Marketing Manager (Hybrid)

JX Truck Center

$90K — $125K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business Administration, Marketing, or related field; Master's preferred.
  • 10 years of experience in a similar role.
  • Strong verbal and written communication skills.
  • In-depth knowledge of marketing strategies and practices.
  • Exceptional organizational and attention to detail skills.
  • Strong analytical and problem-solving abilities.
  • Proficient in Google Office Suite and marketing software.

Responsibilities

  • Collaborate with departments to align marketing strategies with business needs.
  • Direct and implement the advertising and promotional brand strategy with leadership guidance.
  • Manage the company website, social media, and intranet channels.
  • Analyze and report on the effectiveness of digital marketing efforts and metrics.
  • Oversee compliance and management of OEM co-op advertising programs.
  • Promote targeted campaigns for Parts, Service, and Sales departments.
  • Organize local events and trade shows to enhance dealership visibility.
  • Ensure seamless lead generation integration with the dealership's CRM system.

Benefits

  • Competitive compensation package designed to support health and financial future.
  • Focus on employee well-being.
  • Opportunities for professional growth and development.
Full Job Description
Job Type

Full-time

Description

Your Next Big Career Move: Marketing Manager

Your Next Big Career Move: Marketing Manager:

Hybrid role, Shift: Monday - Friday 8:00am - 5:00pm.
Located at our Wadsworth, IL dealership supporting all of JX dealerships in WI, IL, IN and MI

The Opportunity (Job Purpose):

Are you ready to make a visible impact? As our next Marketing Manager, you will play a crucial role in delivering exceptional customer service and leading our local team. We are looking for an energetic, solutions-oriented professional who thrives in a collaborative, fast-paced environment and is eager to grow with us.

What You'll Do Day-to-Day (Essential Duties & Responsibilities):
  • Work in conjunction with other departments to understand the business needs for marketing and implement strategies that fit the brand standards.
  • In conjunction with leadership, direct and implement the organization's advertising and promotional brand strategy
  • Manages company website, social media and intranet.
  • Report on effectiveness of digital advertising, company website, and other company listings and programs; gather metrics for weekly and monthly reporting.
  • Collaborate with Marketing Analysts to review and analyze data and market trends to identify and recommend effective marketing approaches.
  • OEM Co-op Advertising & Compliance: Manage, submit, and track all manufacturer co-op marketing programs to ensure 100% compliance with OEM brand guidelines and maximize fund utilization/reimbursement.
  • With the Parts & Aftermarket department: Promote monthly parts specials, seasonal maintenance campaigns, and eCommerce/online parts ordering platforms.
  • With the Service & Body Shop department: Create targeted campaigns highlighting preventive maintenance programs, mobile service units, and technician recruitment efforts.
  • With the Sales & Fleet Accounts Department: Develop sales collateral, spec sheets, and digital campaigns targeting commercial fleet buyers, vocational industries, and independent owner-operators.
  • With the Leasing & Rental Department: Promote full-service leasing offerings, commercial truck rentals, and contract maintenance programs.
  • Local Event & Trade Show Planning: Organize dealership participation in regional trucking association events, fleet customer appreciation days, new model launch showcases, and technician hiring fairs.
  • Lead Generation & CRM Integration: Collaborate with sales leadership to ensure marketing-generated leads flow effectively into the dealership CRM system for sales rep follow-up.
  • Collaborate closely with team members and leadership to continuously cultivate positive experiences for our customers.
  • Perform other dynamic duties and responsibilities as assigned to support business.

What We're Looking For (Qualifications & Skills):
  • Education & Experience: Business Administration, Marketing, or related field required; Masters degree preferred and 10 years of experience in a similar role.
  • Excellent verbal and written communication skills.
  • Thorough understanding of marketing strategies and practices.
  • Excellent interpersonal and customer service skills.
  • Excellent organizational skills and attention to detail.
  • Strong analytical and problem-solving skills.
  • Strong supervisory and leadership skills.
  • Proficient with Google Office Suite and related marketing software.
  • Mindset: A curious mindset with an entrepreneurial "pioneering spirit," strong integrity, and a passion for continuous professional development.

What's In It For You? (The Perks & Benefits)

We believe in taking care of our people. JX Enterprises offers a highly competitive compensation package designed to support your health, financial future, and overall well-being.

Ready to Drive Your Career Forward?

If you have a strong work ethic, a passion for learning, and are ready to contribute to a workplace where you are valued, we want to hear from you!

Salary Description

$90,000/yr-$125,000/yr (depending on experience)

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