Bank of Montreal

Manager, Wealth Leads & Campaigns

Bank of Montreal$69K — $129K *
Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4-7 years of experience in analytics or data-driven decision-making within financial services
  • Proficient with large datasets using SQL, Enterprise SAS, or similar tools; AWS experience preferred
  • Familiarity with data visualization tools, specifically Power BI or Tableau
  • Solid understanding of Wealth Management clients, products, and campaign-driven growth models
  • Experience in translating analytics into actionable business strategies that enhance client experience
  • Knowledge of campaign analytics, lead management, and performance measurement frameworks
  • Strong executive communication and stakeholder management abilities

Responsibilities

  • Lead campaign strategy and execution, managing the end-to-end process
  • Collaborate with internal clients to align business objectives and digital measurement plans
  • Deliver analytical dashboards and reports to inform and improve campaign strategies
  • Automate reporting processes for enhanced efficiency and scalability
  • Enable test-and-learn approaches to continuously refine lead effectiveness
  • Uncover opportunities to improve the customer experience through data analysis
  • Act as a thought partner to senior leadership on growth and client lifecycle strategy

Benefits

  • Health insurance
  • Tuition reimbursement
  • Accident and life insurance
  • Retirement savings plans
  • Performance-based incentives and discretionary bonuses
Full Job Description
Application Deadline:

06/26/2026

Address:
100 King Street West

Job Family Group:

Data Analytics & Reporting

Role Summary

We are seeking a high-performing analytics professional to join the Wealth Digital, Data & Analytics team. This role is accountable for translating data into actionable insights that drive campaign effectiveness, lead optimization, and revenue growth across the Private Wealth channel.

The role will sit on the Wealth Data and Analytics team and support the Leads and Campaign team with proactive, actionable insights across all products and phases of the funnel from awareness, consideration, and acquisition through to lifecycle and loyalty. The successful candidate will be able to go beyond analytics/reporting to provide actionable insights to senior leadership.

Key Accountabilities

Campaign Strategy and Execution
  • Take the lead supporting PW business. Ability to think strategically and work independently.
  • Manage End to End Campaign Execution from Pre-Sizing, Data processing, Channel Execution and Campaign Monitoring.
  • Work with internal clients and diverse stakeholders to understand their business objectives, scope and KPIs and translate them into digital measurement plans and data collection strategies.
  • Deliver dashboards, reporting, and insights that inform decisions and improve campaign outcomes
  • Manage and enhance daily/weekly/monthly channel reporting to provide results and context to deliver actionable insights to senior management, not just reporting data.
  • Enhance and automate reporting processes to improve efficiency and scalability
  • Manage competing priorities and ad-hoc analytics requests


Campaign & Journey Enablement
  • Enable test-and-learn experimentation to continuously refine lead effectiveness across different client lifecycle stages.
  • Ensure consistent execution standards and governance across the Wealth campaign portfolio.
  • Uncover and identify opportunities to improve the customer experience by leveraging statistical approaches against multiple sources of data including internal sales/transactions and external party data/benchmarks.
  • Research, design, and implement reporting infrastructure that leads to automated and flexible reporting.


Analytics, Measurement & Insights
  • Establish clear performance measurement frameworks for leads and campaigns, tracking impact on revenue, asset flows, lifecycle progression, and client engagement.
  • Deliver insights on lead source effectiveness, advisor uptake, cross-line-of-business opportunities, and share-of-wallet expansion.
  • Surface emerging risks and opportunities (for example external outflows, ownership transitions, and lifecycle gaps) through advanced client analysis
  • Drive new insights that result in the creation or expansion of lead and campaign programs supporting improved client outcomes and long-term value.


Stakeholder & Cross-LOB Partnership
  • Act as a thought partner to Wealth, Private Banking from growth, client lifecycle, and experience strategy.
  • Collaborate closely with Data & Analytics, Marketing, Technology, Journey, and Sales Enablement teams to deliver seamless, end-to-end client experiences.
  • Present insights, recommendations, campaign performance, and lifecycle outcomes to senior leadership and executive forums
  • Ensure campaign plans, performance, client experience outcomes, and share-of-wallet opportunities shared proactively with stakeholders.


Skills & Experience
  • 4-7 years of experience in analytics, marketing, client strategy, or data driven decisioning within financial services
  • Excellent proficiency in working with large datasets using tools such as SQL, Enterprise SAS, or similar. AWS experience also preferred.
  • Experience with data visualization tools such as Power BI or Tableau.
  • Strong understanding of Wealth Management clients, products, advisor led distribution, client lifecycle dynamics, and campaign driven growth models.
  • Proven ability to translate advanced analytics into practical, scalable business actions that improve client experience and share of wallet.
  • Experience with campaign analytics, lead management, lifecycle measurement, and performance frameworks
  • Excellent executive communication and stakeholder management skills
  • Demonstrated delivery ownership, future-driven and continuous improvement mindset


Salary:

$69,000.00 - $129,000.00

Pay Type:

Salaried

The above represents BMO Financial Group's pay range and type.

Salaries will vary based on factors such as location, skills, experience, education, and qualifications for the role, and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles, the salary listed above represents BMO Financial Group's expected target for the first year in this position.

BMO Financial Group's total compensation package will vary based on the pay type of the position and may include performance-based incentives, discretionary bonuses, as well as other perks and rewards. BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. To view more details of our benefits, please visit: https://jobs.bmo.com/global/en/Total-Rewards

About Bank of Montreal

The Bank of Montreal is a Canadian multinational investment bank and financial services company. It provides a wide range of personal and commercial banking, wealth management, and investment banking products and services. The bank had revenues of CAD 23.6 billion in 2020.
Learn more about Bank of Montreal
Size
45,454 employees
Market Cap
$60.9 billion
Industry
Founded
1817
5 Year Trend
+9.1%
NASDAQ

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