Global GTM & 4P Category Manager - AI Infrastructure
Description -Job Summary GTM Category Manager for ACS AI Infrastructure is a senior individual contributor role responsible for defining and executing the global go-to-market (GTM) strategy for HP's Advanced Compute Solutions (ACS) AI infrastructure portfolio. This role owns end-to-end 4P strategy (Product, Price, Place, Promotion) across AI-focused platforms including
ZGX Nano, ZGX Fury, Boost, and related AI infrastructure offerings.
Operating at a global, strategic level, this role partners closely with GBU, Sales, Marketing, Alliances, and Market teams to translate platform capabilities into differentiated customer value, scalable GTM programs, and measurable business impact across priority customer segments (Enterprise, FED/SLED, SMB, Channel, and Strategic Alliances).
Responsibilities:Global GTM & 4P Strategy Ownership- Own and drive the global 4P strategy for ACS AI infrastructure platforms, from annual planning through execution and performance tracking.
- Define clear value propositions, positioning, and segmentation for AI infrastructure solutions aligned to customer workloads and industry use cases.
- Drive execution of the AI GTM plan with regions and countries, ensuring timely rollout and consistency.
AI Infrastructure Portfolio Leadership- Act as the WW GTM expert for ACS AI infrastructure solutions (e.g., ZGX Nano, ZGX Fury, Boost), ensuring tight alignment between product capabilities and market needs.
- Translate complex AI infrastructure architectures into compelling, sales-ready GTM narratives and offers.
- Partner with GBU and engineering teams to influence roadmap priorities based on market and customer feedback.
Execution with Markets & Sales- Drive execution with regional and country teams to ensure strong adoption of GTM plans, offers, and sales motions.
- Support priority deals, lighthouse customers, and strategic pursuits requiring AI infrastructure expertise.
- Enable sales teams with clear guidance, playbooks, and tools to accelerate AI-led pipeline generation and conversion.
Alliance & Ecosystem GTM Alignment- Collaborate closely with alliance teams (e.g., NVIDIA, AMD, Intel, ISVs) to deliver joint GTM programs, aligned launches, and co-selling motions tied to AI infrastructure platforms.
- Ensure alliance-led value is fully integrated into ACS GTM plans and market execution.
Performance Management & Insights- Define and track KPIs to measure GTM effectiveness, pipeline impact, and revenue outcomes.
- Provide regular executive-level updates on performance, risks, and opportunities.
- Continuously optimize GTM strategy based on data, market feedback, and competitive dynamics.
Education & Experience Recommended- 10+ years of experience in GTM strategy, category management, product marketing, or sales strategy within B2B technology.
- Strong background in AI infrastructure, advanced compute, data center, or high-performance workstation solutions.
- Proven experience owning global GTM and 4P strategies for complex, technical portfolios.
- Demonstrated ability to operate at a highest individual level, influencing across functions without direct authority.
- Strong executive communication skills; able to distill complexity into clear, actionable strategy.
- Experience working effectively in a global, matrixed organization.
- Datacenter experience is a plus
Success Measures- Strong adoption and execution of AI infrastructure GTM plans across regions
- Measurable pipeline and revenue impact tied to GTM initiatives
- Clear differentiation and positioning of ACS AI infrastructure platforms
- High confidence and enablement of sales and market teams
Knowledge & Skills• Go-to-Market Strategy
• AI Infrastructure & Advanced Compute
• Platform & Solutions Strategy
• Product & Portfolio Management
• 4P Strategy (Product, Price, Place, Promotion)
• Business-to-Business (B2B)
• Data Center & AI Workloads
• High-Performance Computing (HPC)
• Solution Positioning & Messaging
• Value Proposition Development
• Competitive & Market Analysis
• Pricing & Value Optimization
• Strategic Alliances & Ecosystems
• Sales Strategy & Execution
• Sales Enablement
• New Product Introduction (NPI)
• Product Marketing
• Business Strategy
• Market Segmentation
• Key Performance Indicators (KPIs)
• Analytics & Data Analysis
• Cross-Functional Leadership
• Thought Leadership
The pay range for this role is
$130,700 to
$205,200 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.
Benefits:HP offers a comprehensive benefits package for this position, including:
- Health insurance
- Dental insurance
- Vision insurance
- Long term/short term disability insurance
- Employee assistance program
- Flexible spending account
- Life insurance
- Generous time off policies, including;
- 4-12 weeks fully paid parental leave based on tenure
- 11 paid holidays
- Additional flexible paid vacation and sick leave (US benefits overview)
The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.
Posting Expiration Date: 7/10/26
Job -Marketing
Schedule -Full time
Shift -No shift premium (United States of America)
Travel -Relocation -
