Media Sales Executive - Kennewick, WA, Apple Valley News Now (ABC) TV / Phase 3 Digital

Morgan Murphy Media

$45K — $150K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years in digital advertising sales, especially in CTV/OTT
  • Proficient in digital campaign strategy, metrics, and targeting
  • Excellent communication and consultative selling abilities
  • Ability to thrive in a fast-paced media environment
  • Bonus: Familiarity with Yakima/Tri-Cities market
  • Traditional TV experience a plus, but not mandatory

Responsibilities

  • Create and implement data-driven digital ad campaigns
  • Identify and engage new client prospects
  • Collaborate with teams to enhance campaign effectiveness
  • Integrate linear TV into campaigns as needed
  • Stay updated on digital advertising trends
  • Achieve and surpass set digital revenue targets

Benefits

  • Uncapped commission structure for high earning potential
  • Monthly allowances for cell phone and gas expenses
  • Comprehensive benefits package including medical, dental, and vision insurance
  • Paid time off and holiday leave
  • 401(k) with company match to support retirement savings
  • Ongoing digital sales training and career development support
Full Job Description
About the Role

As a Media Sales Executive, your primary focus will be driving revenue through dynamic digital ad solutions - including OTT/CTV, programmatic display, social media, and more. You'll also have the opportunity to incorporate traditional television into well-rounded campaigns, ensuring clients receive the best mix of modern and legacy media to meet their goals.

Key Responsibilities

Lead with digital: build strategic, data-driven campaigns across CTV, OTT, streaming audio, programmatic, and social platforms.

Identify new prospects and present forward-thinking marketing strategies tailored to their digital goals.

Collaborate with internal teams to deliver impactful campaigns and optimize client results.

Maintain a working knowledge of linear TV offerings to supplement digital campaigns when appropriate.

Stay current with trends in digital advertising and streaming technology.

Consistently meet and exceed digital revenue goals.

What You Bring

Demonstrated success in digital advertising sales, particularly CTV/OTT and streaming media.

Deep understanding of digital metrics, targeting, attribution, and campaign strategy.

Strong communication, storytelling, and consultative selling skills.

Comfort working in a fast-paced, evolving media landscape.

Familiarity with the Yakima/Tri-Cities market is a plus.

Experience with traditional TV advertising is welcome, but not required.

What We Offer

The compensation range for this role is $45,000 per year to $150,000 per year which includes a monthly draw plus supplemental pay including commission

High-earning potential with uncapped commissions

Monthly allowances for cell phone and gas

Full benefits package including medical, dental, vision, and life insurance

Paid time off, holidays, and 401(k) with company match

Supportive culture with ongoing digital sales training and career development

What's next? Ready to drive digital success and grow your media sales career with a future-focused team? Apply now and help shape the future of local advertising.

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