AutoZone

Merchandise Marketing Manager

AutoZone$85K — $110K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7-10 years of experience in marketing, preferably within a multi-channel retail environment.
  • Strong project management skills.
  • Excellent verbal and written communication skills, capable of presenting complex ideas persuasively.
  • Proven analytical, strategic planning, and leadership abilities.
  • Experience translating analytic data into actionable strategic ideas.
  • Adaptability to ambiguity and rapid changes in a fast-paced environment.
  • Automotive aftermarket experience is a plus.

Responsibilities

  • Lead development of category-level marketing strategies with Merchandising leadership to drive growth.
  • Oversee activation of AutoZone Media Network within specified categories, focusing on vendor-funded initiatives.
  • Shape and implement annual marketing plans balancing promotions with media and customer experience activities.
  • Collaborate across functions like Brand, Media, and E-commerce to ensure strategy coherence throughout the customer journey.
  • Utilize customer analytics and competitive insights to inform and optimize media investments and strategies.
  • Track and report on retail media performance to inform planning and recommendations for stakeholders.
  • Act as a strategic partner to senior leaders, effectively communicating priorities and insights.

Benefits

  • Opportunity to work in a high-visibility role interacting with senior leadership across functions.
  • Collaborative work environment with cross-functional teams.
  • Mentorship opportunities for professional development within the Merchandise Marketing team.
Full Job Description
JOB DESCRIPTION

AutoZone, the leading retailer and distributor of automotive replacement parts and accessories in the U.S., is seeking a strategic, analytically driven Marketing Manager – Merchandising Marketing to lead category marketing strategy with a strong emphasis on retail media, vendor-funded marketing, and monetization through the AutoZone Media Network.

This role serves as a key connector between Merchandising, Marketing, Ecommerce, and vendor partners, translating category priorities into integrated marketing and retail media strategies that drive measurable customer engagement, sales performance, and media revenue. The Marketing Manager will be responsible for shaping category-level marketing plans, activating retail media opportunities, and leading cross-functional execution across owned, paid, and in-store channels.

This role emphasizes strategic planning, performance-based marketing, media investment optimization, and category growth through data-driven insights. The position plays a critical role in expanding the impact and scale of the AutoZone Media Network by partnering with Merchandising and vendor teams to identify, sell, and execute effective retail media programs aligned to business objectives.

This is a high-visibility role that regularly interfaces with Director-, VP-, and SVP-level leaders across Marketing, Merchandising, and Ecommerce, and is ideal for a Marketing Manager experienced in retail media, category leadership, and cross-functional influence in a fast-paced, matrixed environment.


JOB RESPONSIBILITIES
  • Lead category-level marketing strategy in close partnership with Merchandising leadership, translating business priorities into integrated marketing and retail media plans that drive traffic, conversion, and category growth.
  • Serve as a primary Marketing owner for AutoZone Media Network activation within assigned categories, partnering with Merchandising and vendor teams to identify, develop, and execute vendor-funded retail media programs aligned to performance goals.
  • Shape and oversee annual category marketing plans, balancing promotional moments with always-on media, product discovery, and customer experience initiatives across owned, paid, and in-store channels.
  • Partner cross-functionally with Brand, Media, CRM, Loyalty, and Ecommerce to ensure cohesive execution of category strategies across the full customer journey.
  • Lead development of insight-driven marketing plans, leveraging customer analytics, competitive insights, and business performance data to inform category strategy, media investment, and optimization decisions.
  • Drive retail media performance tracking and reporting for assigned categories, using results to inform optimization, future planning, and recommendations to Merchandising and vendor partners.
  • Act as a strategic thought partner to Merchandising and senior Marketing leadership, clearly communicating category priorities, results, and opportunities to Director-, VP-, and SVP-level stakeholders.
  • Mentor and guide Merchandise Marketing team members as applicable, helping prioritize work, elevate strategic thinking, and strengthen cross-functional collaboration.

JOB QUALIFICATIONS

What We27re Looking For:

  • Minimum 7-10 years27 experience in marketing with a multi-channel retailer preferred.
  • Project Management experience.
  • Excellent verbal and written communication skills; persuasive in presenting complex concepts to groups.
  • Proven analytical, business planning, strategic planning, and leadership skills.
  • Proven ability to translate analytic data into strategic ideas.
  • Ability to deal with ambiguity and change within a fast-paced environment.
  • Automotive aftermarket experience is a plus.
  • Strong leadership, organizational, and project management skills.
  • Ability to manage agency partners and engage in a manner that delivers positive results.
  • Talented in problem-solving, analyzing trends, and understanding business priorities.
  • Proficient in anticipating and adopting innovations in business-building digital and technology applications.

About AutoZone

AutoZone is the nation's leading retailer and a leading distributor of automotive replacement parts and accessories with more than 6,000 stores in the US, Mexico, Brazil and Puerto Rico. Each store carries an extensive line for cars, sport utility vehicles, vans and light trucks, including new and remanufactured hard parts, maintenance items and accessories. AutoZone, headquartered in Memphis, TN, is a growing Fortune 300 company with a deep commitment to serving our customers, communities and fellow AutoZoners. We have vast opportunities in our stores, distribution centers, field offices, specialty business units and Store Support Center and embrace diverse experiences, backgrounds, knowledge and ideas to strengthen our teams and business. Our team is connected by a deep commitment to our Pledge and Values, principles established more than thirty years ago that reinforce our priorities and team culture. In addition, we constantly innovate and aspire to best serve our customers, creating new and better tools, training and outreach to serve both DIY and the professional installer customers. From in-store tools to E-Commerce, training and development to recognition, our team has the tools to help you grow your career at AutoZone. See where your drive will take you!

AutoZone Careers

Join the dynamic team at AutoZone, the leading retailer and distributor of automotive replacement parts and accessories in the U.S. At AutoZone, we are committed to providing not just auto parts, but superior customer service and solutions. There has never been a better time to explore the job opportunities available across our expansive network. Work You’ll Do At AutoZone, you’ll be part of a team that values innovation, leadership, and a commitment to excellence. We offer a variety of job opportunities that allow you to help drive growth within the company and the entire automotive industry. From sales to supply chain management, technology to marketing, there’s a place for your passion and skills. Join our team and contribute to a culture that values diversity, leadership, and professional development. AutoZone is not just about car parts—it’s about elevating your career to new heights in an environment that fosters growth and innovation. Professional Growth and Development AutoZone is dedicated to your professional growth. We provide comprehensive benefits and diversity training that ensure our team members are equipped to lead in the automotive and retail industries. Our leadership programs, internships, and continuous learning paths are designed to enhance your skills and advance your career. Innovate with Us Be part of a company that thrives on innovation and operational excellence. At AutoZone, you’ll work with a team of dedicated professionals who are always pushing the boundaries of what’s possible in the automotive world. Our commitment to innovation is at the core of our operations, ensuring that we stay ahead of industry trends and continue to deliver exceptional value to our customers. Networking and Career Advancement AutoZone provides a platform for networking with industry leaders and peers that can lead to incredible career opportunities. Our internal networking events, mentorship programs, and leadership training are geared towards enhancing your professional skills and helping you build meaningful connections within the industry. Join Our Team Search open positions that match your skills and interests. We are looking for passionate, curious, creative, and solution-driven team players. Whether you’re seeking an entry-level position or a more senior role, AutoZone offers a path that aligns with your career ambitions. Stay Connected Keep up to date with the latest in career opportunities and company news at AutoZone. Subscribe to our job alert emails and stay ahead of the game with insider tips, industry news, and exclusive looks into life at AutoZone. Explore AutoZone Careers Discover the opportunities waiting for you at AutoZone. From part-time jobs to full-time careers, from internships to executive positions, AutoZone is hiring across various departments. Ready to accelerate your career? Apply today and drive your future forward with AutoZone. SEARCH AUTOZONE JOBS Join us at AutoZone, where your career journey is just beginning.
Learn more about AutoZone
Size
62,000 employees
Market Cap
$45.5 billion
Industry
Net Income
$1.8 billion
Founded
1979
5 Year Trend
+8.3%
Revenue
$13.3 billion
NASDAQ

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