Growth Lead

Mecka AI

$120K — $150K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years in supply-side growth leadership at a two-sided marketplace, gig platform, or data collection business.
  • Experience in building a multi-channel acquisition engine from scratch.
  • Track record of managing growth budgets and defending cost metrics to leadership.
  • Proven team leadership skills, including building and guiding in-market teams.
  • Located in New York or willing to relocate; open to regular global travel.

Responsibilities

  • Own supply acquisition across multiple channels, focusing on quality, speed, and volume.
  • Manage active supply pipelines, identifying and resolving stalls effectively.
  • Oversee conversion processes, ensuring new contributors reach approval efficiently.
  • Forecast supply demands and adjust team and channel allocation accordingly.
  • Test and scale various acquisition channels like referrals, community, and paid advertising.
  • Analyze the cost and conversion metrics of channels to make data-driven decisions.
  • Develop and maintain influencer relationships and repeat engagement programs.

Benefits

  • Opportunity to build the growth engine from the ground up with significant resources.
  • Access to a global market presence across multiple regions from day one.
  • Direct communication with the founding team and executive leadership.
Full Job Description
We\'re hiring a Growth Lead to own how supply finds Mecka.

Our supply is a global network of contributors capturing real-world data. That network needs to grow by an order of magnitude, and today acquisition runs market by market. You will build one engine: shared channels, playbooks, and measurement that every hub runs, and lead the team that runs it.

WHAT YOU\'LL WORK ON
SUPPLY FUNNELS AND THROUGHPUT
Own the Funnels: Run supply acquisition end-to-end across multiple channels for individual contributors to specialized talent and organizations, and own the result on quality, speed, and volume.
Pipeline Health: Manage several active pipelines at once, spot where they stall, and move budget, people, or channels to unblock them.
Activation: Own conversion at every step of the funnel and the time it takes a new contributor to reach their first approved capture.
Capacity Planning: Forecast supply demand by program and market, size the team and channels against it, and rebalance before a program runs short.

CHANNEL SCALING
Channel Portfolio: Test, measure, and scale the channels that bring supply in: referral, community, field, organic, partnerships, and paid, by market.
Yield Discipline: Know the cost and conversion of every channel and double down or cut based on the numbers, not the story.
Online Presence: Build and run brand presence where contributors already are: online channels, local communities, forums, and whatever comes next.
Referral and Partners: Design referral and affiliate mechanics with fraud controls built in, and build a repeatable partner motion with organizations that already reach our supply.

CONTRIBUTOR RELATIONSHIPS
Repeat Engagement: Build the relationships and programs that turn one-time contributors into a reliable, returning bench.
Brand and Marketing Strategy: Set how Mecka shows up to contributors, from positioning and messaging to the channels and creative that carry it, so supply growth compounds rather than restarts each program.

WHO YOU ARE
Required Background:
Supply-Side Growth Leadership: 6+ years in growth, with a track record owning supply-side acquisition at a two-sided marketplace, gig platform, or data collection business.
Multi-Channel Builder: Built a multi-channel acquisition engine from scratch, spanning referral, community, field, organic, and paid, and scaled it across more than one market.
Cost of Acquisition Ownership: Owned a growth budget and defended cost of acquisition and activation metrics to a leadership team.
Team Leadership: Hired and led a growth team, including through a matrix with in-market teams you didn\'t directly manage.
New York Based: Based in New York or willing to relocate. Willing to travel regularly to our global markets.

Strong Signals:
Global or APAC Experience: Scaled supply growth across global markets
Data Collection Environment: Experience growing a contributor, annotator, or workforce base at a data collection or AI training data company.
Playbook Discipline: Made a growth playbook portable across countries and teams.
Analytical Reflex: Data-driven by reflex. Thinks in unit economics per channel per market.
Builder Mindset: A builder, not a caretaker.
Communication Style: Direct, low-ego, high-clarity communicator.
Robotics Excitement: Excited about bringing robotics into the real world at scale.

WHY MECKA AI?
Own the Function: Build Mecka\'s growth engine from the ground up, with a budget and a team to hire behind you.
Global Scale: Markets across APAC, South America, and North America from day one, with country teams already in place to run what you design.
Executive Exposure: Direct line to the founding team and the Head of Operations.

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