Manager, Product Marketing, Ads & Promotions

DoorDash

$142K — $210K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years of experience in adtech Product Marketing or Product roles.
  • Experience in the CPG industry, either in-house, at an agency, or as a consultant.
  • Proven track record of successful go-to-market launches that drive adoption and impact.
  • Fluent in data analysis, including market sizing and campaign efficacy evaluation; SQL experience preferred.
  • Experience collaborating with cross-functional teams, including Marketing, Product, and Sales.

Responsibilities

  • Support B2B marketing strategies to boost user adoption and engagement.
  • Build positioning, messaging, naming, and value propositions for ads and promotions products.
  • Develop audience insights through research and analytics to inform product decisions.
  • Lead cross-functional teams to execute marketing programs at scale.
  • Partner with various departments including Product Management and Engineering for cohesive strategy execution.

Benefits

  • 401(k) plan with employer matching.
  • 16 weeks of paid parental leave.
  • Comprehensive wellness benefits and commuter benefits match.
  • Flexible paid time off and paid sick leave.
  • Medical, dental, and vision insurance.
  • Mental health support and family-forming assistance.
Full Job Description
About the Role

We're looking for a Manager for Product Marketing to join our Ads & Promotions Marketing team to help build products and tools to support advertisers using DoorDash's local commerce platform. Our Ads Marketing team is growing rapidly and this person will be a leader on the team, help scale the PMM function, and grow one of DoorDash's key businesses. They will lead the charge on defining the positioning for the advertising and promotions platform; and the marketing strategy to launch new features and grow existing products for our Enterprise Advertisers. They will partner with their cross-functional team to run research to unearth insights that will inform product & marketing decisions, support experimentation to reach product-market fit, and run marketing tactics to drive scalable growth. The role will focus on CPG brand advertisers.

The ideal candidate will be comfortable operating at highly strategic and tactical levels, switching between them effortlessly. You will be deeply grounded in audience insights through partnership with research, analytics, and by driving original research to define the needs of the CPG brand advertisers. You will have a track record of leveraging insights to build consensus with large cross-functional teams and of building trusted relationships with senior product leaders. You should be comfortable working closely with customer-facing teams (sales, account management) in addition to leading scaled marketing efforts.

This role must be based out of NY, SF, Los Angeles, Seattle, Chicago, Austin or Boston and reports to the Senior Product Marketing Manager, Ads Marketing.
You're excited about this opportunity because you will...
  • Support B2B marketing strategies to drive adoption, and engagement to grow users of new and existing advertising and promotions products, in partnership with Product, Sales, and Business strategy
  • Support building the ads & promotion products positioning, messaging, naming, and value propositions.
  • Develop audience insights with research and analytics to surface opportunities to business and product leadership to influence the product roadmap
  • Lead cross-functional teams to execute marketing programs at scale, including partnering with Product Management, Engineering, Comms, Events, Business Strategy, Finance, and Analytics
We're excited about you because...
  • You have 6+ years of professional experience in adtech Product Marketing or Product for at a corporate or startup environment;
  • You have experience working in the CPG industry, in house, or at an agency, or as a consultant.
  • You have a proven track record of driving successful go-to-market launches that drive adoption and bottom line impact
  • You are fluent with data - including market/segment sizing, forecasting, and working with analytics to understand efficacy of campaigns; SQL experience preferred
  • You have experience collaborating with various cross-functional stakeholders (Marketing, Product, Sales, Strategy/Ops) to build products or services for business customers


Compensation

The successful candidate's starting pay will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee's work location. Ranges are market-dependent and may be modified in the future.

In addition to base salary, the compensation for this role includes opportunities for equity grants. Talk to your recruiter for more information.

DoorDash cares about you and your overall well-being. That's why we offer a comprehensive benefits package to all regular employees, which includes a 401(k) plan with employer matching, 16 weeks of paid parental leave, wellness benefits, commuter benefits match, paid time off and paid sick leave in compliance with applicable laws (e.g. Colorado Healthy Families and Workplaces Act). DoorDash also offers medical, dental, and vision benefits, 11 paid holidays, disability and basic life insurance, family-forming assistance, and a mental health program, among others.

To learn more about our benefits, visit our careers page here.

See below for paid time off details:
  • For salaried roles: flexible paid time off/vacation, plus 80 hours of paid sick time per year.
  • For hourly roles: vacation accrued at about 1 hour for every 25.97 hours worked (e.g. about 6.7 hours/month if working 40 hours/week; about 3.4 hours/month if working 20 hours/week), and paid sick time accrued at 1 hour for every 30 hours worked (e.g. about 5.8 hours/month if working 40 hours/week; about 2.9 hours/month if working 20 hours/week).


The national base pay range for this position within the United States, including Illinois and Colorado.

$142,800-$210,000 USD

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