Monetization Strategy & Operations Lead

Coursera

$132K — $166K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Economics, Finance, Marketing, or related field; MBA or advanced degree is a plus.
  • 8-10+ years of experience in strategy, monetization, consulting, pricing, growth, ecommerce, SaaS, or consumer technology.
  • Proven experience leading cross-functional strategic initiatives with measurable impact.
  • Ability to influence senior leaders and align organizations on complex decisions.
  • Strong financial modeling, forecasting, and analytical skills.
  • Proven track record in managing high-performing teams and talent development.
  • Excellent executive communication and presentation skills.

Responsibilities

  • Evolve the consumer monetization strategy across Marketplace, Subscription, and new integrated product offerings.
  • Lead commercial planning, prioritization, and operational cadence across key initiatives.
  • Establish business performance reviews and forecasting processes to inform executive decision-making.
  • Collaborate with key teams to identify and prioritize high-impact revenue opportunities.
  • Evaluate tradeoffs related to conversion, ARPU, customer lifetime value, and profitability.
  • Foster a data-driven decision-making culture and promote operational excellence.

Benefits

  • Hybrid working model with options in Denver or Austin.
  • Opportunity to shape the future strategy for integrated consumer businesses at Udemy and Coursera.
Full Job Description
Job Overview

About your skills
  • Commercial Strategy: You connect customer behavior, product strategy, pricing, lifecycle marketing, and financial performance to develop monetization strategies that drive sustainable growth.
  • Executive Influence: You build trusted partnerships across Product, Marketing, Analytics, Finance, and Engineering, effectively aligning senior stakeholders around strategic priorities while constructively challenging assumptions when needed.
  • Systems Thinking: You see beyond individual initiatives and understand how pricing, packaging, promotions, retention, and product investments work together to optimize long-term customer value.
  • Leadership & Decision Making: You balance analytical rigor with practical judgment, leading teams through ambiguity while providing clear direction, prioritization, and accountability.

About this role

As the Monetization Strategy & Operations Lead, you will drive commercial strategy that connects pricing, promotions, lifecycle marketing, packaging, and customer retention into a unified monetization roadmap. Reporting to the Sr. Director of Pricing & Monetization, you'll partner across Consumer Growth, Product, Marketing, Analytics, Finance, and Engineering to prioritize the initiatives that maximize revenue, customer lifetime value, and long-term business growth. This role offers the opportunity to shape the future monetization strategy for an integrated Udemy and Coursera consumer business.

What you'll be doing
  • Evolve the consumer monetization strategy across Marketplace, Subscription, and future integrated product offerings.
  • Lead commercial planning, prioritization, and operating cadence across pricing, promotions, lifecycle marketing, packaging, and retention initiatives.
  • Establish business performance reviews, forecasting processes, and commercial diagnostics that inform executive decision-making.
  • Partner with Consumer Growth, Product, Marketing, Pricing, Analytics, Finance, and Engineering to identify and prioritize the highest-impact revenue opportunities.
  • Evaluate tradeoffs across conversion, ARPU, customer lifetime value, retention, profitability, and long-term growth.
  • Foster a culture of data-driven decision making, operational excellence, and continuous improvement across the Monetization organization.

What you'll have
  • Bachelor's degree in Business, Economics, Finance, Marketing, or a related field; MBA or advanced degree is a plus.
  • 8-10+ years of experience in strategy, monetization, consulting, pricing, growth, ecommerce, SaaS, or consumer technology.
  • Experience leading cross-functional strategic initiatives with measurable business impact.
  • Demonstrated ability to influence senior leaders and align multiple organizations around complex decisions.
  • Strong financial modeling, forecasting, and analytical skills.
  • Experience managing high-performing teams and developing talent.
  • Excellent executive communication and presentation skills.
  • Ability to thrive in a fast-paced, ambiguous environment while balancing short-term execution with long-term strategy.


Posting Date: August 24, 2026
Application Window:
We anticipate the application window will be open until September 14th, 2026. Based on business needs, this opportunity may remain posted beyond or closed before the anticipated application window.

This is a hybrid role in Denver or Austin.

Zone 3: $132,000-$166,000

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