Grant Thornton

Marketing Manager, Transactions & Private Equity

Grant Thornton$104K — $156K *
Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or related field; MBA preferred
  • 5-7 years of marketing experience with a focus on B2B professional services
  • At least 3 years in consulting or advisory roles; experience in private equity is a plus
  • Strong written and verbal communication skills for content creation
  • Excellent project management and organizational skills with attention to detail
  • Collaborative mindset with a track record of partnering inside teams
  • Innovative approach to problem-solving and marketing strategies

Responsibilities

  • Support planning and executing go-to-market campaigns for transactions and private equity offerings
  • Coordinate integrated marketing campaigns across digital, content, events, and thought leadership
  • Ensure brand alignment and campaign coordination across marketing functions
  • Manage creation and distribution of PE-focused marketing content like insights and case studies
  • Collaborate with internal teams to create campaigns addressing client needs
  • Track performance metrics to assess campaign effectiveness and recommend adjustments
  • Maintain campaign schedules and ensure timely delivery of marketing initiatives

Benefits

  • Personalized and comprehensive benefits catering to diverse employee needs
  • Eligibility for medical, dental, and vision insurance programs
  • Access to an employee assistance program
  • Paid sick leave and paid holidays during employment
  • Opportunity for annual discretionary bonuses based on performance
Full Job Description
Job Description

Transactions and PE Marketing Manager

The Transactions and PE Marketing Manager supports the execution of marketing programs that drive awareness, client engagement, and pipeline growth for the firm's transactions advisory practice and increases penetration of firm services through the private equity channel. Working closely with Advisory leadership and the marketing team, this role helps translate business priorities into targeted campaigns, thought leadership initiatives, alliance marketing activities, and go-to-market programs. The position focuses on implementing integrated marketing efforts across priority offerings and sectors, coordinating content and campaign execution, and ensuring alignment with firmwide marketing initiatives. This role is ideal for a collaborative, execution-oriented marketer with experience in professional services or B2B environments who thrives in a fast-paced, matrixed organization and can manage multiple initiatives simultaneously.

Key Responsibilities
  • Support the planning and execution of go-to-market campaigns aligned to priority transactions and private equity offerings, in coordination with overall firm marketing priorities
  • Coordinate integrated marketing campaigns across digital, content, events, and thought leadership channels
  • Work across interdisciplinary marketing functions to ensure brand alignment, campaign coordination, and marketing asset integration
  • Manage development and distribution of transactions and PE-focused marketing content including insights, case studies, and campaign materials
  • Coordinate with business leaders, internal subject matter experts, business and marketing teams to deliver unique POVs, campaign assets and programs that address client needs
  • Collaborate with Audit, Tax, and other advisory teams to broaden solution penetration within the private equity channel's firms and portfolio companies,
  • Track and report on campaign performance metrics such as engagement, lead generation, and pipeline contribution, using metrics to recommend alternative strategies if necessary
  • Maintain campaign calendars, coordinate project timelines, and ensure marketing initiatives are delivered on schedule
  • Identify opportunities to improve campaign effectiveness, marketing processes, and overall program efficiency
  • Other duties as assigned


Technical Skills and Qualifications:
  • Bachelor's degree in Marketing, Business, Communications or related field; MBA preferred
  • 5-7 years of marketing experience with at least 3 years in B2B professional services, preferably in professional services, consulting or advisory environments - experience/knowledge of private equity and transaction services a plus
  • Thorough understanding of various marketing channels and their relevance to achieving strategic business goals
  • Strong written and verbal communication skills with ability to create compelling content and presentations
  • Excellent project management, critical thinking, and organizational skills with strong attention to detail
  • Highly collaborative and able to work within and through teams to achieve stated goals
  • Demonstrated ability to be a trusted business partner, consistently sought out for advice by colleagues and stakeholders
  • Innovative and creative approach to developing work products and solving complex problems
  • Commitment to actively learning and adopting best practices from across the team
  • Ability to thrive in a high-growth, matrixed organization with shifting priorities.
  • Advanced skills with Microsoft applications: Outlook, Word, Excel and PowerPoint
  • Experience with marketing automation platforms, CRM systems, and digital marketing tools
  • Can travel as needed


The base salary range for this position is between $104,000 and $156,000. Placement within the pay range is at Grant Thornton's discretion, and it is based on multiple factors, including but not limited to, job -related knowledge/skills, experience, business needs, progression within the role, geographic location, and internal equity. At Grant Thornton, compensation decisions are dependent upon the facts and circumstances of each position and candidate.

Benefits:

We understand that your needs, responsibilities and experiences are different, and we think that's a good thing. That's why we support you with personalized and comprehensive benefits that recognize and empower all the identities, roles and aspirations that make you, well, you. For an overview of our benefit offerings, please visit: https://www.grantthornton.com/careers/rewards-and-benefits

  • Benefits for internship positions: Grant Thornton interns are eligible to participate in the firm's medical, dental and vision insurance programs and the firm's employee assistance program. Interns also receive a minimum of 72 hours of paid sick leave and are paid for firm holidays that fall within their internship period.
  • Benefits for seasonal employee positions: Grant Thornton seasonal employees are eligible to participate in the firm's medical, dental and vision insurance programs and the firm's employee assistance program. Seasonal employees may also be eligible to participate in the firm's 401(k) savings plan and employee retirement plan in accordance with applicable plan terms and eligibility requirements. Seasonal employees receive a minimum of 72 hours of paid sick leave.


Grant Thornton employees may be eligible for a discretionary, annual bonus based on individual and firm performance, subject to the terms, conditions and eligibility criteria of the applicable bonus plan or program. Interns and seasonal employees are not eligible for bonus compensation.

About Grant Thornton

Grant Thornton LLP is the American member firm of Grant Thornton International, the seventh largest accounting network in the world by combined fee income. Grant Thornton LLP is the sixth largest U.S. accounting and advisory organization. The firm operates 59 offices across the US with approximately 8,500 employees, 550 partners, and produces annual revenue in excess of US$1.9 billion. During the 2022 Russian Invasion of Ukraine, The Times reported that Grant Thornton is in line to earn millions of pounds for acting as trustees in a bankruptcy case on behalf of the Russian state-owned DIA, who bypassed sanction regimes to obtain funds and assets from abroad in order to fund the war in Ukraine.
Learn more about Grant Thornton

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