Bed Bath & Beyond

Manager of Paid Search Marketing

Bed Bath & Beyond$88K — $105K *
US-AnywhereRemote in United States
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience in marketing or a related field.
  • 4–6 years managing paid search & shopping campaigns on Google Ads.
  • Expertise in Google Ads & Microsoft Ads, including all campaign types.
  • Experience with omnichannel and Lead Gen campaigns is a plus.
  • Familiarity with product feeds and feed management platforms.
  • Strong analytical skills, proficient in Excel and performance analytics tools.
  • Proven success in managing campaigns to achieve CPA, ROAS, and conversion rate goals.

Responsibilities

  • Strategize and launch SEM campaigns, optimizing across platforms like Google Ads.
  • Manage a multi-million media budget, balancing profitability with revenue growth.
  • Monitor and analyze campaign performance, providing insights for strategy.
  • Oversee tracking and attribution, ensuring accurate conversion data.
  • Refine product feed quality in Google Merchant Center for optimal ad performance.
  • Collaborate with creative and marketing teams for content optimization.
  • Manage relationships with vendor partners for strategic alignment.
  • Stay updated on trends in Paid Search and e-commerce, recommending innovative tests.
  • Utilize AI platforms to automate campaign management and reporting.

Benefits

  • 401k with 6% match.
  • Flexible schedules.
  • Onsite health clinic.
  • Tuition reimbursement and leadership development programs.
  • Onsite fitness center.
  • Employee resource groups supporting diverse communities.
Full Job Description

This position is eligible for remote work. Currently we can hire employees in the following states: Arizona, Connecticut, Florida, Georgia, Idaho, Kansas, Maine, Massachusetts, Michigan, Minnesota, New Hampshire, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Dakota, Tennessee, Texas, Utah, Virginia, Wisconsin, Wyoming. This role will have occasional on site expectations.


Key Responsibilities:

  • Strategize, launch, QA, test, and continuously optimize SEM campaigns (Search, PMAX, Shopping, Video, and Local Ads) across platforms including, but not limited to, Google Ads and Microsoft Ads.

  • Effectively allocate a multi-million media budget and manage bids across campaigns to balance profitability goals with incremental revenue growth.

  • Monitor, analyze, and report on performance using platform tools and internal dashboards, providing actionable insights to inform strategy and spend allocation.

  • Own omnichannel and Lead Gen tracking and attribution, ensuring accurate conversion data and clear visibility into sales impact across the customer journey.

  • Manage and refine product feed quality in Google Merchant Center and other catalog-based platforms ensuring accurate data, up-to-date inventory, and optimal performance for feed-based ads.

  • Partner with creative, merchandising, and integrated marketing teams to ensure content is optimized for performance and aligned with seasonal product launches and promotions.

  • Help manage day-to-day relationships with vendor partners to ensure alignment on strategy, performance expectations, and deliverables.

  • Stay ahead of trends in Paid Search, Shopping, and e-commerce ad tech; proactively recommend new platform tests, ad products, and growth tactics.

  • Leverage AI platforms (e.g., Claude) to scale campaign management, automate reporting, and streamline repetitive account tasks.

Qualifications:

  • Bachelor’s degree or equivalent work experience, ideally in marketing or a related field.

  • 4–6 years of hands-on experience managing paid search & shopping campaigns on Google Ads.

  • Deep platform expertise across Google Ads & Microsoft Ads including all campaign types and functions from Standard Search/Shopping to Video.

  • Knowledge and ability to successfully execute on omnichannel and Lead Gen campaigns are a plus.

  • Experience managing or optimizing product feeds, ideally in a feed management platform, and a solid understanding of feed structure, data quality, and how feed health impacts ad formats.

  • Strong analytical skills with proficiency in Excel, campaign reporting tools, and performance analytics (Microstrategy, Tableau, Looker, etc.)

  • Proven success managing campaigns to CPA, ROAS, and conversion rate goals.

  • Collaborative and communicative team player with strong project management and stakeholder alignment skills.

  • Strategic thinker with a creative edge and a passion for testing, optimizing, and scaling what works.

What We Offer: 
  • 401k (6% match)

  • Flexible Schedules

  • Onsite Health Clinic

  • Tuition Reimbursement, Leadership Development Program, & Mentorship Program

  • Onsite Fitness Center

  • Employee Resource Groups (LatinX, Black Employee Network, LGBTQIA+, Women’s Network, Women In Tech)

  • And More…

*Benefits vary based on position, tenure, location, and employee election

Physical Requirements:


This position requires you to sit, stand and perform general office functions. You may also be required to lift up to 25 pounds occasionally. Bending, stooping and reaching are also frequently required.

About Bed Bath & Beyond

Bed Bath & Beyond is an omnichannel retailer selling a wide assortment of domestics merchandise and home furnishings. The Company generally has the ability to have customer purchases picked up in-store or shipped directly to the customer from the company's distribution facilities, stores, or vendors. In addition, the company operates an e-commerce website that features specially commissioned, limited edition items from emerging fashion and home designers; One Kings Lane, an authority in home décor and design, offering a unique collection of select home goods, designer and vintage items; PersonalizationMall.com, an industry-leading online retailer of personalized products; Chef Central, an online retailer of kitchenware, cookware, and homeware items catering to cooking and baking enthusiasts; and Decorist, an online interior design platform that provides personalized home design services. The Company also operates Linen Holdings, a provider of a variety of textile products, amenities and other goods to institutional customers in the hospitality, cruise line, healthcare and other industries Bed Bath & Beyond was established in 1971 in Union, New Jersey by Warren Eisenberg and Leonard Feinstein.

Bed Bath & Beyond Careers

Join the dynamic team at Bed Bath & Beyond, a leading home goods retailer renowned for innovation and commitment to quality. As part of our professional community, you'll engage in meaningful work that directly enhances the lives of customers across North America.

Work You’ll Do

At Bed Bath & Beyond, we offer a variety of job opportunities that allow you to contribute to our mission while advancing your career. Whether you're interested in a leadership position in one of our retail stores, a role in our corporate headquarters, or an internship that will kickstart your career, we have a place for you.

Transform Your Career

Step into a culture of growth and diversity where your skills and ideas are valued. Work alongside a team of dedicated professionals who are passionate about driving our company forward through strategic innovation and strong leadership. Bed Bath & Beyond is not just a company; it's a community where you can grow your career and impact our industry.

Innovative Work Environment

Our commitment to innovation is at the heart of our operations. We encourage all team members to bring fresh ideas that can lead to groundbreaking solutions in retail. With state-of-the-art technology and a focus on digital transformation, Bed Bath & Beyond is always looking ahead to the future of retail.

Be Part of a Great Team

Joining Bed Bath & Beyond means becoming part of a diverse team that values collaboration and creativity. Our employees come from various backgrounds, bringing a wealth of knowledge and experience that enriches our company culture and drives our success.

Future-Proof Your Career

With Bed Bath & Beyond, you will find endless opportunities to develop professionally and personally. We support our team members with comprehensive benefits, diversity training, and resources for career advancement. Leadership development programs and professional networking events are integral parts of our commitment to your career growth.

Explore Job Opportunities

Whether you're refining your resume, preparing for an interview, or seeking to enhance your employment experience, Bed Bath & Beyond offers a supportive environment where your career ambitions are achievable. We are continuously hiring new talent and provide a transparent application process to help you find the perfect position.

Stay Connected

Join Our Team Search open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players. Explore the rewarding career paths available at Bed Bath & Beyond.

Keep Up to Date

Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here.

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Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding opportunities that await at Bed Bath & Beyond. Join us at Bed Bath & Beyond, where your career is ready to take off in an environment that fosters growth, leadership, and innovation.
Learn more about Bed Bath & Beyond
Size
32,000 employees
Market Cap
$211.7 million
Industry
Net Income
-$225.2 million
Founded
1971
5 Year Trend
-8.4%
Revenue
$9.7 billion
NASDAQ

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