Industry Account Executive

Avnan

$100K — $120K *
Transportation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience selling technically engineered or specified products in industrial or infrastructure markets
  • Ability to build relationships with specifying engineers and key buyers
  • Proven track record of securing design wins and spec-in positions
  • Technical fluency to engage in discussions about power-protection and critical infrastructure
  • Comfortable using AI-driven account intelligence tools for sales enhancement

Responsibilities

  • Own go-to-market strategies for assigned verticals such as SCADA or industrial automation
  • Secure specifications for Falcon products in projects and standards
  • Develop and close named accounts in the targeted industry
  • Collaborate with teams to create tailored vertical solution kits
  • Act as the voice of the customer to inform product development
  • Maintain oversight of design-win metrics to drive revenue growth

Benefits

  • Opportunities for professional growth and development
  • Access to advanced AI tools to support your sales efforts
  • Strong emphasis on building long-term relationships rather than transactional selling
  • Focus on meaningful product specifications that contribute to durable revenue
  • Involvement in cross-functional collaboration with engineering and marketing teams
Full Job Description
WHY THIS ROLE, WHY NOW

Falcon wins by being designed in - specified into a water treatment plant's SCADA standard, a DOT's traffic-cabinet spec, or an OEM's UL 508A control panel - not by transactional price competition. That is deep, relationship-led, long-cycle selling to specifying engineers, integrators, and infrastructure owners.

We're hiring several Account Executives to drive genuine penetration in Falcon's priority industries: named-account development, design wins, and the vertical solution kits that turn one win into a repeatable motion. You don't need to already have deep experience in all three of our verticals - we're looking for sellers who've built a track record selling technically specified, engineered products into industrial, infrastructure, or critical-facilities markets, and who can bring (or quickly build) the domain credibility a given vertical demands. Falcon brings a differentiated product and an AI workforce that makes you dangerous at scale.

WHAT YOU'LL OWN
  • Your vertical's go-to-market. Own the account universe, the specifying engineers, and the design-win pipeline for your assigned industry - water/wastewater SCADA, industrial automation, or transportation/traffic/ITS/rail.
  • Spec-in positions. Get Falcon designed into projects, plant standards, cabinet specs, and control-panel BOMs - the positions that generate durable, defensible revenue.
  • Named-account development & close. Develop and win named accounts in the vertical through long-cycle, technically credible selling.
  • Vertical solution kits. Partner with engineering and marketing to define packaged solutions for your vertical (e.g., water SCADA cabinet, transit-cabinet kit) that make Falcon the easy default.
  • Voice of the customer. Feed vertical requirements, competitive intelligence, and lost-deal insight back to product and engineering.
  • The vertical scoreboard. Own spec-in positions and qualified design-win pipeline in your vertical, the metrics that predict revenue in a designed-in market.


FIRST 6 & 12 MONTHS
  • By day 90: A complete AI-built account and specifier map for your vertical, an active signal feed of live projects, and first spec-in conversations underway.
  • By month 6: A qualified design-win pipeline in the vertical, first spec-in positions secured, and a defined solution kit in development.
  • By month 12: Multiple design wins converting to revenue, Falcon established as a specified option in your industry, and a repeatable vertical playbook others can follow.


WHAT YOU BRING - MUST-HAVE
  • 5+ years selling technically engineered, specified, or considered-purchase products into industrial, infrastructure, utility, municipal, or critical-facilities markets - for example water/wastewater, industrial automation and controls, transportation/traffic/ITS/rail, power and energy, building infrastructure, or a related specified-equipment category.
  • Relationships with, or a demonstrated ability to build relationships with, specifying engineers, integrators, EPCs, OEMs, or municipal/DOT buyers.
  • A track record of design wins, spec-in selling, or long-cycle industrial/infrastructure sales - you can point to specific projects you got specified into.
  • Enough technical fluency to hold a credible power-protection / critical-infrastructure conversation with an engineer, or the demonstrated ability to pick up technical products quickly.
  • Comfort operating with AI account-intelligence and signal tooling as a daily force multiplier.


PREFERRED
  • 7+ years and existing, activatable relationships within one of Falcon's three priority verticals: water/wastewater SCADA, industrial automation/UL 508A controls, or transportation/traffic/ITS/rail.
  • Familiarity with the vertical's control ecosystem - SCADA/RTU, PLC/HMI, or ITS controllers.
  • Understanding of how UPS and backup power fit critical-infrastructure design.
  • Experience selling into more than one industrial or infrastructure vertical, or transitioning between them.


HOW YOU'LL BE MEASURED

Falcon measures this role on spec-in positions and qualified design-win pipeline in your vertical - the leading indicators of durable revenue in a designed-in market - not on raw MQL or meeting counts. You will run a weekly operating rhythm against a small, clear scorecard.

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