Marketing Specialist, Design and Copy

University of Victoria

$76K — $99K *
Education, Government & Non-Profit
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in graphic design, visual arts, communications, or related field
  • 5 years of graphic design experience in digital and print media
  • 2 years of experience in email marketing
  • Strong graphic design portfolio required
  • Advanced proficiency in Adobe Creative Suite, including InDesign, Photoshop, Illustrator, and more.

Responsibilities

  • Manage multiple design projects from concept to completion
  • Create content for digital media, print, and email marketing campaigns
  • Identify opportunities to enhance the division's reputation
  • Collaborate with team members and university stakeholders
  • Support staff in marketing, graphic design, and copywriting
  • Analyze project progress and recommend improvements.

Benefits

  • Hybrid work arrangement available
  • Commitment to equity, diversity, and inclusion
  • Engagement with a diverse community
  • Supportive learning and working environment
Full Job Description
Organizational Unit

University of Victoria -> Continuing Studies

Location

University of Victoria - Victoria, BC V8W 2Y2 CA (Primary)

Posting Close Date

26 July 2026

Please note that positions will close at 4 p.m. on the closing date.

FTE

1.0

Salary Grade

Additional Posting Information

N/A

Salary posted will be pro-rated based on FTE and achieved as per the collective agreement, if applicable.

Classification

SG10

Start Date

9/14/2026

End Date

3/24/2028

Employee Group:

PEA - Term

# of Hires Needed

1

Category

Communications/Public Relations

As the Marketing Specialist, Design and Copy you will be responsible for concept development, graphic design (from concept to completion), print production, and email marketing campaigns.

You will be an integral part of the Division Marketing Services-a high-volume work environment. As such this opportunity requires an experienced professional with an extensive and diverse portfolio developed in a comparable professional setting. Projects with hard deadlines require you to effectively plan and manage your time and be available and willing to work additional hours as required.

Print and digital design and email portfolio of relevant work is required. Applications without it will not be considered.

Please provide your online portfolio URL or send digital files in an email to [redacted] with the subject line: Posting 998634, Portfolio - First Name Last Name

*This position is eligible for a hybrid flex arrangement*

The salary range for this position is:
• Recruitment range: $76,643 to $84,502.
Starting salary is determined in accordance with the PEA Collective Agreement.
• Performance range: Up to $99,674. Progression beyond the recruitment range is available through annual performance increases, in accordance with the PEA Collective Agreement.

Job Summary

Reporting to the director, Division Marketing Services (DMS), the marketing specialist, design and copy is responsible for managing multiple design projects simultaneously from concept through to completion; this includes conceptualizing and creating visual content for digital and print media, and email marketing for the division. This position plays an integral role for the division to achieve its revenue generation and student recruitment goals, and in strengthening both the division's and university's reputation. This is primarily achieved by:
  • creating content that is on strategy;
  • a thorough understanding of marketing communication channels, and DCS' varying audiences, and tailoring content appropriate for these channels and audiences;
  • staying on top of trends of emerging digital media channels to coordinate the most impactful digital media distribution strategy for varying and multiple audiences;
  • proactively identifying opportunities to enhance the division's reputation without contradicting or conflicting with the university's institutional positioning, regionally, nationally and internationally;
  • displaying expert knowledge in print and digital content creation in a variety of formats;
  • supporting and training the division's program area staff (directors, program coordinators and program assistants) in marketing, graphic design, copywriting and editing, and email marketing;
  • working collaboratively with other members of the DMS team, DCS staff, other university faculties and departments, and the division's stakeholders off campus; and
  • overseeing projects, analyzing how they are progressing, reporting and advising on opportunities for improvement in the future.
  • Carries out related marketing/design/writing/editing duties as required in keeping with the qualifications of the position and the requirements of the job.


Job Requirements

This position requires a bachelor's degree in graphic design, visual arts and communications or other related discipline, plus five years of graphic design experience both in digital and print media, plus two years' experience in email marketing.

A current portfolio of work demonstrating creative graphic design for print and digital media is required.

An equivalent combination of education, training and experience may be considered.

Knowledge, skills and abilities include:
  • Current graphic design trends and techniques
  • Adobe Creative Suite: InDesign, Photoshop, Illustrator, Dreamweaver, Animate and Acrobat (advanced-level)
  • Commercial printing process (including selection of paper stock, evaluating printer proposals etc.)
  • Preparation of complex layout files to commercial printing prepress standard, and prepare/convert files for online use
  • Brand design and development
  • Solid understanding of current print and digital design trends and techniques
  • Demonstrated knowledge of HTML/HTML5 and CSS
  • Sound knowledge of email marketing best practices
  • Experience with Google Web Designer, Apple Keynote and/or other animation/video platforms
  • Exceptional copywriting and editing skills
  • Strong proficiency with use of internal style guides
  • Solid understanding of project management best practices
  • Experience on the Mac platform
  • Demonstrated commitment to valuing the principles of truth, reconciliation and respect, equity diversity and inclusion, and contributing to an inclusive working and learning environment

Competency requirements include:
  • A commitment to service excellence
  • Strong communication and project management skills
  • Ability to creatively analyze and solve problems
  • Ability to adapt marketing tactics and design to a variety of purposes and audiences
  • Exceptional attention to detail and accuracy
  • Strong organizational skills with ability to manage multiple projects, prioritize, make decisions independently, be self-motivated, and consistently meet deadlines
  • Strong interpersonal skills and the ability to work effectively with a wide range of individuals and constituencies in a diverse community
  • Ability to work independently and collaboratively in a team environment
  • Ability to work under pressure to meet deadlines, multi-task and prioritize
  • Strong, demonstrable technological aptitude


Territory Acknowledgement: We acknowledge and respect the Ləkʷəŋən (Songhees and Xʷsepsəm/Esquimalt) Peoples on whose territory the university stands, and the Ləkʷəŋən and WSÁNEĆ Peoples whose historical relationships with the land continue to this day.

Equity Statement: UVic is committed to upholding the values of equity, diversity, inclusion and human rights in our living, learning and work environments. In pursuit of our values, we seek members who are eager to actively participate in that shared responsibility. We actively encourage applications from members of historically and systemically marginalized groups.

Read our full equity statement here: www.uvic.ca/equitystatement.

Accessibility Statement: If you anticipate needing accommodations for any part of the application and hiring process contact: [email protected] Any personal information provided will be maintained in confidence.

What UVic Offers: To learn more click here

Additional Information

998634-UNEX-2022-JD-MarketingSpecialistDesignandCopy-SG10

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