ZoomInfo

Influencer Program Coordinator

ZoomInfo$84K — $132K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2-3 years of experience in marketing, social media, partnerships, or program coordination
  • Strong project management skills with a reliable and organized approach
  • Excellent written and verbal communication skills
  • Ability to work across teams and build relationships with stakeholders
  • Passion for social media, influencers, and B2B marketing
  • Curious and hands-on mindset willing to learn and adapt

Responsibilities

  • Own and manage the influencer program calendar, tracking contracts and deadlines
  • Coordinate campaign brief creation and influencer activations
  • Source and evaluate potential influencers based on goals and audience
  • Manage contracting and payment fulfillment for influencers
  • Support influencer onboarding with product demos
  • Track deliverables to ensure alignment with brand strategy
  • Develop relationships with influencers to ensure smooth execution

Benefits

  • Holistic mind, body, and lifestyle programs for overall well-being
  • Opportunities for professional growth in a fast-scaling environment
  • High visibility within a transformative brand
  • Access to tools that amplify professional impact
  • Celebration of team wins and supportive work culture
Full Job Description
ZoomInfo is where careers accelerate. We move fast, think boldly, and empower you to do the best work of your life. You'll be surrounded by teammates who care deeply, challenge each other, and celebrate wins. With tools that amplify your impact and a culture that backs your ambition, you won't just contribute. You'll make things happen-fast.

About the Role

We're looking for a highly organized, ambitious, and creatively curious program coordinator to join our Brand & Customer Marketing team. This person will be the operational backbone of ZoomInfo's fast-scaling influencer program, helping us build the GTM Intelligence category and building awareness of the platform and products that fuel that category by activating the voices GTM leaders trust.

You'll have a front-row seat to a high-visibility, high-growth program that blends brand building, demand generation, and influencer innovation. You'll work closely with influencers, internal stakeholders, and cross-functional teams to ensure campaigns go live on time, reporting is accurate, and influencer relationships stay strong.

This is an ideal opportunity for someone early in their career who wants to learn the ins and outs of influencer marketing, own critical programs, and grow fast alongside a brand transforming its category.
What You'll Do:

Program & Campaign Management
  • Own the Influencer program calendar: tracking contracts, campaign timelines, and content deadlines across 30+ influencers
  • Coordinate campaign brief creation, asset delivery, and setup for all influencer activations
  • Source and evaluate potential influencers based on program goals and audience fit
  • Manage contracting, negotiation, and product/payment fulfillment for influencers
  • Support influencer onboarding and enablement, including product demos tied to new releases
  • Maintain and evolve onboarding documentation and playbooks for influencers
  • Track deliverables and ensure content aligns with brand and product strategy
  • Develop relationships and maintain a consistent feedback loop with influencers and partners to ensure smooth execution

Strategy & Insights
  • Contribute to strategy development at regular intervals using data-driven insights and market trends
  • Analyze campaign performance and influencer experience to recommend improvements and optimize future activations
  • Monitor and evolve best practices as the influencer space shifts, documenting changes and improvements internally
    Identify opportunities to refine our program model, messaging, and execution framework

Reporting & Optimization
  • Build and maintain a real-time influencer dashboard to track budget, impressions, clicks, engagement, leads, conversions, etc.
  • Support weekly and monthly reporting on all influencer programs - paid, organic, and event-driven
  • Partner with marketing analytics and demand gen to track and attribute performance to business outcomes

Cross-Team Collaboration
  • Work with brand, content, demand gen, events, and PR teams to integrate influencer work across campaigns
  • Coordinate with internal stakeholders to align influencer moments with product and campaign launches
  • Help prepare internal updates and summaries for executive visibility
What You Bring:
  • 2-3 years of experience in marketing, social media, partnerships, or program coordination (agency or B2B experience a plus)
  • Strong project management skills. You're organized, reliable, and good at keeping moving pieces on track
  • Excellent written and verbal communication skills
  • Ability to work cross-functionally and build strong relationships with internal and external stakeholders
  • Passion for influencers, creators, social media and the future of B2B marketing
    Curious mindset with a willingness to roll up your sleeves and figure things out fast
Bonus Points
  • Familiarity with influencer platforms, marketing analytics, or campaign tracking tools
  • Experience managing contracts, vendor relationships, or content operations
  • Interest in sales tech, RevOps, or the GTM landscape


Actual compensation offered will be based on factors such as the candidate's work location, qualifications, skills, experience and/or training. Your recruiter can share more information about the specific salary range for your desired work location during the hiring process. We want our employees and their families to thrive.

In addition to comprehensive benefits we offer holistic mind, body and lifestyle programs designed for overall well-being. Learn more about ZoomInfo benefits here.

Below is the US base salary for this position. Additional compensation such as Bonus, Commission, Equity and other benefits may also apply.

$84,000-$132,000 USD

About us:

ZoomInfo (NASDAQ: GTM) is the Go-To-Market Intelligence Platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Its solutions provide more than 35,000 companies worldwide with a complete view of their customers, making every seller their best seller.

ZoomInfo may use a software-based assessment as part of the recruitment process. More information about this tool, including the results of the most recent bias audit, is available here.

ZoomInfo is proud to be an equal opportunity employer, hiring based on qualifications, merit, and business needs, and does not discriminate based on protected status. We welcome all applicants and are committed to providing equal employment opportunities regardless of sex, race, age, color, national origin, sexual orientation, gender identity, marital status, disability status, religion, protected military or veteran status, medical condition, or any other characteristic protected by applicable law. We also consider qualified candidates with criminal histories in accordance with legal requirements.

For Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. ZoomInfo does not administer lie detector tests to applicants in any location.

About ZoomInfo

About ZoomInfo

A Leader in B2B Data

ZoomInfo has revolutionized how businesses access B2B data since its inception in 2000. With a rich database encompassing over 14 million companies and 120 million professionals, ZoomInfo stands as a pivotal resource for sales, marketing, recruiting, and business development professionals worldwide.

Headquarters and Global Reach

Based in Vancouver, Washington, ZoomInfo's influence spans globally, aiding countless professionals in navigating the complex business landscape with ease and precision.

Career Opportunities at ZoomInfo

A Spectrum of Roles

ZoomInfo's commitment to innovation and customer success fuels a wide range of career opportunities, from technical positions to sales and marketing roles.

Why Choose ZoomInfo

Working at ZoomInfo means being part of a team dedicated to excellence, innovation, and the democratization of B2B data.

The Job Application Process

Your Path to ZoomInfo

Navigating the job application process at ZoomInfo is streamlined for efficiency, transparency, and accessibility.

Submitting Your Application

Visit Zoominfo’s official website for information about how to apply. Visit the Ladders’ blog for tips on crafting a compelling application, from tailoring your resume to making a lasting impression in your cover letter.

Available Positions

Roles that Drive Success

Discover the high-demand positions at ZoomInfo that align with your career aspirations and expertise.

High-Paying Opportunities

A closer look at roles offering competitive salaries for ambitious job seekers.

Job Requirements and Qualifications

What ZoomInfo Looks For

Zoominfo is constantly searching for talented individuals with unique skills, experience, and qualifications. If you believe you have the right skills, visit Zoominfo’s website for more information about where to apply.

Skills That Shine

Skills in sales, marketing, and data analysis are always valuable to business. However, it’s recommended you contact Zoominfo’s human resources department for more information about which specific skills they are looking for right now.

Employee Benefits and Perks

Rewarding Your Contribution

ZoomInfo values its team, offering a comprehensive benefits package designed to support and enrich the lives of its employees.

Beyond the Basics

From health and wellness to flexible work arrangements, explore the benefits that make ZoomInfo a top employer.

Training and Development Programs

Investing in Your Growth

Commitment to employee development stands at the core of ZoomInfo's ethos, with programs designed to foster professional growth and advancement.

Paths to Advancement

Visit Zoominfo’s website for detailed insight into training opportunities that prepare employees for success and leadership roles within the company.

Employee Testimonials

Real Stories of Growth and Success

Hear directly from ZoomInfo employees about their experiences, growth, and the opportunities they've seized during their tenure by visiting their profile on Glassdoor.

A Culture of Excellence

Most accounts describe ZoomInfo's dynamic work environment as a collaborative culture that’s committed to employee satisfaction.
Learn more about ZoomInfo
Size
2,742 employees
Market Cap
$11.5 billion
Industry
Net Income
-$9.1 million
Founded
2000
Revenue
$476.2 million
NASDAQ

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