We are seeking an experienced sales professional to drive growth and strengthen relationships across Broker-Dealer and Registered Investment Advisor (RIA) channels. In this Market Director - Advisory role, you will serve as a trusted partner to financial professionals, delivering market insights, portfolio construction expertise, and investment solutions that help advisors grow their businesses and better serve clients. In addition to a base salary, compensation includes incentive earnings tied to territory growth and achievement of sales objectives, creating significant upside for high performers.

• Develop and manage a designated territory in partnership with Internal Wholesalers to achieve sales goals and increase market share.

• Build and maintain strong relationships with financial professionals through regular in-person meetings, virtual consultations, and ongoing communication.

• Drive new business opportunities, retain assets, and support the execution of asset retention initiatives.

• Consult with advisors on a broad range of investment solutions, including:

• • Mutual Funds

  • ETFs

  • Model Portfolios

  • Separately Managed Accounts (SMAs)

  • Index Funds

  • Alternative Investments

  • Retirement Solutions

• Provide timely market insights, portfolio construction guidance, product education, and performance information.

• Identify advisor needs and recommend investment strategies and solutions aligned with their business objectives.

• Support product launches, corporate initiatives, key accounts, conferences, and marketing campaigns.

• Create and deliver impactful sales presentations, product workshops, and educational events for financial professionals.

• Respond to advisor inquiries, provide sales and marketing materials, and assist with escalated service matters when needed.

• Maintain accurate records of advisor interactions and business development activities within CRM systems.

• Travel as needed to support territory management, advisor meetings, conferences, and industry events.

• Bachelors degree or equivalent combination of education and experience.
• 10+ years of financial services industry experience, preferably in investment sales, wholesaling, asset management, or advisor relationship management.
• Strong knowledge of investment products, financial markets, and portfolio construction concepts.
• Demonstrated success building relationships and driving sales results through Broker-Dealer and RIA distribution channels.
• Experience with Envestnet and other advisor technology platforms.
• Strong understanding of investment product distribution and advisor support.
• Experience presenting to financial professionals and leading educational events.
• Excellent presentation, communication, and consultative selling skills.
• Ability to work independently while collaborating effectively with internal partners and stakeholders.
• Ability to travel, up to 50%.

Required Licenses

• Securities Industry Essentials (SIE)
• Series 7
• Series 65 or 66

Licenses must be active or obtained within 90 days of hire.

The following locations are examples of market-specific salary ranges across different geographies.

• Wichita, KS: $104,400 - $140,400 / year
• Des Moines, IA: $110,200 - $148,200 / year
• Charlotte, NC: $116,000 - $156,000 / year
• Chicago/Minneapolis: $127,600 - $171,600 / year
• Los Angeles/New York City: $139,200 - $187,200 / year

At this time, we are not considering applicants who require any form of immigration sponsorship to work in the United States now or in the future. This includes F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, and similar visas. For more information on work authorization requirements, please use the following links:

Investment Ethics Code

In Principal Asset Management positions, you are required to observe an Investment Code of Ethics regarding conduct and personal trading for yourself and those living with you. Other positions within the organization may have similar obligations.

At Principal, we believe in forming connections both personally and professionally. Together, were crafting a future for financial services that is guided by purpose  and that begins with you. Our success depends on the outstanding experiences, backgrounds, and talents of our employees. We provide support to our employees in the same way as our customers. Our inclusive and competitive benefits protect physical, financial, and social well-being. Check our careers site to learn more about our purpose, values, and benefits.