POSITION OVERVIEW:
Driving the vision, development, and execution of the FedEx Freight's marketing, digital, and product strategies to achieve growth, innovation, and customer experience goals.
ESSENTIAL JOB DUTIES/RESPONSIBILITIES:
1. Lead the overarching marketing strategy to increase brand awareness, market share, and customer acquisition.
2. Ensure marketing strategies are data driven, measurable, and aligned with business KPIs.
3. Drive the organization's digital presence, including customer-facing platforms, mobile applications, and ecommerce solutions.
4. Direct market and competitive analysis to identify trends, customer needs, and opportunities for growth.
5. Guide long-term strategic planning efforts, including portfolio expansion, customer segmentation, and revenue diversification strategies.
6. Facilitate collaboration between business units to ensure unified messaging, positioning, and execution.
7. Comply with all applicable laws/regulations, as well as company policies/procedures
8. Perform other duties as required
Disclaimer: This job description is general in nature and is not designed to contain or to be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to the job.
QUALIFICATIONS:
• Bachelor's degree in business administration, supply chain, or equivalent work experience
• Ten (10) years' experience in marketing and information analysis required, which includes five (5) years of directly related experience in marketing and sales in a corporate environment including demonstrably successful management experience. Experience in promotion, research and pricing, financial analysis, and telemarketing. A related advanced degree may offset the related experience requirements.
• Demonstrated success in leading and executing complex projects, building out business cases, and working with external suppliers is required.
• Strong management, excellent human relations and communication skills.
• Ability to build collaborative work environments, agile teams, and consensus among various stakeholders is essential.
WORKING CONDITIONS:
• Must be able to travel
• Must be able to work flexible hours
Preferred Qualifications: Pay Transparency: Pay: Additional Details: FedEx Freight is an Equal Opportunity Employer, including disabled and veterans.
- Know Your Rights
- Pay Transparency
If you have a disability and you need assistance in order to apply for a position with FedEx Freight, please call 800-888-8252 or e-mail at
[email protected].
FedEx Freight will not discharge or in any other manner discriminate against any employee or applicant for employment because such employee or applicant has inquired about, discussed, or disclosed the compensation of the employee or applicant or another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.
