Tinuiti

Insights Lead Analyst

Tinuiti$105K — $125K *
US-AnywhereRemote in United States
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in marketing analytics with client interaction.
  • Excellent communication and interpersonal skills for client relations.
  • In-depth expertise in statistical analysis and predictive modeling.
  • Familiarity with R, Python, and SQL for independent problem-solving.
  • Proficient in business intelligence tools like Tableau, Power BI.
  • Advanced skills in Microsoft Excel and PowerPoint.
  • Ability to manage multiple projects and priorities effectively.

Responsibilities

  • Create and lead the account analytics strategy based on client business and media strategy.
  • Propose ongoing tests and analysis while maintaining knowledge of quantitative methods.
  • Lead relationships with cross-functional teams to ensure timely deliverables.
  • Deliver clear insights through effective storytelling to communicating with clients.
  • Identify and escalate client opportunities for growth and satisfaction.

Benefits

  • Unlimited paid time off for work-life balance.
  • Comprehensive healthcare including medical, dental, and vision.
  • Retirement plan with 4% matching contributions.
  • Access to telemedicine and teletherapy services at no cost.
  • 16 weeks of fully paid parental leave for birthing parents, 12 weeks for partners.
  • Support for continuous learning and development opportunities.
Full Job Description
We support 100% remote work for this role!

We'd love to hear from you if:

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

As the Client Insights Lead you will:
  • Analytics Strategy: Create and lead the analytics strategy for an account. By learning client businesses and understanding their media strategy, you will lead the development of annual learning agendas, testing and analysis roadmaps, and support thought leadership as required. You should be able to anticipate and recommend what methods are necessary to comprehensively measure media and tie results back to bottom line driving outcomes, as well as what methods are necessary to test and assess current tactics plus channel expansion.
  • Data Analysis & Reporting: Maintain a strong working knowledge of quantitative methods and statistics, and propose tests and analysis on an ongoing basis. Lead the overall building of analytical capabilities and solutions (segmentation, modeling, campaign evaluations, etc.). Stay abreast of technological and industry developments related and provide appropriate suggestions to your clients. Complete appropriate quality control procedures for analysis, reporting and data visualization for accuracy.
  • Collaboration: Lead relationships with cross-functional teams daily execution of analytics projects & initiatives. Ensure quality and timeliness of deliverables that meet expectations while balancing business needs with the appropriate level of analytical difficulty.
  • Client Communication: Leverage story-telling skills to deliver insights that are clear, concise and useful. Understand client key words and indicators to identify cross-sell opportunities and you escalate opportunities appropriately. Always listening for signs of client health, happiness or dissatisfaction.


Professional Qualifications:
  • 5-7 years of experience in marketing analytics roles with a proven track record of working with clients, understanding their business, and executing quantitative methods to support. Demonstrated success analyzing data and using analytics tools to drive marketing decision making.
  • Excellent communication and interpersonal skills, with the ability to build productive relationships with clients and internal parners
  • In-depth experience with statistical analysis, predictive modeling, LTV calculations, and other quantitative methods.
  • Experience using tools such and R, Python, and SQL, and the ability to problem solve independently with these tools.
  • Demonstrated success analyzing data and using analytics tools to drive marketing decisions.
  • Advanced skills in business intelligence platforms (e.gTableau, Power BI, Metric) and data architecture (e.gSnowflake, Redshift).
  • Advanced computer skills including Microsoft Excel & PowerPoint.
  • Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives.


The hiring salary range for this role is $105,000 - $125,000 . We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus.

Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. a7 8-5-101 et seq.

FLSA Classification: Exempt

Benefits:

Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That's why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it. On top of that, we provide 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect. We're proud to offer above-industry standard work-life balance, consistently rated as one of the most loved benefits by Tinuitians year after year.

Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts

Retirement: Match up to 4% of your contributions at 100%

Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity

Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.

Learning and Development: On-demand learning, mentorship program, leadership and management development programs and resources

Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group.

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