Marketing Director

iCare Consulting Services LLC

$80K — $120K *
Healthcare
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in marketing within skilled nursing facilities
  • Demonstrated success in achieving admissions goals
  • Excellent written and verbal communication skills
  • Ability to maintain an accurate resident roster
  • Strong interpersonal skills for building relationships with various stakeholders

Responsibilities

  • Build and maintain relationships with referral sources including hospitals and social workers
  • Analyze referrals to ensure facility's ability to meet resident needs
  • Facilitate timely admission approvals and notifications
  • Recruit and credential new physicians for the facility
  • Explain facility policies and procedures to prospective and current residents
  • Engage with community organizations to promote the facility
  • Perform additional duties as assigned

Benefits

  • Full-time position with competitive salary
  • Incentive bonus structure
  • Opportunity to make a significant impact in a community-focused environment
  • Supportive team aimed at providing exceptional resident care
Full Job Description
Marketing Director

Job Summary:

Pine Crest, a leading provider of skilled nursing care in Hazel Crest, Illinois, is seeking a highly skilled and experienced Marketing Director to join our team. As a Marketing Director at Pine Crest, you will be responsible for building and maintaining relationships with referral sources, hospitals, and community agencies to drive admissions and increase census growth. This is a full-time position with a competitive salary and incentive bonus structure.

Responsibilities:
  • Build and maintain relationships with hospitals, physicians, social workers, discharge planners, and other referral sources
  • Analyze referrals to ensure facility can meet resident's needs adequately
  • Facilitate a decision for admission approval and notification of admission approval timely to referring agency
  • Recruit and credential new physicians to the facility
  • Explain facility philosophy, policies, and procedures to potential residents, new residents, and residents' representatives
  • Meet with members of community organizations
  • Perform other duties as assigned

Requirements:
  • Prior demonstrated, successful experience in marketing a skilled nursing facility or facilities to local referral sources
  • Ability to meet admissions/marketing goals for census improvement/maintenance
  • Professional tact, excellent written and verbal communication skills
  • Maintain an accurate resident roster
  • Work with physicians and hospital discharge planners to arrange a smooth transition to the facility

Qualifications:
  • Previous experience in Long Term Care, preferably in admissions and/or marketing
  • Must be able to read, write, and speak English
  • Must possess the ability to deal tactfully with residents, family members, visitors, personnel, government agencies/personnel, and the general public
  • Must have patience, tact, cheerful disposition, and enthusiasm

If you are a motivated and experienced Marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity. Join our team at Pine Crest and help us continue to provide exceptional care to our residents. Apply Now

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