Marketing Manager- Clinical

Ivoclar Vivadent GmbH

$85K — $105K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Management or related field; Master’s preferred
  • 5+ years of product management experience preferred
  • Excellent communication, organization and interpersonal skills
  • Proficient in Microsoft Office Suite
  • Willingness to travel, including internationally

Responsibilities

  • Drive growth and brand awareness for dental laboratory products
  • Manage product life cycles from inception to market introduction
  • Develop and implement integrated marketing plans to meet sales forecasts
  • Coordinate advertising and public relations efforts with the Marketing Communications Department
  • Analyze and report on market research data for strategic decision making

Benefits

  • Opportunities for personal and professional development
  • Supportive, diverse, and inclusive work environment
  • Collaboration with a global team
  • Commitment to quality management and operational excellence
Full Job Description
Marketing Manager- Clinical, NA
Location: Amherst, NY
The salary range for this position is between $85,000 -$105,000 annually, depending on experience, qualifications and location. Final compensation will be determined during the interview process.

We are seeking a results-driven marketing professional to join a dynamic and collaborative North America marketing team. As a Marketing Manager for our dental laboratory portfolio of products, your responsibilities will include, driving growth, increasing brand awareness, managing product life cycles including launching new products, and supporting internal and external sales teams.

Essential Functions:
  • Create and maintain a safe, secure, diverse, inclusive, engaged and compliant work environment that empowers employees to achieve departmental and company results
  • Adhere to the corporate code of conduct
  • Plan, organize and maintain department control in support of executing corporate and departmental business objectives that ensures productivity, goal achievement, budget and forecast adherence and allows for effective and efficient operations
  • Recruit, select, onboard, and train new employees
  • Commit and foster adherence to the company's quality management system and timely execution of tasks assigned within it
  • Work together with fellow managers in a professional, respective and collaborative manner
  • Demonstrate complete knowledge of the products
  • Responsibility for all aspects of introducing a new product into the market, from product inception to delivery into the market
  • Manage life cycle of products within the SBU according to the strategic plan
  • Work directly with GBU counterparts to execute company initiatives within the subsidiary
  • Develop and implement integrated marketing plans to achieve sales rolling forecast while keeping expenses below budget
  • Report marketing activities and resulting sales for each product within the SBU as required
  • Work effectively with the Marketing Communications Department to complete campaigns, promotions, digital assets & literature
  • Coordinate advertising/media plans and public relations for SBU with Marketing Communications department
  • Develop, analyze and report on market research data for each SBU
  • Work with Director of Marketing - Clinical NA to develop pricing strategies for products within the SBU
  • Present content relative to products within the SBU to customers and internal stakeholders
  • Work with education department to support ICDE courses and internal training initiatives for products within the SBU
  • Align with Clinical Sales team on sales strategies through the development of marketing and education tools
  • Engage with distributors and external partners to align and implement strategies for products within the SBU
  • Assist in departmental and corporate activities, as requested, to complete the corporate plan


Your Qualifications:
  • Four-year degree (BS or BA) in Marketing, Management or related field
  • Masters degree preferred but not required
  • Five years prior product management experience preferred
  • Excellent communication, organization and interpersonal skills
  • Strong computer skills in Microsoft Office Suite required
  • Ability to travel, including international travel

Let's achieve our goal together.

If you are looking for a job where you can contribute actively, develop personally and professionally and make a lasting difference then this is the right place for you. As an international family business with a long-term perspective, we know that it is our 3500 employees that are the key to our success. Let's achieve our goal together: Making people smile.

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