Marketing Director

Peak Retirement Planning, Inc.

$100K — $120K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in a Marketing Director role or similar position
  • Proven experience in developing and executing successful marketing strategies
  • Strong understanding of marketing funnels and client acquisition methods
  • Demonstrated commitment to company values and culture
  • Experience in project management and system implementation
  • Familiarity with data reporting and dashboard creation
  • Ability to provide effective training and mentorship to team members

Responsibilities

  • Lead the development and execution of marketing strategies to expand client base
  • Identify and pursue new marketing opportunities as the brand grows nationwide
  • Manage and enhance marketing funnels for improved performance
  • Oversee the design and implementation of new marketing systems and software
  • Prepare and deliver essential reports and dashboards to the CEO
  • Conduct training sessions for the marketing department to foster professional growth
  • Facilitate quarterly evaluations and coaching sessions for marketing staff

Benefits

  • Ongoing professional development opportunities
  • Supportive team environment focused on collaboration
  • Access to advanced marketing tools and technologies
  • Regular performance evaluations to encourage growth
  • Strong alignment with a values-driven company culture
Full Job Description
Main Requirements:
  • Bring experience as a Marketing Director or similar role
  • Maintain our marketing strategies to grow our client base and increase industry impact
  • Maximize various marketing funnels and find new opportunities as we grow into a nationwide brand
  • Demonstrate an alignment with the company's core values
  • Project Management - Lead the research, design, and implementation of new systems and software
  • Reports - Ensure the CEO has the reports and dashboards necessary to manage and run the business
  • Training - Provide initial training and ongoing professional development for our Marketing Department
  • Quarterly Check-Ins - Meet with team members in our marketing department quarterly to discuss their Scorecards, areas of coaching for improvement, and praise for achieving their results

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