Cisco

Marketing Content Leader

Cisco • $196K — $248K *
US-AnywhereRemote in California City, CA
Enterprise Technology
8 - 10 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 8-10 years in content strategy/content marketing required.
  • Proven ability to develop demand-driven, full-funnel content strategies.
  • Strong writing and editing skills across various formats, including long-form and promotional pieces.
  • 5 years of preferred leadership experience in content management.
  • Experience in B2B technology marketing, especially targeting enterprise networking buyers.
  • Excellent stakeholder management, analytical, and presentation abilities.
  • Familiarity with workflow management tools like Asana and Workfront.

Responsibilities

  • Build and lead a team of 4-6 writers and editors, enhancing their skills and AI knowledge.
  • Create demand generation content strategies through customer and sales insights.
  • Pioneer the use of AI to transform and scale content creation processes.
  • Oversee content quality across all formats, encouraging creativity and innovation.
  • Develop high-quality anchor assets including reports, web content, and video scripts.
  • Edit promotional content for clarity in messaging and engagement.
  • Influence organizational content priorities while aligning with business objectives.
  • Analyze performance metrics to refine strategies and report on outcomes.

Benefits

  • Opportunity to lead a creative team in a forward-thinking tech environment.
  • Ability to shape and influence content strategy using AI innovations.
  • Access to a collaborative environment with cross-functional teams.
  • Potential for career growth within a high-profile technology company.
Full Job Description
The application window is expected to close on: 10/08/2026
Content is a key element of how Cisco's enterprise networking campaigns come to life and we're looking for a Senior Manager, Content Strategy to lead the team that creates it. This is a rare chance to build, not just maintain: to reimagine how content gets created in the age of AI, experiment with new formats, and create content buyers genuinely value -the kind that builds trust and drives our most important priorities as a result.

You'll own the strategy and execution of demand-generating content across the funnel, from thought leadership reports to conversion and promotional assets. You'll partner with product marketing, sales, campaign strategists and planners, demand channel experts, and regional marketers to turn insights into content that addresses customer needs, stands out in a noisy market, and drives measurable engagement. You'll treat AI as an creative collaborator to move faster, think bigger, and continuously raise the bar, while guiding your team to leverage AI as a co-pilot throughout the content creation process.

What You'll Do
  • Build and lead a team of makers. Mentor and develop 4-6 writers and editors and manage agency partners, helping each become sharper, more confident, and more AI-fluent.
  • Architect strategy that drives pipeline. Build demand generation content strategies by synthesizing customer and sales feedback, search and gen AI trends, and product messaging to map content directly to top company priorities.
  • Set the pace on AI. Pioneer how AI transforms content at scale, then codify what works into practices the whole team can build on. Serve as the coach and standard-bearer for responsible, high-impact AI use.
  • Set the creative bar. Own content quality across all asset types, flexing between formats and pushing the team to break through.
  • Go deep on marquee work. Write and edit anchor assets, including long-form reports, web pages, video scripts, and more for quality, originality, and strategic alignment.
  • Sharpen promotional content. Edit email, social, and paid media copy for messaging, brand voice, and engagement.
  • Influence across the org. Prioritize content that serves the audience first while balancing business objectives, aligning technical and senior stakeholders.
  • Tell the performance story. Present strategies and results to senior leadership with clarity on what's working, what isn't, and what's next.
  • Measure what matters. Analyze performance and use engagement metrics to refine strategy and drive toward pipeline, managing workflows in tools such as Asana and Workfront.


Minimum Requirements
  • 8-10 years in content strategy/content marketing
  • A track record of building full-funnel content strategies that drive demand
  • Strong hands-on writing and editing across formats, from long-form reports to promotional copy.


Preferred Requirements
  • 5 years of peoplepreferred leader experience.
  • A genuine excitement for AI and a hands-on track record of using AI tools to create better content, faster, plus the ability to upskill a team in AI-powered workflows.
  • Experience in B2B technology marketing and writing for an enterprise networking buyer.
  • Excellent stakeholder management and influencing skills, plus strong analytical and presentation skills.
  • Experience managing workflows and employees, contractors, and agencies in tools such as Asana and Workfront.


About Cisco

Cisco Careers

Join the vibrant team at Cisco, a global leader in networking and cybersecurity solutions, where innovation and leadership thrive. Cisco offers a plethora of job opportunities that cater to a range of skills and experiences, making it an ideal place for both seasoned professionals and those seeking an internship to jumpstart their career. Work You’ll Do At Cisco, you’ll be part of a culture that values diversity, leadership, and professional growth. Engage in work that matters with a team that combines technology, creativity, and the power of human connection to redefine networking. Cisco’s commitment to innovation isn’t just about technology, but also about transforming the way we work and collaborate. Cisco’s employment philosophy supports career advancement and nurtures a leadership pipeline that is equipped with diversity training and opportunities for growth. Whether you’re applying your skills to drive our latest innovations or using our vast networking capabilities to solve complex problems, at Cisco, every role is impactful. Join Our Dynamic Team Explore job opportunities in areas ranging from engineering to marketing, sales to cybersecurity. Cisco is hiring individuals who are passionate, curious, and ready to drive change. Positions at Cisco offer competitive benefits, a supportive culture, and the chance to work with cutting-edge technology. Internship Programs Kickstart your career with a Cisco internship. Gain invaluable industry experience, enhance your resume, and build professional networks that last a lifetime. Our internships provide hands-on experience and the chance to work on projects that matter. Leadership and Development Cisco is committed to fostering leadership skills and providing employees with the training needed to succeed. Our leadership programs help you develop new skills, manage teams effectively, and lead with confidence. Cisco’s commitment to professional development ensures that your career path is as dynamic as our technologies. Benefits and Culture Cisco understands the importance of a balanced life. Our benefits package is designed to ensure that our team members are healthy, happy, and secure. At Cisco, you’ll find a supportive culture that encourages open communication, teamwork, and mutual respect. Stay Connected Join Cisco’s Talent Network Stay informed about new positions that match your skills and interests. At Cisco, we value the curiosity and unique perspectives of our team members. Subscribe to receive personalized job alerts and insider tips directly from our hiring managers. Explore Cisco Jobs Ready to advance your career at Cisco? Search open positions, prepare your resume, and get ready for an interview that could lead to your next big opportunity. At Cisco, we’re not just filling positions—we’re investing in leaders. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await you at Cisco.
Learn more about Cisco
Size
79,500 employees
Market Cap
$194.5 billion
Industry
Telecommunications & Hardware
Net Income
$10.1 billion
Founded
2014
5 Year Trend
+1.4%
Revenue
$48 billion
NASDAQ
CSCO
* Ladders Estimates

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