Head of GTM

TheSoul Group

$150K — $200K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Strong network among Bay Area founders and CEOs essential for deal sourcing.
  • Proven track record of building revenue from scratch, directly accountable for results.
  • Experience in closing enterprise transformation deals with C-suite executives.
  • Familiarity with building market-driven sales pipelines from personal relationships.
  • Leadership experience at a high level in strategy consulting or SaaS firms, particularly in transformation roles.
  • Comfortable as a solo contributor while also having the capability to scale a team later.
  • Strong instincts for building commercial frameworks from the ground up.

Responsibilities

  • Source and close deals leveraging your personal network within the Bay Area and beyond.
  • Recruit, onboard, and develop a team of Deployment Leads for both Europe and the US.
  • Manage CEO-level relationships across the expanding client base.
  • Create a go-to-market strategy focused on networking and referrals, devoid of traditional marketing.
  • Develop a repeatable sales playbook to institutionalize the go-to-market strategy.
  • Collaborate closely with the founders on pricing strategy and market positioning.

Benefits

  • Highly competitive compensation package for the San Francisco market, reflective of seniority and roles.
  • Position allows for significant authority over the commercial function and strategy design.
  • Opportunity to build and lead a global commercial organization if Year 1 objectives are achieved.
Full Job Description
Valis is now scaling commercial operations across the US and European mid-market, and we are looking for a Head of GTM to own that commercial motion from end to end. You will close the first wave of deals personally through your own network, then build and scale the operator force behind you. This is a founder-adjacent role: you design the revenue function from zero, and you own the number.

Responsibilities
  • Source, qualify, and close enterprise deals through your personal network in the Bay Area and beyond.
  • Build and manage the operator force: recruit, onboard, and develop Deployment Leads across target markets in Europe and the US.
  • Own the CEO-level commercial relationship across the growing client portfolio.
  • Define and execute the go-to-market playbook: fully network-driven, reference-compounding, no-marketing model.
  • Codify the go-to-market motion into a repeatable playbook so it stops depending on any single person's head.
  • Partner directly with the founding team on commercial strategy, pricing, and market positioning.

Requirements
    • Based in San Francisco or Palo Alto. Your Bay Area founder and CEO network is your primary asset in this role.
    • A personal track record of building revenue from zero - not as part of a team, as the person accountable for the number.
    • Comfortable closing enterprise transformation deals with a multi-month cycle and a C-suite buyer (CEO, CFO, COO).
    • Have done network-driven, reference-based sales before - you know how to build a pipeline from warm relationships, not from marketing or inbound.
    • Operated at Associate Partner or Partner level at a top-tier strategy firm, or equivalent VP-level leadership at a transformation-heavy SaaS or professional services company.
    • Comfortable operating as an individual contributor in Year 1 before scaling a team - you close deals yourself first.
    • A genuine builder's instinct: you design the commercial architecture, not just execute against a playbook someone else wrote.
    • Hands-on familiarity with AI / enterprise technology is a strong advantage (in particular technical literacy to direct an AI / data build)

Benefits
    • Compensation: A highly competitive base for the SF market, calibrated to seniority - plus a substantial performance bonus tied directly to commercial outcomes.
    • Authority: You own the commercial function. You design the go-to-market, you hire the team, you set the strategy. This is not a VP of Sales inside a corporate structure - it's a co-architect of a new business.
    • Trajectory: If Year 1 lands, you build and lead the global commercial organisation. Regional GMs report to you. The company scales around your results.

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