HCP Marketing Manager, ATTR

Office Location: Wilmington, DE (ONSITE/HYBRID)

In this role, you will execute promotional strategies, lead content development, and support the overall HCP engagement plan. You'll work within an agile team in the Biopharmaceuticals Business Unit, partnering cross-functionally and embracing innovation to enhance customer impact.

Role Overview

Main Duties & Responsibilities

• Provide ongoing marketing support to sales teams through tools, content, messaging, and resources that drive field effectiveness and customer engagement.
• Actively communicate with clients and internal stakeholders on day-to-day brand strategy execution to ensure alignment, momentum, and measurable impact.
• Monitor the market environment, competitive landscape, and key trends to inform strategy, positioning, and campaign optimization.
• Translate and execute key strategic imperatives for Transforming Patient Care into actionable, integrated plans across channels and customer segments.
• Participate in the annual operational planning process, including budget inputs, resource planning, and channel mix recommendations.
• Conduct qualitative and quantitative research; develop customer and market insights that shape brand strategies, content, and experience design.
• Define and execute success metrics; analyze brand performance programs; synthesize findings into clear recommendations and action plans.
• Engage customers based on preferences and behaviors; tailor messaging and experiences to improve relevance, reach, and outcomes.
• Use innovative digital capabilities and omnichannel tools to enhance customer interactions and enable efficiency in ways of working.
• Demonstrate openness to new ideas; pilot and scale innovative approaches that improve execution, brand impact, and patient outcomes.
• Work effectively in a team environment and collaborate with cross-functional teams, such as, Medical, Market Access, Sales, Regulatory, Compliance, and external agencies to ensure coherent, compliant, and effective delivery.

Minimum Requirements

• Bachelor's Degree
• 0-3+ years of experience in one or combination of: pharmaceutical, healthcare, scientific, clinical, institutional, marketing, or advertising and or related industries

Preferred Requirements

• Sales and/or sales leadership experience preferred
• Advanced Degree in Business, Marketing, or Science
• Demonstrated Learning Agility

Pay Transparency / On-Site Office Policy

The annual base pay for this position ranges from $143,000 - $175,000 USD Annual. Hourly and salaried non-exempt employees will also be paid overtime pay when working qualifying overtime hours. Base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition, our positions offer a short-term incentive bonus opportunity; eligibility to participate in our equity-based long-term incentive program (salaried roles), to receive a retirement contribution (hourly roles), and commission payment eligibility (sales roles). Benefits offered included a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans. Additional details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an "at-will position" and the Company reserves the right to modify base pay (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace, and challenge perceptions. That's why we work, on average, a minimum of three days per week from the office. But that doesn't mean we're not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and ambitious world.

Ready to step up? Apply now to join our team!

Date Posted
15-Jun-2026

Closing Date