training opportunities.
Full Job Description
Description

Position Summary

Dana Safety Supply is seeking an Outside Sales Representative is responsible for developing and maintaining relationships with police departments, sheriff's offices, federal agencies, and other public-safety organizations. This role focuses on promoting and selling products and solutions designed for law enforcement operations, including vehicle equipment platforms, tech, and installation services. This position also includes selling tactical equipment. The ideal candidate understands the law-enforcement environment, procurement processes, and the unique operational challenges agencies face.

Primary Responsibilities
  • Business Development: Identify and engage potential customers within public safety and law enforcement sectors.
  • Product Promotion: Sell a full line of upfitting products (cages, consoles, mounts, etc.) and "soft goods" (tactical gear, duty gear, clothing, and body armor).
  • Relationship Management: Build and maintain long-term partnerships with new and existing clients.
  • Technical Consultation: Conduct onsite visits, equipment demonstrations, and professional product consultations.
  • Sales Operations: Prepare quotes, bids, and formal proposals for customer inquiries or RFPs.
  • Collaboration: Work alongside in-house technicians and project managers to ensure seamless delivery and customer satisfaction.
  • Market Awareness: Stay current on industry trends, compliance standards, and local market dynamics.


Employment Requirements
  • Must possess a valid Driver's License and maintain a clean driving record.
  • Successful completion of a pre-employment background check and drug screen.


Benefits & Compensation

Dana Safety Supply offers a competitive compensation package and a comprehensive benefits suite, including:
  • Competitive base salary plus commission; driven reps can earn potentially $150,000+
  • Company vehicle provided
  • Company Gas Card provided
  • Comprehensive medical, dental, and vision insurance.
  • 401(k) Roth Retirement Plans
  • Flexible Spending Account (FSA)
  • Paid Time Off (PTO) and Paternity Leave
  • Employee Rewards & Recognition program.
  • Ongoing professional development and training opportunities.


To learn more about our mission, visit www.danasafetysupply.com.

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