Marketing Manager

eCommission

• $80K — $95K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of generalist marketing experience, ideally hands-on across various channels
  • Direct experience with HubSpot, including email builds and automations
  • Proven track record managing a marketing calendar with multiple campaigns
  • Experience planning and executing events or webinars from concept to completion
  • Comfortable writing original copy and campaign briefs
  • Knowledge of paid social and search testing methodologies
  • Familiarity with fintech or real estate sectors is advantageous but not essential.

Responsibilities

  • Own and manage the marketing calendar and delivery plan for campaigns and partner commitments
  • Coordinate status updates, kickoff meetings, and reviews for effective project management
  • Track and manage moving parts across creative, content, and media teams, ensuring deadlines are met
  • Ensure quality control through proofing and brand checks on all deliverables
  • Develop comprehensive campaign briefs before work begins to outline strategic goals and metrics
  • Run end-to-end campaigns across multiple channels while liaising with channel owners
  • Report on campaign results and recommend adjustments based on performance.

Benefits

  • Supportive work culture fostering collaboration and growth
  • Generous paid time off and holidays
  • Comprehensive health insurance including medical, dental, and vision
  • Employer-paid long-term and short-term disability and basic life insurance
  • Retirement plan featuring matching contributions
  • Recognition and rewards based on tenure
  • Opportunities for in-office and offsite team events.
Full Job Description
About the Role

The Marketing Manager is the person who keeps all of it on track. You are a generalist with a project manager's discipline: you define what needs to be made, write the brief, create a lot of it yourself, coordinate the rest, and deliver it on time at a quality level we are proud to put in front of agents, brokers, and partners. One week that means writing social posts and a campaign brief. The next it means shipping co-marketing deliverables to a franchise partner and running logistics for an industry event. You do not wait to be told what is missing. You find it, flag it, and fix it.

Is This You?

  • 5+ years of marketing experience in a broad, hands-on capacity - you've acted in more of a generalist role, versus a specialist track (e.g., social-only, or content-only)
  • Direct, hands-on HubSpot experience: email builds, automation/workflows, list management, and reporting
  • Proven experience managing a marketing calendar or project pipeline across multiple simultaneous campaigns
  • Experience planning and executing at least one event or webinar end-to-end
  • Comfort writing your own copy and campaign briefs, not just directing others
  • Experience with paid social or search testing (variants, budget, results)
  • Fintech or real estate industry experience is a plus, but not required


Core Responsibilities

Project Management
  • Own the marketing calendar and the delivery plan for every active campaign, launch, and partner commitment: tasks defined, owners assigned, dates set, dependencies visible.
  • Run the operating rhythm: status updates, kickoff meetings, and reviews, so nothing surprises us the week something is due.
  • Chase down the moving pieces across creative, content, web, paid media, and outside vendors, and hold everyone, including leadership, to their deadlines.
  • Protect quality: proof, fact-check, and brand-check every deliverable before it ships.


Campaign Management
  • Write campaign briefs that define the audience, message, offer, channels, deliverables, timeline, and success measures before work begins.
  • Run campaigns end to end across email, social, paid, web, and events, coordinating each channel owner against the brief.
  • Define ad testing plans: what we are testing, the variants, the budget split, how long it runs, and what decides a winner.
  • Report on results after each campaign with what worked, what did not, and what we change next time.


Email Marketing & HubSpot
  • Own email marketing operations in HubSpot: building and scheduling sends, managing workflows and automation, maintaining list segmentation, and reporting on performance.
  • Serve as our internal HubSpot expert, ensuring campaigns are built efficiently and data stays clean and actionable.


Social Media Program
  • Own the social media program: channel strategy, content calendar, publishing, and community engagement.
  • Write and schedule posts that speak to agents and brokers in our brand voice, and coordinate design support for visuals.
  • Track engagement and follower growth, and adjust the content mix based on what performs.


Partner Marketing
  • Own the deliverables for partner and co-marketing campaigns with brands, franchises, associations, and technology partners.
  • Manage each partner's requirements, brand rules, review cycles, and deadlines, and be the reliable point of contact partners want to work with.
  • Coordinate internal teams to produce partner assets on time: emails, social, landing pages, print, and event materials.


Events and Webinars
  • Plan and run physical events end to end: venue and vendor coordination, materials, shipping, staffing, invites, and on-site logistics.
  • Produce webinars from planning through follow-up: topic, speakers, promotion, registration, dry runs, hosting, and post-event lead handoff.
  • Measure event and webinar results against their cost so we know which ones earn their place next year.


Additional Responsibilities
  • Vendor and freelancer coordination: brief and manage designers, printers, promo suppliers, and agencies.


Compensation

Competitive salary, plus performance-based bonus

Logistics

A hybrid role with a mix of some in-office days and remote days.

Perks & Benefits:

Incredibly Supportive Culture

Paid Time Off

Paid Holidays

Health Insurance: Medical, Dental, Vision

Employer paid LTD, STD & Basic Life Insurance

Retirement Plan with Matching Contribution

Tenure Based Rewards

In-office & Offsite Events

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