L'Oreal

Media & Measurement Lead, L'Oréal Dermatological Beauty - Montreal

L'Oreal$90K — $110K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in media strategy and campaign management
  • Strong understanding of digital advertising channels and performance measurement
  • Proven track record in agency relationship management
  • Analytical mindset for data synthesis and recommendations
  • Fluent in English for international collaboration

Responsibilities

  • Develop media strategies for all LDB brands
  • Manage and evaluate media agency partnerships
  • Implement measurement systems and report insights
  • Lead media committees and identify best practices
  • Collaborate with marketing and e-commerce teams

Benefits

  • Opportunities for professional growth and risk-taking
  • Immediate responsibility from day one
  • Inclusive environment celebrating diversity
  • Contribute to socially responsible brand initiatives
Full Job Description
A Day in the Life In this role, you will strengthen consumer relationships with our iconic brands and maximize business impact by optimizing media strategy and performance. You will be a key player in a dynamic and growing team.

Your main responsibilities will include:
  • Develop and Execute Media Strategy: Define the media roadmap for all LDB brands, supporting marketing and e-commerce teams with expert advice to optimize advertising investments across all channels.
  • Manage Agency Relationships: Lead the collaboration with media agency partners, manage performance reviews, and steer the onboarding of new partners when necessary.
  • Measure Performance & Drive Insights: Implement robust measurement systems (KPIs, ROI, MMM) and deliver regular reports with actionable insights, accelerating the use of first-party data in media activations.
  • Lead and Innovate: Animate the division's media committees, serve as the central point of contact for brand teams, and identify best practices and media innovations to support growth.

We Are Looking For You are a strategic and analytical leader with a talent for uniting teams around a shared vision. We are looking for someone with:
  • Significant experience in media strategy, multi-channel campaign management, and performance measurement.
  • Strong knowledge of digital levers (Paid Media, Social, E-retail) and measurement tools (MMM, dashboards, analytics).
  • A proven track record in managing agency relationships and leading cross-functional projects.
  • An analytical mindset with the ability to synthesize complex data into clear recommendations.
  • Fluency in professional English, as you will interact with international teams and partners.

What's In It For You
  • A place for you to leave your comfort zone and grow beyond your potential (here, you'll be encouraged to try new things and take risks!)
  • Real responsibility from day 1, there's no sitting on the sidelines at L'Oréal
  • An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
  • A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference

Who We Are L'Oréal is present in 150 markets on five continents. For more than a century, L'Oréal has devoted itself solely to 'Create beauty that moves the world'; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.

The mission of L'Oréal Dermatological Beauty is to "Pioneer health and beauty to give the world life changing and sustainable dermatological solutions for all." Our brands, including Vichy, La Roche Posay, CeraVe, SkinCeuticals are trusted & recommended by dermatologists, general practitioners and pharmacists all over the world.

About L'Oreal

L'Oreal is a French personal care company that specializes in cosmetics and beauty products. The company was founded in 1909 by Eugène Schueller and is headquartered in Clichy, France. L'Oreal is the world's largest cosmetics company and operates in over 150 countries. The company's products include makeup, skincare, haircare, and fragrance products. L'Oreal is committed to sustainability and has set ambitious goals to reduce its environmental impact and improve the sustainability of its products. The company has also been recognized for its commitment to diversity and inclusion.
Learn more about L'Oreal
Size
85,412 employees
Industry
NASDAQ

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