Company DescriptionAbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas - immunology, oncology, neuroscience, and eye care - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.
Job DescriptionEPKINLY is currently the first and only bispecific approved in 3L+ DLBCL and 3L+ FL. The DLBCL 3L+ space is highly competitive with multiple competitive entrants over the next several years in 3L+ and in earlier lines of treatment.
The EPKINLY Marketing Manager will lead in-field promotion and competitive differentiation for EPKINLY's largest indication (DLBCL). This role will be responsible for in-field promotional materials (e.g., ISA functionality evolution), pulling through new CFL messaging and HCP segmentation, and key tactics aligned to brand catalysts. Additionally, this role will own multiple strategic projects and be responsible for synthesizing large quantities of data (e.g., primary research, KOL learnings) and driving analytics/analysis to identify strategic opportunities for the brand.
The candidate must be able to operate in a fast-paced organization, with high expectations, and execute high quality deliverables in partnership with internal and external stakeholders to achieve financial objectives. Additionally, the candidate must develop and maintain strong working relationships with cross-functional and co-promotion partners to drive business results in a compelling, effective, and timely way. This is an excellent opportunity for a marketer who wants to join a high performing team committed to making a difference for patients and winning as a team.
Responsibilities: - Synthesizing data and insights from multiple sources to identify strategic opportunities for the brand; proactively shape analytics and research to deepen strategic insights; translate insights to executable action plans
- Responsible for in-field promotional execution
- Ability to partner with cross-functional teams and with co-promotional partners to elevate HCP promotional tactics/resources and strengthen promotional claims (where appropriate via the CFL process)
- Strategically understand business and competitive landscape and synthesize insights to identify opportunities to accelerate both BsAb and EPKINLY brand growth
Qualifications*Job Grade will be determined based on candidate experience level.*- Bachelor's Degree
- Consulting experience preferred; strong strategy background
- Market experience is a bonus: Competency in core marketing capabilities such as translating insights into message and creative development, and optimization across the marketing mix
- Proven ability to lead and influence cross-functional teams, including timelines and on-time deliverables; organized and ability to project manage across a broad team
- Ability to understand medical/clinical aspects of a pharmaceutical product and its application to marketing strategy and tactical execution
- Success working in a matrixed organization to drive alignment to brand objectives; especially with sales teams
- Experience leading or supporting strategic and tactical planning
- Strong written and interpersonal skills
- Experience working in a joint venture commercial partnership is a plus; Must have the ability to effectively collaborate with, motivate and influence various levels/grades within the organization and outside of the organization.
Additional InformationApplicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
- The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
- We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
- This job is eligible to participate in our short-term incentive programs.
- This job is eligible to participate in our long-term incentive programs
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company's sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
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