Snowflake Computing

Head of Product Marketing & Enablement, Strategy, Planning & Business Operations

Snowflake Computing$175K — $210K *
Enterprise Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years experience in product marketing, enablement, GTM strategy, or business operations (preferably in cloud data platforms).
  • Proven track record of leading strategy and planning at scale with senior stakeholder engagement.
  • Expertise in developing enablement or product marketing programs that enhance field performance.
  • Strong skills in structured problem framing for ambiguous, cross-functional issues.
  • Understanding of go-to-market metrics including pipeline, launch performance, and field adoption.
  • Proficient in analytics and business planning tools and hold a Bachelor's degree or equivalent.

Responsibilities

  • Own the strategy and annual planning cycle for Product Marketing and Enablement.
  • Define operational metrics for new capabilities at launch.
  • Establish the operating cadence for goal setting, reviews, and resource allocation.
  • Create frameworks linking marketing enablement activities to business impact.
  • Collaborate with Product, Sales, and Revenue Operations to resolve cross-functional issues.
  • Implement an AI-native operating model using AI-assisted workflows.

Benefits

  • Opportunity to redefine data and AI enterprise applications.
  • Influence key strategic functions within a high-growth team.
  • Collaboration with experienced leaders who value strategic clarity and quick decision-making.
  • Focus on decision impact and measurable outcomes rather than just outputs.
Full Job Description
We are hiring a Head of Product Marketing & Enablement, Strategy, Planning & Business Operations. This role sets the operating rhythm behind how Snowflake positions its AI Data Cloud to the market and equips the field to sell it, turning fragmented plans into a coherent strategy that connects product marketing priorities to enablement outcomes and measurable business results. AS A HEAD OF PRODUCT MARKETING & ENABLEMENT, STRATEGY, PLANNING & BUSINESS OPERATIONS AT SNOWFLAKE, YOU WILL: • Own the strategy and annual planning cycle for Product Marketing and Enablement, translating Snowflake AI Data Cloud priorities into a clear set of goals, investments, and success metrics for the team. • Define operational metrics for how new capabilities perform at Launch, ensuring marketing and enablement move in lockstep. • Build the operating cadence for the function: goal setting, business reviews, resource allocation, and decision forums that keep leaders aligned on what matters most. • Establish the framework that connects product marketing and enablement activity to pipeline influence, launch performance, and field adoption. • Partner with Product, Sales, and Revenue Operations leaders to resolve cross-functional trade-offs and drive decisions that improve go-to-market execution. • Bring an AI-native operating model to the function, using AI-assisted workflows to accelerate planning, reporting, and insight generation. OUR IDEAL HEAD OF PRODUCT MARKETING & ENABLEMENT, STRATEGY, PLANNING & BUSINESS OPERATIONS WILL HAVE: • 10+ years of experience across product marketing, enablement, GTM strategy, or business operations, ideally in enterprise software or cloud data platforms. • A track record of owning strategy and planning at scale, influencing senior stakeholders and driving decisions across product and go-to-market organizations. • Deep experience shaping enablement or product marketing programs that measurably improved field performance. • Strong structured problem framing: the ability to take ambiguous, cross-functional problems and turn them into clear plans and measurable outcomes. • Fluency in the metrics and operating mechanics of a go-to-market organization, including pipeline, launch performance, and field adoption. • Proficiency with analytics and business planning tools as supporting capabilities, not the definition of the role, along with a Bachelor's degree or equivalent experience. BONUS POINTS FOR THE FOLLOWING: • Experience marketing or enabling AI, machine learning, or data platform products. • Hands-on use of GenAI and Cortex AI style workflows to automate planning, reporting, or content generation. • Experience operating in a high-growth, fast-scaling GTM organization. • Background bridging product marketing and revenue or sales operations. WHY JOIN OUR TEAM AT SNOWFLAKE? Snowflake is redefining how the world's enterprises put data and AI to work, and the go-to-market strategy behind that mission is one of the most consequential and visible functions in the company. In this role you sit at the intersection of product marketing, enablement, and business operations, with the mandate to shape strategy and the influence to see it executed. You will work alongside leaders who value clear thinking, move quickly, and reward the people who bring order and momentum to complex, high-stakes decisions. Success in this role is measured not by outputs delivered, but by decisions influenced and outcomes improved. How do you want to make your impact?

About Snowflake Computing

Snowflake is a cloud-based data-warehousing company that was founded in 2012. The company provides a data platform that allows customers to store and analyze data using cloud-based infrastructure. Snowflake's platform is designed to be highly scalable and flexible, allowing customers to easily add or remove computing resources as needed. The company's customers include a wide range of businesses, from startups to Fortune 500 companies. Snowflake has received significant funding from investors and has been recognized as one of the fastest-growing companies in the United States.
Learn more about Snowflake Computing
Size
2,037 employees
Market Cap
$44.9 billion
Industry
Net Income
-$539.1 million
Founded
2012
Revenue
$592 million
NASDAQ

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