Manager, Regional Marketing

dentalcorp

$85K — $100K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Post-secondary education in Business, Marketing, Communications, or related discipline, or equivalent practical experience.
  • 5-7 years of progressive B2C marketing experience.
  • Experience in healthcare, multi-location retail, franchise, or service-based industries is a plus.
  • Consulting or advisory experience is advantageous.
  • Strong analytical skills for interpreting data and making business recommendations.
  • Demonstrated project management experience across multiple priorities and stakeholders.
  • Excellent communication, presentation, and storytelling abilities.

Responsibilities

  • Manage and optimize a regional portfolio of dental practices.
  • Partner with Operations and practice leaders to develop practice-level marketing plans.
  • Provide recommendations on patient acquisition, retention, and budget planning.
  • Lead marketing initiatives for mergers, acquisitions, and new practice builds.
  • Establish regular performance reviews and growth planning with stakeholders.

Benefits

  • Work-from-home flexibility on Fridays.
  • Opportunity to work in Toronto's financial district.
  • Access to a competitive total rewards and benefits package.
  • Involvement in impactful marketing initiatives across multiple practices.
Full Job Description
The Opportunity

As Manager, Regional Marketing, you will partner with Operations and practice leaders to drive growth across a regional portfolio of dental practices, using business insight, market intelligence, and performance data to identify opportunities and improve marketing effectiveness.

Who You Are
  • Strategically minded and results oriented
  • Data-driven with strong analytical and problem-solving skills
  • An effective communicator who can influence internal and external stakeholders
  • Highly organized and comfortable managing multiple priorities
  • Collaborative, adaptable, and accountable
  • Passionate about delivering exceptional patient and business outcomes

In This Role, You Will
  • Manage and optimize a regional portfolio of practices, using data, market insights, and performance trends to identify growth opportunities and improve marketing effectiveness.
  • Partner with Operations, practice leaders, and Support Centre teams to develop and activate practice-level marketing plans aligned with business priorities.
  • Provide consultative recommendations on patient acquisition, retention, budget planning, and marketing spend to maximize return on investment.
  • Lead marketing initiatives for mergers, acquisitions, relocations, and new practice builds.
  • Build strong stakeholder relationships and establish a regular cadence for performance reviews, growth planning, and opportunity activation.

What You'll Bring
  • Post-secondary education in Business, Marketing, Communications, or a related discipline, or equivalent practical experience is required.
  • Minimum 5-7 years of progressive B2C marketing experience is required.
  • Experience in healthcare, multi-location retail, franchise, or service-based organizations is considered an asset.
  • Consulting or advisory experience is an asset.
  • Strong analytical skills with the ability to interpret data and translate insights into business recommendations.
  • Demonstrated project management experience managing multiple priorities, budgets, stakeholders, and deadlines.
  • Excellent communication, presentation, and storytelling skills.
  • Proven ability to build strong relationships and influence decision-making across diverse stakeholder groups.
  • Self-motivated with the ability to work independently in a fast-paced environment.

The salary range for this position is $85,000 CAD to $100,000 CAD annually (plus a bonus of up to 15% and competitive total rewards and benefits package). Offers within this range are determined based on relevant experience, skills, and qualifications, as well as internal equity considerations. This job posting is for an existing vacancy.

You will be based at our Toronto Support Centre, located at 181 Bay Street in the heart of Toronto's financial district. This position will be on site from Monday to Thursday, with Fridays designated as work-from-home days.

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