Tata Consultancy Services

Marketing Campaign Manager

Tata Consultancy Services$90K — $120K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years in campaign management or product messaging support roles
  • Solid grasp of complete campaign lifecycle including setup and execution
  • Experience translating PM concepts into actionable campaign configurations
  • Meticulous attention to detail with a focus on quality control
  • Proven multitasking ability under tight deadlines
  • Effective communication skills with diverse stakeholder groups

Responsibilities

  • Collaborate with Microsoft PMs to clarify campaign goals and audience strategy
  • Develop end-to-end Iris campaign setups from requirements to approvals
  • Select the appropriate surfaces and placements for campaigns
  • Implement targeted segmentation and experimentation strategies
  • Ensure technical accuracy and scalability of all campaigns according to best practices

Benefits

  • Discretionary annual performance incentives
  • Comprehensive medical, dental, and vision coverage
  • Family support perks including parental leave
  • Insurance options for auto, home, and identity theft
  • Professional growth support through training reimbursement
  • Generous time-off policies including vacation and holidays
  • Legal assistance services and 401K retirement plan options
Full Job Description
Must Have Technical/Functional Skills

Campaign Creation; Stakeholder & Partner Management; Campaign Governance; Communication & Documentation Skills

Roles & Responsibilities

Campaign Design & Execution

1) Partner closely with Microsoft PMs to understand campaign objectives, audience strategy, surfaces, and success metrics.

2) Translate PM requirements into end to end Iris campaign configurations, including Campaign setup, gather necessary approvals, Surface and placement selection, Targeting and segmentation strategy, Experimentation (where applicable), Experience and delivery safeguards

3) Ensure campaigns are technically sound, scalable, and aligned with Iris platform best practices.

Generic Managerial Skills, If any

Microsoft CopilotRole Overview:

Campaign Design & Execution:

1) Partner closely with Microsoft PMs to understand campaign objectives, audience strategy, surfaces, and success metrics.

2) Translate PM requirements into end to end Iris campaign configurations, including: Campaign setup, Gather necessary approvals, Surface and placement selection, Targeting and segmentation strategy, Experimentation (where applicable), Experience and delivery safeguards.

3) Ensure campaigns are technically sound, scalable, and aligned with Iris platform best practices

Required Qualifications:

1) Experience supporting campaigns, experimentation, or in product messaging platforms in a technical or program management capacity.

2) Strong understanding of end to end campaign lifecycles, including build, validation, approvals, and publishing.

3) Proven ability to work with Product Managers and translate high level ideas into precise, executable configurations.

4) Exceptional attention to detail and strong quality mindset.

5) Ability to manage multiple concurrent initiatives with fixed deadlines.

6) Clear, professional communication skills with both technical and non technical stakeholders.

Salary Range: $90,000 - $120,000 a year

#LI-NS4

TCS Employee Benefits Summary:

Discretionary Annual Incentive.

Comprehensive Medical Coverage: Medical & Health, Dental & Vision, Disability Planning & Insurance, Pet Insurance Plans.

Family Support: Maternal & Parental Leaves.

Insurance Options: Auto & Home Insurance, Identity Theft Protection.

Convenience & Professional Growth: Commuter Benefits & Certification & Training Reimbursement.

Time Off: Vacation, Time Off, Sick Leave & Holidays.

Legal & Financial Assistance: Legal Assistance, 401K Plan, Performance Bonus, College Fund, Student Loan Refinancing.

About Tata Consultancy Services

Tata Consultancy Services (TCS) is an Indian multinational information technology (IT) services and consulting company, headquartered in Mumbai, Maharashtra, India. It is a subsidiary of Tata Group and operates in 149 locations across 46 countries. TCS is the largest Indian company by market capitalization and is ranked 11th on the Forbes Global 2000 list of the world's biggest public companies. TCS is also the second-largest IT services company in the world by revenue and the largest employer of women in India. The company provides services in areas including IT, consulting, and business solutions.
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