Marketo Consulting Specialist

Vanguard Group, Inc.

$70K — $95K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Minimum five years related work experience.
  • Undergraduate degree in Marketing or equivalent experience required.

Responsibilities

  • Initiates and leads channel marketing programs independently.
  • Develops, implements, and monitors channel marketing plans.
  • Aligns channel marketing plans with overall department strategy.
  • Analyzes data to inform planning decisions and develop reports.
  • Communicates status and issues of marketing activities to stakeholders.
  • Builds relationships with sales professionals and key decision makers.
  • Identifies and mitigates risks on channel marketing activities.
Full Job Description

Core Responsibilities

1. Working independently, initiates and / or leads channel marketing programs, initiatives, promotions or research projects.

2. Develops, implements, and monitors channel marketing plans. Contributes expertise to major channel marketing deliverables, milestones, and required tasks.

3. Ensures channel marketing plans are aligned with the overall department strategy. Assists with defining the appropriate success and effectiveness of channel marketing initiatives and drafts in-depth reviews of channel marketing effectiveness.

4. Identifies and analyzes varied sources of data and information to inform planning decisions. Develops and executes regular reporting, providing actionable insight to the business.

5. Proactively communicates status and issues of channel marketing activity regularly to stakeholders, including sales professionals, business leaders, team members, and senior managers.

6. Builds and maintains effective relationships with various parties including sales professionals, business leads, and key decision makers. Proactively fosters communication between stakeholders.

7. Proactively identifies, manages, and mitigates risks on channel marketing activities.

8. Participates in special projects and performs other duties as assigned.


Qualifications

  • Minimum five years related work experience.
  • Undergraduate degree in Marketing or equivalent experience required.

Special Factors

Sponsorship

Vanguard is not offering visa sponsorship for this position.

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