Go-to-Market Engineer - Waterloo, Canada

Speechify

$80K — $120K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years in GTM engineering or a technical RevOps role
  • Proven experience building outbound systems from scratch
  • Hands-on knowledge of GTM tools like Clay, Apollo, and Salesforce
  • Strong analytical skills with a focus on pipeline metrics
  • Ability to streamline processes and work independently

Responsibilities

  • Build and maintain SIMBA's outbound infrastructure, including lead sourcing and scoring
  • Own and optimize the entire GTM tech stack from CRM to enrichment tools
  • Deploy AI agents for automated prospecting and personalized outreach
  • Track top-of-funnel metrics and optimize for performance
  • Build integrations and automations to synchronize data across systems
  • Rapidly evaluate and adopt new tools and technologies for growth

Benefits

  • High ownership and direct input on GTM strategy
  • Opportunity to work in a fast-moving environment
  • Impactful role that directly affects sales efficiency
  • Collaboration with a customer-centric team
  • Ability to build advanced systems in an innovative space
Full Job Description
About SIMBA Voice Agents by Speechify

SIMBA lets companies deploy natural, human-sounding AI voice agents in 71+ languages with sub-second latency. We're growing fast and need the systems to match - which means building the outbound engine, sales infrastructure, and automation stack that fills pipeline and keeps it moving.

About the Role

We're hiring our first GTM Engineer for SIMBA. You'll build and own the technical systems that power our outbound motion - from lead enrichment and sequencing to CRM architecture and AI-powered personalization at scale.

This is purely an infrastructure and systems role. You'll be the person behind the scenes making sure the right prospects get the right message at the right time, and that the Sales team has the tooling and data to close. If you've built outbound systems from scratch, live inside Clay and Apollo, and measure your work in pipeline influenced - read on.

What You'll Do
  • Build and maintain SIMBA's outbound infrastructure - lead sourcing, enrichment pipelines, scoring models, and sequencing workflows that run at scale
  • Own the GTM tech stack end-to-end: CRM (HubSpot/Salesforce), enrichment (Clay, Apollo, Clearbit), sequencing (Outreach, Instantly), and the glue between them
  • Deploy AI agents for automated prospect research, personalized outreach generation, and follow-up workflows - reducing manual work for the Sales team
  • Instrument the full top-of-funnel: track what's working, cut what isn't, and continuously optimize for meetings booked and pipeline created
  • Build integrations and automations via APIs, webhooks, and tools like Zapier/Make to keep data clean and systems in sync
  • Evaluate and adopt new AI and GTM tooling rapidly - be the team's resident expert on what's emerging and what's worth building on


What We're Looking For
  • Solid experience in GTM engineering, growth engineering, or RevOps role with a heavy technical lean
  • You've personally built outbound systems from scratch - enrichment pipelines, multi-step sequences, lead scoring - not just managed existing ones
  • Deep hands-on experience with the modern GTM stack: Clay, Apollo, HubSpot or Salesforce, Outreach or Instantly, Zapier/Make, Webhooks, REST APIs
  • You think in funnels and measure everything - pipeline influenced, reply rates, meeting conversion, and cost per opportunity are metrics you track obsessively
  • You ship fast, keep things simple, and don't wait for permission

Nice to Have
  • Experience building GTM systems for an AI, voice, or developer-tools product
  • Familiarity with contact center, CX, or telephony buyer personas
  • Background at a B2C company that also runs a B2B or API sales motion

Why Speechify SIMBA

Build a product that genuinely impresses prospects - sub-second latency and 71+ languages speaks for itself. You'll have high ownership with direct input on GTM strategy, work alongside a team that stays embedded with customers, and operate in a fast-moving environment where your systems have outsized impact.

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