JOB OVERVIEW:EPIC Insurance is modernizing how we create and scale content across internal and external communications. Strong copywriting skills are essential-you will craft foundational messaging, set quality standards, and create exemplary content. The
Marketing Content Engineer designs the workflows, governance, and modular content structures that ensure EPIC communicates with speed, accuracy, and consistency.
Why This Role MattersIn a trust-driven industry, strong writing and communication clarity are essential. This role ensures EPIC delivers
clear, consistent, and compelling messaging that resonates with internal & external audiences -strengthening our brand and supporting business growth.
Success in This Role Looks Like- Consistently high-quality, polished content across all channels
- Clear, engaging messaging that resonates with both internal and external audiences
- Significant acceleration of content production and reduction of bottlenecks.
- An AI-powered framework that produces high quality, compliant, on-brand content.
- Efficient content development supported by templates and repeatable processes.
- Outputs that consistently reflect EPIC's tone and copy standards.
LOCATION: Hybrid (3 days per week in-office) is preferred in one of the following offices: Atlanta (Sandy Springs) GA; Chicago IL; or San Ramon, CA
But the hiring team is open to fully remote for well-qualified candidates with insurance industry experience.
WHAT YOU'LL DO: A detailed list of job duties includes (but is not limited to):
- Build EPIC's Content Engine
- Write and produce compelling content across formats, including internal announcements, marketing and sales collateral, intranet content, web copy, social posts, thought leadership, and scripts. Design and implement templates, prompt libraries, and modular messaging components grounded in strong copywriting principles.
- Develop scalable content workflows that improve efficiency while ensuring quality, consistency, compliance, and brand integrity.
- Lead Content Governance & Quality
- Establish and maintain governance frameworks that uphold voice, tone, accuracy, and regulatory standards.
- Write and refine copy standards, messaging guidelines, and narrative frameworks used by teams and AI tools.
- Conduct content reviews and provide editorial direction to ensure clarity and consistency at scale.
- Partner Across the Business
- Collaborate with Communications, Brand, Marketing, Sales Enablement, and subject matter experts to translate complex ideas into clear, compelling content
- Provide strategic copywriting support for executive communications, flagship initiatives, and high-visibility narratives
- Improve Content Speed & Performance
- Measure and optimize content production, engagement, clarity, and consistency.
- Use copywriting expertise to continuously improve outputs and train models to better reflect EPIC's brand voice.
- Drive Innovation & Future Ready Operations
- Evaluate and integrate emerging AI content technologies.
- Build scaleable, AI-assisted messaging framework and process that preserves a unified core narrative while adapting for channels and audiences.
- Produce exemplary copy variations that help scale high-quality, on-brand messaging.
WHAT YOU'LL BRING: Required
- 5+ years in editorial and writing roles. content strategy or communications.
- Demonstrated copywriting expertise, with strong command of tone, clarity, narrative structure, and messaging hierarchy.
- Hands-on experience with AI content tools, automated content workflows, and structured content systems.
- Strong understanding of content governance and brand voice.
- Systems thinking mindset and ability to design scalable content operations.
Preferred
- Experience in regulated industries (insurance, financial services, healthcare).
- Background in internal/external communications or editorial leadership.
- Familiarity with metadata models, taxonomies, CRM platforms, and content automation tools.
- Ability to lead cross-functional alignment and influence stakeholders.
COMPENSATION: The national average salary for this role is $90,000 - $110,000 in base pay and exclusive of any bonuses or benefits. The base pay offered will be determined based on your experience, skills, training, certifications and education, while also considering internal equity and market data.
WHY EPIC: EPIC has over 60 offices and 3,000 employees nationwide - and we're growing! It's a great time to join the team and be a part of this growth. We offer:
- Generous Paid Time off
- Managed PTO for salaried/exempt employees (personal time off without accruals or caps); 22 PTO days starting out for hourly/non-exempt employees; 12 company-observed paid holidays; 4 early-close days
- Generous leave time options: Paid parental leave, pregnancy disability and bonding leave, and organ donor/bone marrow donor leave
- Generous employee referral bonus program of $1,500 per hired referral
- Employee recognition programs for demonstrating EPIC's values plus additional employee recognition awards and programs (and trips!)
- Employee Resource Groups: Women's Coalition, EPIC Veterans Group
- Professional growth & development: Mentorship Program, Tuition Reimbursement Program, Leadership Development
- Unique benefits such as Pet Insurance, Identity Theft & Fraud Protection Coverage, Legal Planning, Family Planning, and Menopause & Midlife Support
- Additional benefits include (but are not limited to): 401(k) matching, medical insurance, dental insurance, vision insurance, and wellness & employee assistance programs
- 50/50 Work Culture: EPIC fosters a 50/50 culture between producers and the rest of the business, supporting collaboration, teamwork, and an inclusive work environment. It takes both production and service to be EPIC!
- EPIC Gives Back - Some of our charitable efforts include Donation Connection, Employee Assistance Fund, and People First Foundation
- We're in the top 10 of property/casualty agencies according to "Insurance Journal"
To learn more about EPIC, visit our Careers Page: https://www.epicbrokers.com/about/epic-careers/.
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