Music & Artist Relations Lead

GRAI Inc

$90K — $130K *
US-AnywhereRemote in United States
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Senior operator with experience in artist or partnership-facing roles
  • Established relationships within the US emerging/mid-tier artist ecosystem
  • Strong understanding of both the creative and business sides of music
  • Experience in hands-on execution and team management
  • A strategic thinker who can also implement operational plans

Responsibilities

  • Own the end-to-end artist relations strategy aligned with GRAI's growth phase
  • Develop a framework for artist engagement, including onboarding and co-marketing
  • Create a systematic onboarding pipeline utilizing industry networks and events
  • Manage key artist relationships while building a dedicated team
  • Lead hiring and development initiatives for the artist relations department
  • Represent the artist's perspective in leadership decision-making
  • Identify and pursue partnership opportunities that extend beyond the app

Benefits

  • Leadership position with direct impact on product direction
  • Opportunity to join a well-supported music tech startup
  • Flexible working arrangements including remote options
Full Job Description
The role

You'll lead artist relations at GRAI - own the strategy, build the function, and grow the team behind it. This is a leadership seat: you set direction, define how GRAI works with artists, and are accountable for the outcomes. At this stage you'll be hands-on while you build, then scale yourself out as the team grows. You'll work directly with the founding team and partner closely with Product, Marketing and Brand.
What you'll own
  • The artist relations strategy end-to-end - landscape, priorities, and how it maps to GRAI's growth stage
  • The framework for how GRAI works with artists: onboarding, co-marketing, content integrations, ambassador relationships
  • The onboarding pipeline as a system - from industry networks and platforms to live events and social discovery
  • The most important artist relationships personally; the rest you build a team and playbook to run
  • Hiring, leading, and developing the artist relations team
  • The artist's voice at the leadership table - turning ground-level insight into product and marketing decisions
  • Partnership opportunities beyond the app: campaigns, content, events
What we're looking for
  • A senior operator from the music industry who has built and led artist- or partnership-facing teams (label, streaming platform, music tech, artist management)
  • Real, owned relationships across the US emerging/mid-tier artist ecosystem
  • Fluent in both the creative side of artists and the business side of partnerships
  • Has done 01 and managed people - comfortable being in the weeds pre-launch and scaling into pure leadership as the function matures
  • Strategy and execution in the same person
What we offer
  • A leadership seat with a direct line to the founding team - you shape product direction
  • Ground-floor moment at a music tech company with serious backing and a clear thesis
  • Competitive compensation + equity
  • Flexibility in how you work
  • US/remote

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