Role summary:The Manager, Account Strategy leads the development and execution of omnichannel advertising campaigns, translating client marketing objectives into effective media strategies using Walmart Connect's solutions. This role involves monitoring campaign performance, optimizing delivery against key metrics, and providing strategic recommendations to clients and senior leadership. The position requires collaboration across cross-functional teams to ensure campaign success, leveraging data analysis and forecasting to drive growth. Additionally, the manager supports process improvements, mentors team members, and fosters strong stakeholder relationships to achieve business goals in a dynamic environment.
About the team:Our team manages the produce business and oversees a portfolio of approximately 50 advertisers. It comprises three sellers and one Account Strategist who leads the management and monitoring of both Self-Serve and Managed Serve campaigns. The team collaborates closely to develop and execute effective advertising strategies, ensuring alignment with client goals and key performance indicators. By leveraging data analysis and customer insights, the team drives campaign optimization and growth. This collaborative environment supports continuous improvement and cross-functional partnership to deliver impactful media solutions within Walmart Connect's advertising platforms.
What you'll do:- Develop and execute omnichannel advertising campaigns aligned with client marketing goals using Walmart Connect's solutions.
- Monitor campaign performance and optimize delivery against key performance indicators through data analysis and media metrics.
- Lead campaign setup, troubleshooting, and client onboarding across advertising technology platforms.
- Build joint business plans with clients leveraging forecasting tools and customer insights.
- Present campaign results and strategic recommendations to clients and senior leadership.
- Collaborate cross-functionally with Sales, Product, Engineering, and Analytics teams to ensure campaign success.
- Mentor team members, support process improvements, and promote continuous learning and adaptability.
What you'll bring:- Proven expertise in developing and executing omnichannel media strategies aligned with client marketing goals.
- Strong analytical skills with experience in campaign performance evaluation using digital metrics such as CPM, ROAS, and CTR.
- Demonstrated ability to lead cross-functional collaboration with Sales, Product, Engineering, and Analytics teams.
- Experience in forecasting revenue and identifying market trends to inform strategic planning.
- Effective relationship and stakeholder management skills with clients, agencies, and internal partners.
- Leadership capabilities including mentoring, coaching, and team development.
- Commitment to ethical standards, integrity, and continuous process improvement.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $80,000.00 - $155,000.00
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include :
- Stock
