OpenAI

Head of Marketing Technology (MarTech)

OpenAI$175K — $210K *
Information Technology
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years of experience in marketing operations, technology, or revenue systems.
  • Deep understanding of CRM, marketing automation, and account-based marketing.
  • Expertise in APIs, data models, and AI workflows.
  • Proven ability to innovate processes or infrastructure that significantly improve efficiency.
  • Experience with privacy, security, and data quality management.

Responsibilities

  • Define the vision and strategy for Marketing Operations & Technology.
  • Build and lead a cross-functional team focused on marketing systems and data.
  • Manage the marketing technology roadmap, including integrations and legacy systems.
  • Establish essential infrastructure for customer data and campaign management.
  • Connect product usage and customer engagement with marketing and sales efforts.
  • Develop AI-enabled workflows that enhance campaign execution and optimization.
  • Partner with various teams to create scalable and secure marketing systems.
  • Help teams improve their decision-making and performance measurement processes.

Benefits

  • Hybrid work model with 3 days in the office.
  • Relocation assistance for new employees.
  • Opportunities for professional growth and team building.
Full Job Description
About the Role
We are hiring a Head of Marketing Operations & Technology to build the most AI-enabled marketing operations organization in the world. You will own the systems, infrastructure, data, and workflows that help Marketing operate with greater intelligence, speed, and impact. You will set the function's strategy, decide what to build or buy, and develop new capabilities where existing solutions fall short.

This role sits at the intersection of marketing, technology, data, and AI. You will partner closely with Engineering, Product, Sales, Growth, and Revenue Operations while building a team of technical operators and builders who can turn ambitious ideas into dependable systems.

We welcome varied backgrounds-from marketing operations leaders who have expanded the function's traditional boundaries to founders and builders of AI-native products, growth infrastructure, or internal platforms. What matters most is a deep understanding of marketing, strong technical instincts, and the ambition to imagine a fundamentally better way of working.

In this role, you will:
  • Define the vision, strategy, and operating model for Marketing Operations & Technology, including how AI should reshape the function.
  • Build and lead a team spanning marketing operations, systems, automation, data, and technical execution.
  • Own the marketing technology roadmap, deciding what to build, buy, integrate, consolidate, or retire.
  • Establish core infrastructure across customer and account data, identity, segmentation, campaign orchestration, lifecycle management, scoring, attribution, experimentation, measurement, and sales handoffs.
  • Connect product usage, customer engagement, and enterprise buying signals so Marketing and Sales can identify and respond to demand.
  • Build AI-enabled workflows and agents that connect research, strategy, creative development, campaign execution, optimization, and learning.
  • Partner with Engineering, Data, Product, Security, Privacy, and IT to create trustworthy, adaptable systems appropriate for OpenAI's scale.
  • Improve how teams prioritize work, run campaigns, evaluate performance, and make decisions-measuring success through customer experience, pipeline, speed, experimentation, data quality, and organizational capacity.

You might thrive in this role if you:
  • Have 12+ years of experience in marketing operations, marketing technology, growth infrastructure, revenue systems, or an adjacent technical function, including experience building or leading at meaningful scale.
  • Understand CRM, marketing automation, campaign operations, customer data, lifecycle journeys, lead management, account-based marketing, attribution, reporting, and funnel performance.
  • Can engage deeply on APIs, data models, integrations, automation, AI workflows, agents, experimentation, and system architecture.
  • Have strong judgment about when to buy, build, or combine solutions-and have created a product, platform, workflow, company, or operating model that materially changed how people work.
  • Use AI extensively and have firsthand experience building or experimenting with AI-powered tools, workflows, agents, or applications.
  • Can connect product-led adoption signals with B2B marketing and sales motions to drive team and enterprise growth.
  • Can attract and lead technical talent while partnering effectively with engineers and specialists across the company.
  • Bring strong judgment about privacy, security, customer trust, data quality, and human oversight.
  • Are comfortable setting direction amid rapid change and combine a founder's ambition with the discipline to make complex systems work in practice.

Workplace & Location
This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees. Occasional travel will be required.

About OpenAI

OpenAI is an artificial intelligence research laboratory consisting of the for-profit corporation OpenAI LP and its parent company, the non-profit OpenAI Inc. The company was founded in 2015 by a group of technology leaders, including Elon Musk, Sam Altman, Greg Brockman, Ilya Sutskever, and John Schulman. OpenAI's mission is to develop and promote friendly AI for the betterment of humanity. The company has developed a number of cutting-edge AI technologies, including GPT-3, a language processing system that can generate human-like text. OpenAI has received funding from a number of high-profile investors, including LinkedIn co-founder Reid Hoffman and venture capitalist Peter Thiel.
Learn more about OpenAI
Size
100 employees
Industry
Founded
2015

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