Wave

Manager, Advanced TV Partnerships - Independent Agencies

Wave$90K — $130K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Business, Marketing, or related field
  • 3+ years of national sales experience with a track record of achieving sales targets
  • Proven ability to build client relationships with both digital agencies and advertisers
  • Strong knowledge of data, analytics, and digital ad technology
  • Experience in programmatic CTV sales
  • Demonstrated ability to manage and grow sales pipelines with independent agencies and direct clients
  • Exceptional interpersonal and communication skills for influencing stakeholders
  • Entrepreneurial mindset to thrive in a complex environment

Responsibilities

  • Accelerate revenue growth in programmatic and addressable TV
  • Execute compelling sales strategies to meet business objectives
  • Actively pursue new business and nurture existing partnerships
  • Develop and implement strategies for multi-platform revenue
  • Support campaign execution and liaise with sales support teams
  • Provide training to enhance team knowledge of new technologies
  • Foster a dynamic sales culture that encourages high performance
  • Collaborate with cross-functional teams to innovate and enhance solutions
  • Communicate effectively with executives to align sales strategies
  • Cultivate a network for potential agency partnerships
  • Solicit feedback to improve team processes and performance

Benefits

  • Comprehensive training programs
  • Dynamic and supportive sales culture
  • Opportunity for career progression
  • Engagement with leading-edge technology in the ad space
  • Collaborative work environment encouraging innovation
Full Job Description
Job Summary

The Sales Manager, Advanced TV Partnerships will support Spectrum Reach's rapidly growing national addressable and programmatic CTV business. In this role, you will be leading direct sales efforts across a specific list of independent agencies and brand-direct partnerships. You will be focused on developing and executing account development plans to increase sales and expand market share by leveraging Spectrum Reach's full portfolio of best-in-class advanced TV ad solutions.

Responsibilities

Major Duties & Responsibilities include:
• Accelerate programmatic and addressable TV revenue, achieving personal and team targets.
• Execute sales strategies and initiatives to drive revenue growth and ensure success in achieving the company's and our client's business objectives.
• Work aggressively and creatively to acquire new business and grow existing partnerships.
• Develops and manages strategy and go-to market for Digital and multi-platform revenue within assigned agency/client scope.
• Aids in set up and execution of sold campaigns and serves as liaison with Sales Support.
• Assists in the delivery of training programs to ensure the ongoing education and rollout of new technology and information.
• Support a high-energy sales culture that fosters success, enthusiasm, and a winning atmosphere.
• Partner with internal peers and associated cross functional teams to innovate and scale solution enhancements required to accelerate revenue.
• Maintain effective communications with executive team and managers across the organization to ensure Sales Plan is executed and/or modified as needed and that revenues goals are achieved.
• Own the message when conveying direction from leadership.
• Proactively grow and maintain network for potential partnerships.
• Actively seek feedback from internal customers relative to the team's processes and performance.

Qualifications

Qualification & Experience:
  • Bachelor's Degree in Business, Marketing, or equivalent combination of education and work experience.
  • 3+ years national sales experience with proven track record of building customer partnerships and achieving sales budgets.
  • Successful track record of building new client relationships with both digital agencies and national and/or regional advertisers.
  • In-depth knowledge of data, analytics, Online/Digital ad technology and previous experience incorporating these attributes into sales strategies.
  • Prior sales experience in a revenue impacting capacity withing programmatic CTV.
  • Previous experience building, managing, and growing sales pipeline with independent agencies, holding companies, and client-direct partners.
  • Skilled in sales strategy, sales planning, and revenue forecasting.
  • Passionate about the convergence of entertainment, technology, and data that is fueling new opportunities for Spectrum Reach and our customers.
  • Exceptional interpersonal and communication skills with the ability to influence while building strong relationships at all levels both externally and internally.
  • Entrepreneurial mindset with the ability to quickly scale progress in a complex business landscape.


Preferred Qualifications:
  • Experience working with independent agencies
  • Ability to navigate strategic enterprise partnership discussions with senior agency and client stakeholders

About Wave

Wave is a Canadian financial services company that provides accounting, invoicing, and payment processing software for small businesses. The company was founded in 2010 by Kirk Simpson and James Lochrie. Wave's software is used by over 4 million small businesses around the world. In 2019, the company was acquired by H&R Block for $405 million. Wave is headquartered in Toronto, Canada.
Learn more about Wave
Size
200 employees
Industry
Founded
2011

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