Lead Brand Designer

Trackonomy

$150K — $180K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6-10+ years in brand, visual, or communication design, ideally in startups or fast-paced environments
  • Portfolio showcasing range, polish, and systems thinking in various design formats
  • Proficiency in Adobe Creative Suite, Figma, and PowerPoint
  • Experience supporting go-to-market teams with high-velocity design needs
  • Strong creative point of view and ability to advise on brand direction
  • Capability to manage creatives and freelancers during busy periods
  • Ability to execute independently and collaborate with cross-functional teams
  • Comfortable working under ambiguous conditions and tight deadlines

Responsibilities

  • Own and evolve Trackonomy's brand across all formats
  • Execute high-impact designs for decks, one-pagers, and digital content
  • Drive visual storytelling for product launches and marketing campaigns
  • Build scalable design systems ensuring brand consistency
  • Partner with CEO and leadership to deliver quality designs on time
  • Identify opportunities to enhance brand presence across channels
  • Lead small brand initiatives and plan for larger brand evolutions
  • Act as a brand design expert for Sales and Marketing teams

Benefits

  • Opportunities for professional growth and development
  • Flexible working environment
  • Exposure to high-level leadership and strategic projects
  • Inclusive and collaborative company culture
  • Pre-IPO equity and bonus structure
Full Job Description
Lead Brand Designer

This is a hands-on role that sits at the intersection of visual storytelling, brand systems, and cross-functional collaboration. You'll work closely with the CEO, marketing, and sales leadership to define, implement, and raise the standard of design across every external and internal touchpoint. From large-scale creative vision, to pitch decks, sales sheets, event graphics and more, your work will be foundational to how the world sees Trackonomy.

We're looking for someone who can own the function, not just respond to requests-someone who brings a strong point of view and can lead the brand's evolution while rolling up their sleeves to get the work done.
What You'll Do
  • Own and evolve Trackonomy's brand across digital, print, physical, and presentation formats
  • Execute high-impact design work across multiple formats-especially decks, one-pagers, and digital collateral
  • Drive visual storytelling for key business priorities: product launches, sales enablement, executive decks, events, campaigns, and more
  • Build scalable, flexible design systems and templates that enforce brand consistency across teams
  • Partner directly with the CEO and leadership team to deliver polished, high-quality design on tight timelines and in fast feedback loops
  • Proactively identify opportunities to improve and extend the brand across new channels and use cases
  • Lead small brand initiatives (e.g. identity refinements, contractor management, style updates) and help scope larger future evolutions (e.g. full rebrand, motion/video assets)
  • Act as the domain expert on brand design-a go-to resource for teams like Sales and Marketing to ensure brand alignment
  • Over time, help source and manage external resources (e.g. motion designers, 3D artists, interns) as needed to scale output
What You Bring
  • 6-10+ years of experience in brand, visual, or communication design, preferably in a startup or fast-paced, cross-functional environment
  • A portfolio that demonstrates range, polish, and systems thinking-particularly across pitch decks, digital content, brand identity, and marketing collateral
  • Strong proficiency in Adobe Creative Suite, Figma, and PowerPoint,
  • Experience supporting go-to-market teams and responding to high-velocity design needs with creativity and quality
  • A creative point of view and comfort advising leadership on brand direction
  • Ability to rally and manage other creatives, contractors, and freelancers to fill creative gaps during high-workload periods.
  • Proven ability to both execute independently and collaborate cross-functionally
  • Comfortable working under ambiguity, pressure, and evolving priorities-this is a startup, and we move fast


The salary range for this role is $150,000 to $180,000, plus bonuses and Pre-IPO equity. It is uncommon for anyone to be hired at or near the top range for their role, and final compensation is based on the facts and circumstances of the case. The compensation range is broad because it reflects many factors, including but not limited to skill sets, experience, and training directly relevant to the role, business and company needs, cultural fit, level, and location.

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