TikTok

Global Business Growth Strategy (Multiple Positions)

TikTok$186K — $288K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Master's degree in Business Administration or related field and 3 years of relevant experience; OR Bachelor's degree with 5 years of progressive experience.
  • 3 years of conducting market research and audience testing for products.
  • 3 years of processing and analyzing large data sets for decision making.
  • 3 years of designing and executing Go-To-Market strategies, including A/B testing.
  • Experience in identifying metrics for marketing campaigns and optimizing them for growth.

Responsibilities

  • Conduct in-depth market analysis for global business growth.
  • Develop advertising buying strategies based on market trends.
  • Coordinate cross-functional teams on data-driven initiatives.
  • Collaborate with media partners on targeted advertising projects.
  • Monitor campaign effectiveness through attribution models and revenue calculations.
  • Research global media advertising platforms.
  • Mentor junior-level team members.

Benefits

  • Day one access to medical, dental, and vision insurance.
  • 401(k) savings plan with company match.
  • Paid parental leave and short/long-term disability coverage.
  • Life insurance and wellbeing benefits.
  • 10 paid holidays, 10 sick days, and 17 personal days per year.
Full Job Description
Responsibilities Our team plays a crucial role in ensuring the company's success. We seek people who are willing to learn and put in the effort to solve problems. Our challenges are not your regular day-to-day problems - you'll be part of a team that's developing new solutions to new challenges. It's working fast, at scale, and we're making a difference. We are looking for talents to join us on this exciting journey! Responsibilities Conduct in-depth market analysis and strategic assessments to develop recommendations that address global business growth challenges. Analyze market trends to devise advertising buying strategies, engage in channel comparison, material localization, and clear target audience positioning. Coordinate with cross-functional teams to drive data-driven initiatives that enhance user retention, setting both long- and short-term project goals with defined implementation timelines. Collaborate with external media partners for targeted advertising and growth projects. Monitor attribution models and revenue calculations for products to assess advertising campaign effectiveness. Research and stay updated about global media advertising platforms. Mentor junior-level team members. Qualifications Qualifications Must have a Master's degree or foreign equivalent degree in Business Administration, Management, Marketing, Media, Analytics (any), Mathematics, Finance, or a related field, and 3 years of related work experience; OR a Bachelor's degree or foreign equivalent degree in Business Administration, Management, Marketing, Media, Analytics (any), Mathematics, Finance, or a related field, and 5 years of post-bachelor's, progressive related work experience. Of the required experience, must have 3 years of experience in each of the following: Conducting market research and audience testing for company's products and product features; Processing and analyzing large quantities of data to support data-driven decision making for product roadmap and strategy; Designing and executing multi-stage Go-To-Market and product testing strategies, including A/B testing to validate product-market fit; Identifying leading metrics and objectives for marketing campaigns and optimizing marketing campaigns based on analysis to assist management realize revenue growth and customer retention; and Providing marketing project management, including the following: (1) Creating project plans by setting targets for milestones and adhering to deadlines; and (2) performing quality control on the project throughout development to maintain the project standards. Travel Requirement: International travel required up to 5%. Employer: TT Commerce & Global Services LLC Type: Full time, 40 hours/week Location: San Jose, CA Salary Range: $186222 - $288000 per year To Apply, click the apply button below. Contact [redacted] if you have difficulty submitting resume through the website. Job Information [For Pay Transparency]Compensation Description (Annually) The base salary range for this position in the selected city is $186222 - $288000 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice. For Los Angeles County (unincorporated) Candidates: Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment: 1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues; 2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and 3. Exercising sound judgment.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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