Group Brand Manager - PSSValley City, OHThe Job:The Group Brand Manager is responsible for leading the PSS Brand Strategy (Post Sales Service) for Outdoor, while supporting the execution of the strategy by working closely with the Brand, Product, Category, and Commercial teams. This person will manage day-to-day project activities as well as drive the strategic choices that will enable the Stanley Black & Decker brand portfolio to achieve its short and long term goals. The PSS Group Brand Manager will further be responsible for owning a project portfolio and managing deliverables of the PSS Brand Team.
We are seeking an enthusiastic, detail-oriented person, who will be proactive and look to identify opportunities to streamline processes and work cross-functionally with the business and North America Marketing teams to drive strategic and creative marketing solutions.
You'll get to:
- Strong Voice in Advocating for PSS Initiatives (Post Sales Service)
- Develop and execute comprehensive brand and marketing strategies to drive growth in parts, attachments and accessories sales within all brands and channels.
- Work with cross-functional teams to plan, develop and distribute content, including digital assets, videos and photography, to improve the end user experience across all channels.
- Create and implement a wide-ranging plan for the post purchase consumer journey, including maintenance and service, to ensure a positive experience with SBD's brands.
- Oversee the design, content, review and proofing process of artwork files for all part, attachment and accessory packaging projects.
- Interact with external vendors including partner agencies and printers, as well as internal customers such as Sales, Product Management, Purchasing and Brand Marketing.
- Provide marketing support to Sales for retail line reviews including Lowe's, The Home Depot, Tractor Supply Company, as well as Hardware customers.
- Possess excellent oral and written communications skills.
The Person:You love to learn and grow and be acknowledged for your valuable contributions. You're not intimidated by innovation. Wouldn't it be great if you could do your job and do a world of good? In fact, you embrace it. You also have:
- 5+ years in a marketing or brand role.
- Previous people management experience.
- Hungry for data/analytics to dive deep into our end-user needs and problem solve.
- Strong communicator with excellent interpersonal skills that can manage internal/external partners with varying degrees of knowledge of digital marketing
- Strong business acumen, including financial/budget management skills.
- Exceptional project management, organizational, and communication skills.
- Experience with developing marketing campaigns, product packaging, developing content & messaging strategies, leverage insights to drive decisions, optimizing and reporting out on performance.
The Details:You'll receive a competitive salary and a great benefits plan, including:
- Medical, dental, life, vision, disability, 401(k), Employee Stock Purchase Plan, paid time off, and tuition reimbursement in addition to programs & benefits in support of your well-being.
- Discounts on Stanley Black & Decker tools and other partner programs.
And More:We want our company to be a place you'll want to be - and stay. Being part of our team means you'll get to:
- Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.
- Learn: Have access to a wealth of learning resources, including our digital learning portal.
- Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for a wide range of perspectives and experiences.
- Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back, and sustainable business practices.
What's more, you'll get that pride that comes from empowering makers, doers, protectors, and everyday heroes all over the world. We're more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We're visionaries and innovators. As successful as we've been in the past, we have so much further to go. That's where you come in. Join us!
The Salary range for this position is $95,600.00 - $153,900.00
- This is the lowest to highest annual full-time salary range we would pay for this role at the time of this posting. The salary offered within the range may vary depending on multiple factors including job level, geographic location, job-related knowledge, skills, qualifications, experience and in compliance with local wage requirements. Please note that salary is only one component of total rewards at Stanley Black & Decker.
- The salary range listed in this job posting reflects the range for the primary location specified. The salary range may vary for other locations.
- The successful candidate may be eligible for annual merit increases.
- Medical, dental, life, vision, disability,401(k), Employee Stock Purchase Plan, paid time off, and tuition reimbursement in addition to programs & benefits in support of your well-being.
- Discounts on Stanley Black & Decker tool sand other partner programs.
