Abbott

Manager, Global Marketing Communications - Electrophysiology

Abbott$99K — $198K *
Healthcare
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience
  • 8+ years of marketing experience, with expertise in brand and channel marketing
  • Proven skills in developing and executing integrated, multi-channel campaigns
  • Experience in communications strategy, including messaging and content development
  • Strong strategic and tactical thinking abilities
  • Excellent project management skills for fast-paced environments
  • Strong communication and stakeholder management skills
  • Experience in team management preferred

Responsibilities

  • Lead global brand and communications strategy for omnichannel campaigns
  • Develop clear messaging frameworks aligned with brand strategy
  • Drive creation and approval of marketing assets, ensuring compliance
  • Partner with product marketing teams to outline communication objectives
  • Execute campaigns from strategy through launch and optimization
  • Recommend effective channel strategies to meet business goals
  • Manage timelines, budgets, and execution of complex projects
  • Act as brand steward for global consistency
  • Lead and develop a high-performing team
  • Manage agency and vendor partnerships to ensure quality delivery
  • Collaborate with internal and external stakeholders globally

Benefits

  • Comprehensive health and wellness benefits for you and your family
  • Diverse career opportunities within the company
  • Support for building a future and living a fulfilling life
Full Job Description
JOB DESCRIPTION:

Manager, Global Marketing Communications - Electrophysiology

The Opportunity

In Abbott's Electrophysiology (EP) business, we're advancing the treatment of heart disease through breakthrough medical technologies in atrial fibrillation, allowing people to restore their health and get on with their lives.

We are seeking a strategic, hands-on Global Marketing Communications Manager on the Brand and Channel team to lead global branding and communications initiatives for the Electrophysiology business. This is a working manager role for someone who can set strategy and roll up their sleeves to execute.

You will own communications strategy end-to-end-including messaging development, asset creation, review and approval processes-ensuring consistency, clarity, and impact across all channels. You will act as a central hub across marketing, product, and regional teams to drive integrated campaigns that deliver measurable results.

This role operates in a fast-paced, highly dynamic environment where priorities evolve quickly. Success requires agility, strong leadership, and the ability to balance long-term strategy with day-to-day execution.

This role is based in our Austin, TX office.

What You'll Do
  • Lead global brand and communications strategy across advertising, promotions, and omnichannel campaigns, while also working closely with your design, tradeshow and digital peers.
  • Own development of clear, compelling messaging frameworks aligned to brand and product strategy
  • Drive creation, review, and approval of marketing assets, ensuring alignment with brand standards and regulatory requirements
  • Partner with product marketing and market development teams to define communication objectives and integrated campaign plans
  • Execute campaigns end-to-end, from strategy through launch and optimization
  • Serve as the channel strategy expert-recommending the most effective mix of channels to achieve business goals
  • Manage timelines, budgets, and project execution across multiple complex initiatives
  • Act as brand steward, ensuring consistency across all touchpoints globally
  • Lead and develop a high-performing team; provide coaching, feedback, and career development
  • Manage agency and vendor partners to deliver high-quality work on time and on budget
  • Collaborate cross-functionally with internal stakeholders and external partners, including across various geographies


Required Qualifications
  • Bachelor's degree or equivalent experience
  • 8+ years of marketing experience with a strong foundation in brand and channel marketing
  • Proven ability to develop and execute integrated, multi-channel campaigns
  • Demonstrated experience in communications strategy, including messaging, content development, and asset lifecycle management
  • Strong strategic thinking skills paired with a willingness to execute tactically
  • Excellent project management skills; ability to thrive in a fast-paced, evolving environment
  • Strong communication and stakeholder management skills
  • Experience managing and developing teams preferred
  • Digital marketing expertise (SEO, SEM, social, and digital channels) is a plus
  • Agency experience is also a plus
  • Medical device or healthcare experience preferred but not required • Willingness to travel up to 25%


Apply Now
Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life.

The base pay for this position is
$99,300.00 - $198,700.00
In specific locations, the pay range may vary from the range posted.

JOB FAMILY:
Marketing Support

DIVISION:
EP Electrophysiology

LOCATION:
United States > Austin : 8701 Bee Caves Rd

ADDITIONAL LOCATIONS:

WORK SHIFT:
Standard

TRAVEL:
Yes, 25 % of the Time

MEDICAL SURVEILLANCE:
No

SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)

About Abbott

Abbott Careers

Joining Abbott means becoming part of a globally diverse team dedicated to making a lasting impact on human health. As a leader in healthcare innovation, Abbott provides a dynamic workplace where careers flourish through growth, leadership, and diversity training.

Opportunities at Abbott

Explore a world of opportunities with our team. Whether you're seeking job opportunities in engineering, marketing, research, or healthcare, Abbott offers a variety of positions that allow professionals to grow their careers. Our commitment to diversity and innovation is evident in every aspect of our work, fostering an inclusive culture that values each team member's contribution.

Work You'll Do

At Abbott, every role contributes to our mission of helping people live fuller lives through better health. From groundbreaking research in medical devices to advancements in pharmaceuticals, our team is at the forefront of healthcare innovation. By joining Abbott, you are not just accepting a job; you are embarking on a path of professional and personal growth.

Internship Programs

Kickstart your career with an Abbott internship. Our programs provide invaluable industry experience and a chance to develop essential skills in a real-world setting. Interns at Abbott work on projects that matter, gaining the experience and knowledge necessary to succeed in their future careers.

Professional Development

Abbott is dedicated to the continuous professional development of its employees. With access to cutting-edge technology, leadership programs, and diversity training, our team members are equipped to lead and innovate within the healthcare industry. We support your career journey with robust training programs, mentorship, and opportunities for networking and professional growth.

Benefits and Culture

Our employees enjoy comprehensive benefits designed to support their life and well-being. From health insurance to retirement plans, we ensure our team has everything they need to thrive. Abbott's culture is built on a foundation of respect and integrity, united by a shared commitment to improving health outcomes.

Join Our Team

Discover the impact you can make with a career at Abbott. We are hiring individuals who are passionate, curious, and driven to lead. Search open positions that match your skills and interests on our Jobs page. Prepare your resume, sharpen your interview skills, and get ready to join a team that's at the cutting edge of healthcare solutions.

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Explore Abbott

With a commitment to improving life through innovation, leadership, and diversity, Abbott is a place where you can fulfill your potential. See what exciting and rewarding opportunities await at Abbott by exploring our career opportunities today.

SEARCH ABBOTT JOBS

Join us in our mission to make the world a healthier place through innovation, leadership, and diversity. Your journey to a fulfilling career at Abbott starts here.
Learn more about Abbott
Size
113,000 employees
Market Cap
$189 billion
Industry
Net Income
$4.4 billion
Founded
1944
5 Year Trend
+15.6%
Revenue
$34.6 billion
NASDAQ

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