Manager, CX Growth Programs

Golden Pet Brands

$96K — $120K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in customer experience or growth program management, ideally in DTC or subscription environments
  • Proven ability to develop data-driven CX initiatives that translate insights into actionable programs
  • Strong grasp of subscriber lifecycle dynamics and factors contributing to churn
  • Ability to lead and influence across various functions including Product, Brand, and Marketing
  • Demonstrated operational rigor and stakeholder communication skills
  • Capacity to balance experimental approaches with broader scalability and feasibility
  • Bachelor's degree or equivalent experience in a related field

Responsibilities

  • Drive execution and management of CX growth programs across Golden Pet brands
  • Translate CX strategy into a roadmap for improving subscriber engagement and retention
  • Oversee optimization of in-box and post-purchase customer experiences for impact on retention
  • Manage gifting and free sample initiatives including design and performance measurement
  • Support Product launches with features that enhance the subscriber experience
  • Collaborate with marketing teams to ensure cohesive CX program messaging
  • Analyze program performance metrics to inform strategic decisions and program enhancements
  • Lead and develop a team of CX growth specialists while establishing clear goals and KPIs

Benefits

  • 100% coverage of medical, dental, and vision premiums for employee-only plans
  • Annual bonus opportunities and quarterly KPI bonuses
  • 401k contribution matching up to 3.5%
  • Generous paid sick and mental health days, including additional mental health benefits and wellness programs
  • Employee Stock Ownership Plan for long-term financial growth
  • Support for personal cell phone and internet costs
  • Commitment to employee growth through professional development and mentorship programs
  • Opportunities to contribute to charity initiatives as part of company values
Full Job Description
Manager, CX Growth Programs Location: Remote or Hybrid (El Segundo, CA and/or Burbank/North Hollywood, CA) What You'll Be Doing: Drive subscriber retention and brand engagement across Golden Pet brands by executing and optimizing CX-led growth programs, including loyalty, gifting, in-box experiences, and retention-focused testing. This role translates CX strategy into scalable programs, partners cross-functionally to deliver impact, and owns performance measurement and iteration. - Execute and manage CX growth program across Golden Pet brands, including in-box experience, gifting, free samples, loyalty initiatives, and CX-led retention tests - Translate CX strategy into a prioritized execution roadmap focused on improving subscriber health, engagement, and lifetime value - Lead the execution and optimization of in-box and post-purchase experiences, ensuring consistency, clarity, and measurable impact on early retention and satisfaction - Own gifting and free sample programs, including test design, execution, and performance measurement - Partner with Product to support the launch and optimization of subscriber-facing features that reduce friction and improve retention - Collaborate with Brand and Marketing teams to activate CX programs through coordinated messaging and touchpoints - Measure and analyze program performance using retention, engagement, and LTV metrics; translate insights into iteration and scaling decisions - Manage and develop CX growth specialists, setting clear priorities, timelines, and success metrics - Identify and propose new CX-led program opportunities that will meaningfully impact satisfaction, retention, or support reduction Qualifications (Note: We strongly encourage you to apply even if you don't tick ALL of these boxes.): - CX-led growth and retention strategy in DTC or subscription environments - Data-driven decision-making with the ability to translate insights into testable CX initiatives - Strong understanding of subscriber lifecycle dynamics and churn drivers - Cross-functional leadership and influence across Product, Brand, Marketing, Analytics, and Operations - Operational rigor, including timeline management, QA discipline, and stakeholder communication - Ability to balance experimentation with scalability and operational feasibility - Required Education:Bachelor's degree or equivalent experience - Required Experience: - 5-7 years of experience in customer experience, retention, loyalty, lifecycle, or growth program management - Demonstrated ownership of CX or retention initiatives with measurable impact on engagement, churn, or LTV - Preferred Education: Bachelor's in Business, Marketing, or related - Preferred Experience: - Experience in DTC and/or subscription-based businesses - Experience partnering closely with Product teams on feature launches or customer-facing improvements Golden Perks & Benefits: - Comprehensive healthcare coverage - We cover 100% of premiums for medical, dental, and vision plans for employee-only plans. - Annual bonus - We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career. - 6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well-being. - Invest in your future with our Employee Stock Ownership Plan, where company contributions fund your retirement plan with company stock. Learn more. - Reimbursements for a portion of personal cell phone and internet usage for eligible employees. - Professional developmentopportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career. - Through our charity sponsorships, you can make a positive impact on communities worldwide. We've donated over $9 million to date. - Potential for quarterly KPI bonuses. The base salary range is $96,000-$120,000, plus bonus potential. The posted salary range in this job posting reflects data based on California's cost of labor analysis. This salary range is subject to change per state; please click here to find the pay differential in your state of residence if the role is remote. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location.

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