Head of Marketing & Content - Manufacturing

Teklysium Inc

$110K — $130K *
Manufacturing & Automotive
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Strong writing, content creation, photography, and video editing skills
  • Deep understanding of LinkedIn and B2B marketing
  • Experience working directly with sales and lead-generation teams
  • Strong knowledge of digital marketing, SEO, websites, and email campaigns
  • Analytical skills to connect marketing efforts to leads, pipeline, and revenue
  • Comfortable working independently in a hands-on manufacturing environment
  • Experience in AI marketing/content is a major plus
  • Background in manufacturing, industrial, engineering, construction, aerospace, or technical B2B

Responsibilities

  • Create and manage high-volume photo, video, written, and social content
  • Own LinkedIn strategy, company pages, and executive thought leadership
  • Manage newsletters, email campaigns, website content, and SEO
  • Collaborate with Sales to generate leads and support outbound campaigns
  • Manage SDR/lead-generation agencies and track performance
  • Maintain CRM, marketing data, and campaign reporting
  • Utilize AI tools to improve content creation and marketing efficiency
  • Build a scalable marketing strategy for multiple manufacturing locations

Benefits

  • Hands-on, in-person role fosters direct engagement and impact
  • Opportunity to shape and develop a comprehensive marketing strategy
  • Engage in a dynamic environment within the manufacturing sector
  • Access to innovative AI tools for improving marketing efficiency
  • Collaborative culture with close ties to Sales for lead generation
Full Job Description
Job Description

Job Summary:
Lead and build the marketing engine for a manufacturing company. This is a hands-on, in-person role focused on content creation, LinkedIn, digital marketing, lead generation, and supporting sales growth.

Key Responsibilities:
  • Create and manage high-volume photo, video, written, and social content
  • Own LinkedIn strategy, company pages, and executive thought leadership
  • Manage newsletters, email campaigns, website content, and SEO
  • Work with Sales to generate leads and support outbound campaigns
  • Manage SDR/lead-generation agencies and track performance
  • Maintain CRM, marketing data, and campaign reporting
  • Use AI tools to improve content creation and marketing efficiency
  • Build a scalable marketing strategy that can eventually support multiple manufacturing locations

Ideal Candidate:
  • Strong writing, content creation, photography, and video editing skills
  • Deep understanding of LinkedIn and B2B marketing
  • Experience working directly with sales and lead-generation teams
  • Strong knowledge of digital marketing, SEO, websites, and email campaigns
  • Analytical and able to connect marketing efforts to leads, pipeline, and revenue
  • Comfortable working independently in a hands-on manufacturing environment
  • AI marketing/content experience is a major plus
  • Manufacturing, industrial, engineering, construction, aerospace, or technical B2B experience preferred


Qualifications

Additional Information

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