Manager, Social Media, e.l.f. SKIN

e.l.f. Beauty

$80K — $110K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing or related field.
  • 4+ years in Social Media Marketing or equivalent experience preferred
  • Skincare and/or beauty industry background preferred
  • Deep understanding of social media platforms and algorithms
  • Excellent written communication and copywriting skills
  • Attention to detail with a passion for accuracy
  • Ability to thrive in a fast-paced, collaborative environment

Responsibilities

  • Develop and manage social media strategy for each platform
  • Define key social media KPIs to track success
  • Stay updated on social media trends and best practices
  • Create daily skincare-focused social posts
  • Oversee day-to-day posting across all social accounts
  • Collaborate with various teams to align on brand priorities
  • Lead the creation of effective social briefs
  • Compile and analyze weekly, monthly, and quarterly reports

Benefits

  • Medical, dental, and vision insurance
  • Retirement savings plan
  • Gender-neutral parental leave
  • Unlimited paid time off
  • Annual company-based performance bonus
  • Bonuses can reach up to 200% based on performance
  • Employee equity options
Full Job Description
Position Summary

e.l.f. SKIN is seeking a Social Media Manager who will be responsible for developing and implementing strategy that elevates our brand presence, engages our audience, and drives brand awareness, consideration, and conversion. The ideal candidate will have a strong understanding of skincare and beauty and should be at the forefront of social trends and innovation as well as having the ability to develop channel-by-channel goals and effectively measure success.Flexibility, resilience, and a 'can do' attitude is essential.

Responsibilities:

  • Develop, implement, and manage social media strategy for each relevant platform
  • Define most important social media KPIs across all social channels to achieve top positionacross all relevant measures
  • Be curious and stay updated on the latest social media trends, tools, and best practices to enhance our social media presence
  • Ideate and create daily skincare-focused social posts, which includes strong copywriting abilities for captions
  • Manage the execution of day-to-day posting across all social media accounts
  • Collaborate with Brand, Ecommerce, Digital, Sales, Creative and Innovation teams to maximize brand priorities
  • Lead the creation of highly effective social briefs
  • Compile weekly, monthly and quarterly social media reports
  • Assist with content creation including but not limited to video editing and photo cropping


Requirements:

  • Bachelor's degree in Marketing or related field.
  • 4+ years in Social Media Marketing or equivalent experience preferred
  • Must be based in the Los Angeles area
  • Skincare and/or beauty industry background preferred
  • Deep understanding of social media platforms and stays up-to-date on industry and platform trends
  • Attention to detail; demonstrates passion for accuracy in both minor and significant workstreams
  • Excellent written communication skills as copywriting a crucial part of this role
  • Must be comfortable in a fast-paced business environment, be a driven contributor and work effectively and collaboratively with team members.
  • On top of entertainment, culture and trends; understanding what appeals to people (and algorithms)
  • Self-starter with a hands-on approach


$80,000 - $110,000 a year

The base salary range for this role is listed above.

Total compensation includes base salary, annual company-based performance bonus, and equity. Under e.l.f.'s annual bonus program, employees are eligible to earn up to 200% of their target bonus when company performance exceeds defined goals. In addition, e.l.f. provides a variety of other benefits to employees, including medical, dental, and vision insurance, a retirement savings plan, gender neutral parental leave, and unlimited paid time off. The amount of total compensation (including base salary) offered will be based on a wide range of factors, including geographic location, experience, specific skills, and qualifications.

Compensation components are subject to change at the company's discretion

This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors' discretion.

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