Marketing Manager

BLH Technologies, Inc.

$90K — $120K *
Healthcare
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in communications, marketing, journalism, public relations, public health, public policy, or related field.
  • 8+ years of relevant experience in communications, marketing, public affairs, or digital strategy.
  • Experience working with federal agencies or health communications is essential.
  • Strong writing and editing skills, with a focus on message development for diverse audiences.
  • Proficiency in managing social media campaigns across various platforms.

Responsibilities

  • Support communications and marketing activities for a federal health program.
  • Develop and refine messaging strategies to promote research and program priorities.
  • Draft and edit digital content, stakeholder communications, and outreach materials.
  • Manage and schedule social media outreach and campaigns strategically.
  • Conduct audience research to enhance engagement opportunities and outreach metrics.
  • Utilize analytics tools to assess campaign performance and stakeholder sentiment.
  • Coordinate with various teams to produce compliant and accurate materials.
  • Manage a team of marketing and communications specialists effectively.

Benefits

  • A supportive work culture focused on professional development.
  • Opportunities to work on high-visibility federal projects.
  • Engagement in a diverse range of communications activities.
  • Exposure to federal health initiatives and programs.
  • Potential for career advancement within the organization.
Full Job Description
BLH Technologies, Inc. is seeking an experienced Marketing Manager supporting a federal health communications contract. This position will provide support for communications strategy, digital marketing, stakeholder engagement, social media, analytics, and content development for a high-visibility federal program.

The ideal candidate is a senior communications or marketing professional who can step quickly into an active client environment, manage day-to-day communications activities independently, and provide both hands-on execution and strategic guidance. The role requires strong writing and editing skills, federal or public-sector communications experience, sound judgment, and the ability to translate complex health, research, and policy information into clear, audience-appropriate messaging.

Key Responsibilities
  • Support communications, public affairs, social media, marketing outreach, and editorial activities for a federal health communications program.
  • Develop and refine messaging strategies that promote federal research, tools, resources, and program priorities.
  • Draft, edit, and review digital content, stakeholder communications, social media copy, web content, talking points, fact sheets, newsletters, and other outreach materials.
  • Manage and schedule social media outreach, including campaign tagging, platform recommendations, and posting support.
  • Conduct audience, market, and stakeholder research to identify engagement opportunities and improve outreach effectiveness.
  • Use analytics and AI-enabled tools to assess stakeholder sentiment, audience behavior, digital engagement, and campaign performance.
  • Track, analyze, and report communications metrics, recommending evidence-based improvements to messaging and outreach.
  • Coordinate with client, creative, editorial, digital, and subject matter expert teams to produce accurate, accessible, 508-compliant materials.
  • Manage a team of marketing and communications specialists.

Requirements
  • Bachelor's degree in communications, marketing, journalism, public relations, public health, public policy, or a related field.
  • 8+ years of relevant communications, marketing, public affairs, digital strategy, or stakeholder engagement experience.
  • Experience supporting federal agencies, public-sector programs, government contractors, health communications, or complex mission-driven organizations.
  • Excellent writing, editing, and message-development skills, including the ability to translate technical or research-oriented information for varied audiences.
  • Experience managing or supporting social media campaigns across platforms such as LinkedIn, X, Facebook, Instagram, YouTube, or similar channels.

Similar Jobs

More Jobs at BLH Technologies, Inc.

  • Marketing Manager
    $90K — $120K *
    Rockville, MD 20850 (Montgomery County)
    Healthcare
    In-Person

More Healthcare Jobs

Find similar Marketing Manager jobs: