ResponsibilitiesThis position is primarily responsible for managing marketing deliverables and presentations within the Greenville, South Carolina office. You must display the desire to advance in your professional career and the ability to regularly increase production and oversight. You will be responsible for seeking out process improvement and opportunities for corporate initiative involvement.
As a Marketing Manager, you will:
- Manage the pursuit process from early strategy through proposal and pursuit interview while upholding the standards set forth in the Brasfield & Gorrie brand standards
- Ensure the level of quality and accuracy for all marketing deliverables within assigned division(s), and across divisions
- Identify, recommend, and implement technical and creative process improvements
- Participate in a corporate working group and contribute time and ideas
- Write and edit non-technical sections of brochures, proposals, and presentations
- Lead efforts with Regional Operations and Business Development to support marketing strategy, including client meetings, tradeshows, and special events
- Maintain project and employee information and project photography utilizing Salesforce and OpenAsset
- Keep the Communications team informed on public relations events and/or milestones involving assigned division(s), provide them with background information, and assist with approval process with project teams and clients.
- Remain current with competitor intelligence by reviewing competitor proposals when possible, attending trade shows, reviewing websites, and reading trade publications such as ENR
- Hold a committee position on local SMPS chapter board, industry-related organization or non-profit organization
- Provide leadership and mentoring other marketing team members
Successful Marketing Managers at Brasfield & Gorrie:- Champion Brasfield & Gorrie company culture
- Champion change process and motivate others to embrace change
- Able to clearly determine course of action that is best for the client
- Are recognized by internal clients as a thought leader
- Exercise initiative and independent judgement in the solution of work problems
- Display commitment to support overall efforts of the marketing group with the expectation that additional hours may be required
- Provide innovative engagement with the Virtual Design and Construction team to drive industry-leading output
- Support deliverables for the Greenville office and divisions that creatively capture Brasfield & Gorrie culture, impact engagement, visually capture strategy, and drive effective outcomes
Education - Skills - Knowledge - Qualifications & Experience- Bachelor's degree in Business, Marketing, Public Relations, Communications or related field
- 6-10 years of prior marketing experience in the AEC industry or in a similar field
- High proficiency in desktop publishing, presentation and other marketing related software, including Adobe Creative Cloud (InDesign), Salesforce, Prezi, OpenAsset, AI platforms, and Microsoft Office.
- Forward-thinking, early AI adoption that leverages its capabilities but does not solely rely on them
- Strong thought leadership, creative approaches, performs well under pressure, and results-oriented
- Strong writing, proofreading and editing skills
- Excellent presentation and public speaking skills
- Availability for occasional local and out-of-town travel (5%)
The above description covers the principal duties and responsibilities of the job. The description shall not, however, be construed as a complete listing of all miscellaneous, incidental, or similar duties which may be required from day-to-day. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions
