Dentsu America

Manager, Business Enablement

Dentsu America • $113K — $140K *
US-AnywhereRemote in Maryland, US
Business Services
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 5+ years in analytics, business consulting, data strategy, or strategic planning.
  • 2-3 years of cross-disciplinary experience.
  • Preferred mix of agency and corporate experience.
  • Experience with both technical and strategic team contributions.
  • Familiarity with CX technologies like CDPs and cloud data warehouses.
  • Experience translating ML/AI models into actionable business insights.

Responsibilities

  • Lead customer analysis deep dives to support strategic initiatives.
  • Provide insights for initiative prioritization and roadmap development.
  • Deliver data-driven insights for client marketing strategies.
  • Understand and incorporate CX technology feasibility into project planning.
  • Identify technical challenges and cross-solution opportunities.
  • Support training for junior team members in data and analytics solutions.
  • Collaborate with SMEs to create client-focused solutions.

Benefits

  • Remote work opportunity in Maryland.
  • Full-time permanent position.
  • Exposure to cross-functional projects and collaboration.
  • Opportunity for professional development and training in advanced analytics.
Full Job Description
The purpose of this role is to lead and manage customer analysis deep dives, execute the strategies outlined by senior leadership, and manage the day-to-day communication with clients.

Job Description:

Responsibilities:

  • Support cross-functional projects with an emphasis on Customer Marketing Data, Technology Strategy, Identity, & Analytics, providing key insights through data analysis to inform planning and initiative prioritization.


  • Contribute to initiative prioritization and assist in developing roadmaps and use cases that workstreams execute.


  • Deliver insights to support strategic and long-term planning, leveraging value-based measurement across client marketing leads to drive data-enriched activation.


  • Develop understanding of CX technology infrastructure and incorporate technical feasibility into planning and prioritization.


  • Assist in identifying technology challenges across workstreams.


  • Assist in identifying opportunities for cross-solutioning within the client's ecosystem.


  • Support and contribute to the training of junior team members on how to best identify solutions driven through data, analytics, and technology.


  • Collaborate with cross-agency SMEs to develop client- and customer-centric solutions.


  • Support the creation of executive-level presentations and analyses of analytic, data, and identity solutions to support client needs and articulate incremental value.


  • Contribute to the development of multi-phased measurement, technology, analytic, or data roadmaps for clients.


  • Assist in translating data and results into clear narratives for both technical and non-technical audiences across communication channels (PowerPoint, email, etc.).


  • Partner with client teams to develop use cases for activation across brand and market segment teams.


  • Support Analytics Lead and Marketing partners on measurement planning for activation efforts.


  • Collaborate cross-functionally within Merkle and client teams to drive integrated processes for the utilization of data, analytics, and technology.


Experience:

  • 5+ years in analytics, business consulting, data strategy, and/or strategic planning functions.


  • 2-3 years of experience working across multiple business or strategic disciplines.


  • Mix of agency and corporate experience preferred.


  • Experience contributing to work products from technical and strategic teams.


  • Familiarity with CX technologies (e.g., Cloud Data Warehouses, CDPs, Cross-Channel Messaging Platforms, Content Management, etc.) and their application to CXM.


  • Exposure to translating ML/AI models and analytic projects into business action.


  • Corporate retail experience a plus.


Skills:

  • Strong written and oral communication skills, with the ability to present to senior stakeholders.


  • Attentive listening and collaborative working style.


  • Proficiency in PowerPoint; experience building roadmaps and program plans.


  • Ability to:


  • Leverage data and insights for storytelling and solution development.


  • Translate ambiguous requests into tangible, tactical solutions.


  • Explain complex analytic, technical, and data solutions in simplified language for non-technical partners.


  • Manage client and agency workflows to facilitate timely and actionable solutions.


  • Solid business acumen with the ability to identify analytic and data-led solutions to business challenges.


  • Working knowledge of a broad spectrum of analytic tools, solutions, and technologies and their application to business outcomes.


Location:
USA - Remote - Maryland

Brand:
Merkle

Time Type:
Full time

Contract Type:
Permanent

About Dentsu America

Dentsu is a Japanese public relations and advertising firm that offers communication-related solutions and services such as management and business consulting.

Dentsu Careers

There has never been a more opportune time to join the dynamic team at Dentsu—the forefront leader in digital marketing and advertising services.

Opportunities Await

Dentsu offers a plethora of job opportunities designed to foster professional growth and innovation. Join a team that is committed to transforming the landscape of digital media and communications.

Transform Your Career

Dentsu’s market-leading position enables its team to help some of the most well-known companies navigate the complexities of digital marketing with cutting-edge solutions. At the intersection of technology, industry expertise, and digital innovation, Dentsu stands as a beacon of leadership and professional development.

Engage in Meaningful Work

Collaborate with over 60,000 professionals globally, who are dedicated to pioneering change and driving diversity in the digital space. Dentsu provides a platform for its team to influence major brands and industries profoundly.

Innovative Employment and Internship Opportunities

Whether looking for a full-time position or an internship, Dentsu offers roles that challenge the norms and encourage out-of-the-box thinking. Employment at Dentsu means contributing to projects that harness innovation and creativity.

Cultivate Essential Skills

Dentsu is a place where skills are honed and excellence is nurtured. The company offers extensive training programs, including leadership development and diversity training, ensuring that every team member can achieve their career aspirations.

Experience the Dentsu Culture

Dentsu is celebrated for its inclusive culture and commitment to employee benefits and well-being. The company fosters an environment where all team members can thrive both professionally and personally.

Networking and Professional Growth

The growth of Dentsu’s team members is propelled by unparalleled opportunities for networking and career advancement. The company’s global presence offers unique opportunities for cross-cultural collaborations and insights.

Join Dentsu’s Team

Explore the various positions available that match your skills and interests. Dentsu is continuously on the lookout for passionate, curious, and innovative team players.

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Learn more about Dentsu America
Size
64,832 employees
Industry
Media
Founded
1901
NASDAQ
DNTUF
* Ladders Estimates

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